End Of The Season Cooling &Nbsp; Bosideng And Other Brand Down Clothing Sales.
Northern rain and snow are coming, cooling and tidal attacks, extensive rain and snow cooling across China, and Northeast China's local cooling up to 14 degrees Celsius. From the Central Meteorological Observatory, it is expected that in the next few days, Beijing will usher in a new medium strong cold air. In eastern and central parts of China, there is a more obvious process of cooling and rain and snow. The temperature in the northern part of the country will generally drop by 4 to 8 degrees Celsius, and the temperature in some areas will drop to 14 degrees Celsius.
The temperature is also accompanied by rain and snow. Most places have light rain or light rain to snow, and snow in some parts of the southeast.
After 25 days, the temperature in Jilin will recover slightly, but it will not reach the temperature before cooling.
The price of cold goods rises all the way.
The temperature dropped suddenly, and the cold keeping stocks were worth noting. clothing Listed companies.
In late November last year, 03998.HK announced that it had been affected by the cold weather in the northern part of the country, and the sales of down garments increased significantly. The sales volume in the first three weeks of the month increased by 86% over the same period.
On the day of the news, the stock market rose sharply against the market.
Stimulated by this news, the company's share price rose 5.8% against the market.
Perhaps it is influenced by the cold rumors of thousands of years. People who just bought their warm clothes such as down garments and so on in winter have suddenly increased.
Coupled with the rising cost of raw materials, according to statistics, this year
Winter clothes
The price is up by 20%, of which the price of down jacket is 10%-15% higher than in previous years.
In addition to clothing, all kinds of heating supplies are also standard equipment against cold.
Reporters on Taobao search found that many sellers have been playing the slogan "greeting the Millennium cold" in the baby note, "Millennium cold" has also become one of Taobao's search hot words.
Some analysts expect that in addition to the already exposed coal gas shares, heating
equipment
There are investment opportunities in the production and sales category.
Whether cold weather comes or not, in the short term, clothing, coal and other industries related to cold resistance are the investors' noteworthy directions.
Song Zhichen, a researcher at the CIC consultant energy industry, believes that, given the current weather forecast level, it is difficult to make accurate predictions for the long-term climate, and millennial extreme cold is only a concern for meteorologists.
This influence should be viewed rationally, and should not be overstated.
At the same time, we should be alert to some speculators using the topic of the Millennium cold to speculate on related varieties.
Some experts said that the basis of the forecast of the extreme cold weather for the millennium is not enough. After the recent sharp rise, the related stocks have blindly pursued high or saved large risks.
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