A Summary Of Hot Issues In Shoemaking Industry Market (-21 October 17Th)

Nowadays, more and more people begin to pursue health, fashion and natural life, and gradually begin to go outside. With the improvement of people's consumption ability and the deepening of the concept of outdoor sports, more and more people regard outdoor sports as an important leisure way after work.

This greatly stimulated the strong demand of outdoor products market.

[comment] with the improvement of people's living standards, the outdoor footwear market is very strong, but the market is very strong.

The price of gold dropped sharply and the stock market plummeted.

Various events show that capital chain has become the main obstacle to the development of enterprises.

Although small and medium-sized shoes and clothing enterprises have such mental preparation at present, but also because of coping with the Wall Street incident and the appreciation of the renminbi, they also give the shoe and clothing industry certain buffer space objectively.

[comment]: as a result of the "running road" of the shoe market in Wenzhou, a series of problems in China's capital chain have been triggered. In fact, the collapse of small and medium-sized shoe and clothing enterprises is just like human life and death.

However, the government is also in urgent need of giving corresponding financial support, putting some of its funds directly into small and medium-sized shoe and clothing enterprises, and focusing on lowering the tax burden of enterprises and issuing loans to help enterprises move towards new development.

Usury funds break, Wenzhou boss run, Taizhou boss suicide, Dongguan shoe enterprises closed......

In recent times, one after another has been flooded with media coverage, which has constantly aroused public concern about SMEs.

From the current situation of public discussion, the perspective is mainly concentrated in credit, taxation, financial system and other professional fields.

[comment]: for the current financing difficulties of shoe enterprises, we need to actively, positively and quickly rescue the SMEs' "subprime mortgage crisis".

The premise is that we must face up to the embarrassment of identity in the society, rebuild the confidence of SMEs, rather than guard against them. On the other hand, they hope to seek breakthroughs at the operational level.

Key words: quality gate

Although "Nike" and "Adidas" stores are everywhere in China, Ms. Qin is still used to bring a pair of famous brand sneakers to her son when she goes abroad, because she thinks "besides the lower price, the more important thing is that the quality is better."

Nike, as an internationally famous brand sports shoe enterprise, has many dependable fans. Recently, it has been exposed to quality problems. Many netizens have said that I have been wearing Nike products since I was a kid. This time Nike has done such a thing. I think I still need to replace other brands. Even the big brands such as Nike are suspected of fraud. What brand should I believe? Chinese market experts point out that there are a lot of phenomena in the implementation of two sets of standards in domestic and foreign countries from product quality, technical standard, after-sales service to crisis management, but the emergence of double standards is related to China's regulatory environment, standard setting, legal environment and the development of consumer culture. This is the result of the game between the "local strategy" of multinational corporations and China's market situation. [comment]: