Wenzhou Shoe Enterprises Worry About Happiness: Orders Increase By &Nbsp; Shoes Prices Rise.
Recently, there are many families in Wenzhou.
Shoe enterprises
Hold an order meeting.
Reporters found that the increase in orders, the price of shoes is rising.
Order-placing meeting
The main characteristics.
Most shoe manufacturers' orders increased by 20% compared with the same period last year, and some even increased by 100%.
The order is very optimistic.
Yesterday morning,
Spider King
The door of the conference room on the 5 floor of group headquarters is tightly closed. A warning sign on the door is placed on the door, which is "unauthorized not to enter". A security guard at the gate also strictly examines the badges of each entry.
Xu Limin, vice president of spider king group, told reporters that the company's 2012 spring shoe ordering company is being held here.
The order, the first batch of shoes ordered by agents from all over the country to the company, exceeds 300 thousand pairs, a 20% increase over the same period last year.
For the brand shoe companies in Wenzhou, the order of agents will determine the fate of the company in the next quarter or even next year.
Therefore, almost all enterprises regard the order site as the "confidential place" of the company, and generally do not allow the outsiders to check it, so that the new shoes that have not yet been put on the market will be copied by competitors because of "leakage".
After getting permission from Xu Li Min, the reporter entered the site of the spider king's order meeting, and found that thousands of new spring models were crowded in the three hundred or four hundred square meter conference room, and the agents were busy choosing shoes, consulting prices and filling order sheets.
In from October 11th to 13th, the "spring shoes ordering meeting of Japan Group Limited" in 2012, the order situation is also more optimistic.
Teng Zhijie, vice president of the company, disclosed yesterday that "estimated growth is more than 20% over the same period last year".
The order price of shoes is also high.
Shoes, known as "colorful" Wenzhou jumping fish shoes company, will hold an order meeting every 2 months.
After consulting the marketing department, pan Nancy, chairman of the company, told reporters that the more than 20 thousand pairs of agents were placed on orders for the winter cotton shoes, boots and shoes, and the order volume increased by 100% over the same period last year.
Not only that, "because the shoes are good-looking, personalized, and the market is good, the order price of each pair of shoes has increased by 30-50 yuan this time."
Recently, Wenzhou cool girl shoe company, which specializes in PU shoes, has just opened an order meeting.
Zhu Yulong, CEO of the company, said with smile, because the product development and design were good and sales were good, the company's winter boots were booked for fifty thousand or sixty thousand pairs, not only the number of orders increased by 20%-30% compared with the same period last year, but the unit price of boots was mostly 50-75 yuan, an increase of 10%-15% over last year.
Yesterday afternoon, more than 4000 days ago, the production of Wenzhou Chong de Footwear Company PU
Women's Boots
The women's cotton shoes are packed and shipped from the company's warehouse to all parts of the country.
Shao Chonghua, general manager of the company, said that the agent ordered more than ten thousand pairs of shoes, and four thousand or five thousand pairs of shoes produced by the company's two production lines could be sent to the agents in time.
According to the introduction, excluding labor costs, raw material prices and other factors, the shoe price of Chong de shoes this year has also risen.
What surprised Shao Chonghua was that although the economic situation at home and abroad was not so good this year, she felt that "making shoes this year will be more smooth than usual."
She believes that this may be prudent to deal with shoe manufacturers, as early as August, actively develop new winter design relationship.
There are also worries about happiness.
The increase in enterprise orders has also led to "happiness troubles" for enterprises.
Xu Limin, vice president of spider king group, admitted that in recent months, thousands of employees of the company have been working overtime almost every day, but shoes are still in short supply. Agents often call and complain, "when can the shoes be filled?"
The manager of a production department privately laughs. Although the boss often worries about the shortage of shoes, the workers are very happy: because the production is busy, and the workers are paid piecework wages, the average monthly salary of the car workers is up to 4500 yuan, and the average wage of the contractor is 4000 yuan.
She believes that in this year's changing situation, for workers, busy work and high wages is the most important thing.
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