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    The Scale Of Keqiao Textile Expo Has Broken Through The Past.

    2011/10/18 11:43:00 30

    The Scale Of Keqiao Textile Expo Has Broken Through The Past.

    More than 500 exhibitors build more than 30000 square meters exhibition area

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    The Keqiao International Textile Fair, which is to be held from 25 to 28 October 2011, has been a major textile exhibition since its inception. This exhibition is no exception.

    According to the organizing committee, the Textile Expo attracted 532 exhibitors from inside and outside the country. The number of booths also increased from 1200 to 1295, with an exhibition area of 31000 square meters.


    Textile Fair has always adhered to the theme of "fashion, quality and green" and actively encouraged textile enterprises to create.

    New upgrade

    It is bold to produce new products for display. Therefore, the new products with innovative, environmental protection and high added value will increase significantly.

    The exhibition also delineated the "creative exhibition area", concentrating the booth of textile creative companies to the same area and forming a gathering effect.


    In order to invite more and more professional buyers to visit the Textile Fair,

    Attract investment

    At the beginning of the work, the Preparatory Committee has made every effort to expand all kinds of investment channels at home and abroad, not only according to the tradition, but also through the launching of the national road show of the Textile Fair, and the use of various means of informatization, so as to comprehensively promote the investment promotion of the exhibition.

    It is worth mentioning that the Taiwan Textile Development Association and the Dalian apparel Festival Organizing Committee will first organize a group to participate in the Keqiao Textile Expo, which will bring a large number of new high quality suppliers and purchasers to the exhibition.


    Meanwhile, the 2011 China International fabric design competition awards ceremony, the 2011 China professional fashion designer creative design competition award ceremony, Asian Youth designers salon, overseas buyers and textile enterprises docking conference, online Textile Expo will be held during the Expo.


    Enterprises are unprecedentedly unprecedented in scale.


    With many years of cultivation and accumulation, Keqiao Textile Fair has attracted many famous textile enterprises from China to start exhibiting at the beginning of the exhibition.

    Sha Chau textile printing and dyeing, Haining Zhongxin, Hebei Jijie, Fujian Sanhe, red and green blue textile, Ding Ji printing and dyeing, Guangdong Yue Ming, Wuxi DESAY and a large number of well-known textile enterprises will appear at this Textile Expo.


    With the increasing popularity of Keqiao Textile Expo, overseas exhibitors are also increasing.

    At the autumn fair, a total of 41 overseas enterprises from NEW, AGE, SRL, Saint Anthony and other countries and regions from Italy, Korea, Germany, Japan, Mexico and other countries participated in the exhibition. The number of booths was more than 200. The number of enterprises and booths increased considerably.

    The RANG TEXTILE INC. textile company from Mexico benefited from the spring fair this year. The area of the special booth that was ordered in autumn and winter is doubled than that in spring.

    The Japanese printing and dyeing Association will hold a new Japanese printing and dyeing technology exchange meeting during the Expo to strengthen exchanges and cooperation between Chinese and Japanese dyeing and printing enterprises.


    Deepening investment and demonstrating effectiveness


    In order to invite more and more powerful professional purchasers to visit the Textile Expo site, during the period of investment, the Committee used various forms of investment, actively expanded the investment channels at home and abroad, and expanded the investment work by carrying out "the national road show of the Textile Fair" and other activities.


    During this period, the preparatory committee staff rushed to the 2011 China (Hangzhou) international textile fabrics fair, the Eleventh China (Shenzhen) international brand clothing fair, the national filament weaving conference and the 2011 Dalian International Fashion Festival and other professional exhibitions to promote investment promotion.

    And in some industrial clusters, such as Jiangsu Wujiang, Jiangsu Nantong, Wenzhou, Xiaoshan and other investment promotion activities, there are more than 10 copies of the exhibition information.


    Although the traditional door-to-door investment is indispensable, but in the information age, we can keep pace with the times and keep pace with the times, and we will also have gratifying results.

    This exhibition focuses on the use of information technology, through direct mail, mass mail, group fax, SMS, mobile phone reports, etc., to send the invitation and related information.

    During this period, the Preparatory Committee sent more than 340000 mobile phone messages to customers inside and outside, more than 170000 phone and fax, more than 1750000 e-mail.

    The investment is unprecedented. Therefore, many domestic and overseas businessmen have been invited to sign up. At present, more than 2600 domestic businessmen and 2300 overseas businessmen have submitted pre registration applications to the Preparatory Committee. It is estimated that the number of customers will be more than 26000 and the number of overseas customers is expected to exceed 6000.


    New products are expected to increase.


    Innovation is the only way to develop.

    With the further promotion of textile intellectual property protection in Shaoxing, "no counterfeit" and "no duplication" have become the common concept of many textile enterprises.

    More and more exhibitors are breaking the rules, actively developing new products, and actively showing that enterprises such as red, green, blue, printing and dyeing enterprises have clearly indicated that they will be exhibiting their latest production of high-end fabrics, which is worth looking forward to.


    In addition to innovation, it is understood that some of the new products of environmental protection and high added value in this exhibition have increased significantly compared with the previous ones.

    Such as high-end men's fabric with multi component and multi standard blending and weaving technology, zero discharge and zero pollution digital printing fabrics, digital color printing technology fabrics and other new high-end fabrics will appear at this Expo. Honghua Hangzhou Digital Corporation will also launch their mainstream digital printing equipment at the exhibition, VEGA high-speed digital inkjet printing system, its printing speed has reached 200 square meters / hour, and ink cost has dropped to 3 yuan / square meter.


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    Keep up with fashion trends


    In order to cater for the theme of "fashion, quality and green", in recent years, the Preparatory Committee has been committed to making the Expo a source of domestic fashion trends and fashion ideas. In recent years, the development of the Expo has also been changing with the changing trend of fashion and fashion.

    So we have introduced many famous designers from Korea, Japan, Italy and the mainland to participate in the exhibition, which has injected new fashion elements into the Expo.

    With the emergence of unique original design works, designers have greatly enriched the contents of the exhibition.


    To promote the fashion and cutting-edge information exchange among textile enterprises, the Preparatory Committee of the Textile Fair also organized the 2011 China International fabric design contest award ceremony, the 2011 China professional fashion designer's creative design competition award ceremony, and Asian Youth designer salon activities, together with the China Textile Information Center, China Fashion Designers Association, China Textile and other textile authoritative departments, and set up an effective platform for textile enterprises to upgrade.


    In the design and layout of the Expo exhibition hall, the designers of the exhibition will always be innovative throughout the exhibition.

    According to the overall design concept of "spring and Autumn", apart from continuing the theme of "leaf and pulse" of spring fair, the Autumn Fair will focus on "fruitful".

    Therefore, the whole pavilion is mainly designed with the red and orange two colors as the general tone of the overall design, which shows the enthusiasm of the participants more clearly, and also implies that the Italian spinning Expo will achieve great results.


    Media publicity in depth


    The current Textile Fair has strengthened cooperation with the media and has been working closely with the mainstream media and professional media at home and abroad, such as China Daily, Zhejiang daily, Japan Textile Research Institute, China Textile News, textile and clothing weekly, etc., and has also strengthened cooperation with the Internet professional media.

    In addition to publishing exhibition information on hundreds of professional websites such as online Textile City, net Sheng technology, etc., it also relies on the search engine platform of European yellow pages, Google and Yahoo websites, so as to intensify propaganda and carry out effective global promotion.


    During the opening of the exhibition, the Preparatory Committee will also invite live broadcast of the Zhejiang broadcasting sound, Zhejiang satellite TV 6 channel, Shaoxing radio and TV station and China Textile Network and other media, hoping to pmit the exhibition information with quick and effective means.

    Moreover, the exhibition will also use micro-blog interactive advertising screen for the first time to achieve mutual information interaction.


    Service in place and quality improvement


    The preparatory committee also keeps an eye on all the services on the exhibition.

    During the Expo, the Preparatory Committee will continue to set up direct trains between hotels and pavilions built by merchants, providing convenient pportation services for merchants.

    At the same time, there are exhibition service centers, news centres and wireless internet access areas, including plation, finance, exhibition and intellectual property protection.

    More tea bar, coffee bar and other facilities to meet different leisure needs of customers.


    In order to make the special area of the exhibition meet the overall effect of standardization, harmony and unity, the Preparatory Committee put forward the requirements of the unified construction height and standard building materials for the exhibitors and their building companies.

    Carefully review the building drawings and construction safety, and guide the enterprise exhibition ahead of schedule.

    This has promoted the exhibition and service level of the Preparatory Committee of the Textile Fair.


    The Zhejiang provincial council for trade promotion will also set up legal service booths during the Expo to publicize legal service knowledge, especially related intellectual property protection techniques, help enterprises to prevent trade risks and further promote the upgrading of the exhibition. The Shaoxing Translation Association will also provide a high level and high level plation talents for this exhibition to provide more effective communication platforms for Chinese and foreign exhibitors and purchasers.




     

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