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The "Integration Power" Of China Clothing Convention &Nbsp; &Nbsp; Supply Chain Coordination Strategy

2011/10/21 12:09:00 66

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With the development of economic globalization, international competition is not only the competition between enterprises and products, but also in the era of industrial chain competition.

industry chain

Who has the opportunity to develop.

In October 20, 2011, the "integration strength: supply chain coordination strategy" was held at the Beijing International Hotel Convention Center.

Chen Guoqiang, executive vice director of the Institute of economics of China clothing industry, Otsuka Takeji, chairman of Itochu fiber Trading (China) Limited, Wang Luyin, chairman of Quan Wei International Holdings Limited, Wang Luyin Zi Bin, general manager of Lu Tai textile Limited by Share Ltd and Xia Guoxin, chairman of Shenzhen Ellassay Apparel Industrial Co, attended the meeting.

Participants joined the industry chain

integration

The issue has been thoroughly discussed and exchanged.

Conference site

Chen Guoqiang, deputy director of China garment industry economy Research Institute

Since the 2008 financial crisis, the international market has been affected.

But the more difficult the environment is,

clothing

The more enterprises should integrate into the industrial chain, and even integrate into the world industrial chain, we will take this opportunity to realize the pformation and upgrading of the garment industry.

Chen Guoqiang, deputy director of the China Clothing Industry Economic Research Institute, succinctly wrote a few words about his thoughts on integration strength, and also drew the views of several speakers on the integration of supply chain.

Otsuka Takeji, chairman of Itochu fiber Trading (China) Co., Ltd.

Liu Zibin Lu Tai, general manager of textile Limited by Share Ltd

Wang Luyin, chairman of Quan Wei International Holdings Limited

Otsuka Takeji, chairman of Itochu fiber Trading (China) Co., Ltd., from the perspective of "Japanese business community" positioning, introduced the management experience of supply chain integration in detail.

He suggested that Chinese clothing enterprises should integrate information with marketing as the basis, share information and producers, combine raw materials, fabrics and other links, enhance commodity strength with professional characteristics, and stimulate consumption market so as to increase the added value.

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At the meeting, Wang Luyin, chairman of Quan Wei International Holdings Limited, emphasized that Chinese clothing enterprises must have global vision and thinking and fully integrate international resources so as to maximize the profits of enterprises.

"Textile and garment industry is a very long chain enterprise. In order to realize the sustainable development of enterprises, Lu Tai has extended from the past single spinning to two sides, listing and financing has achieved rapid development."

According to Liu Zibin, Lu Tai textile Limited by Share Ltd, from capital enrichment, industry extension, technology improvement, quality assurance, including low carbon development, Lutai textile has constructed a cotton breeding, spinning and fabric research and development, to become the world's largest supplier of color fabrics and the world's top brand suppliers, and even a complete textile and garment industry chain, and achieved a qualitative change.

Xia Guoxin, chairman of Shenzhen Ellassay Apparel Industrial Co

Last but not least, Xia Guoxin, chairman of Shenzhen Ellassay Apparel Industrial Co, summed up the views of several guests, and also introduced the integration strategy of "a diversified product under the protection of a single brand umbrella".

Xia Guoxin said that the song is a single brand, but the product line is diverse. Now there are clothing, shirts, coats, windbreaker, fur coats, fur, scarves, shoes, jewelry and other businesses. In the future, underwear and bedding products may also be made.