Fulfil Responsibility And Nurture Social &Nbsp; Shoe Enterprises Take Root In Market Soil.

The development of an enterprise is inseparable from all aspects of social support. In addition to a stable and harmonious market environment, active social entities in operation and operation are also the driving force for sustainable development of enterprises.

Therefore, enterprises should not forget to nurture the society and take the initiative to fulfill their social responsibilities when they are growing rapidly and gaining the fruits of the market.

In the latest Blue Book of corporate social responsibility published in 2011, whether the state-owned enterprises, private enterprises or foreign enterprises, the social responsibility scores in China are less "poor" or even negative, so it can be seen that the level of corporate social responsibility is still in its infancy.

Among them, as the leading manufacturer of clothing shoes and hats, Adidas's four indicators of responsibility management, market responsibility, social responsibility and environmental responsibility are all zero, and the result is really disappointing.

It has been said that the value of an enterprise lies in its social responsibilities.

It is true that all enterprises that have achieved great achievements at all times and in all countries have made achievements in this respect.

Therefore, cultivating a high sense of social responsibility is an imperative task for every enterprise.

These factors are closely related to the rise and fall of enterprises, whether for employees, investors, consumers and other groups that operate around the enterprise or for the development of market and industry.

Only by attaching importance to the value of these people and protecting the environment, can enterprises create a good image and win more social support, so as to successfully carry out various commercial activities and achieve a leap forward development.

Nowadays, social responsibility has become the bounden duty of enterprises. In recent years, when human society is facing the threat of natural disasters, many enterprises have generously donated money and donations to help people in distress, especially in some major natural disasters.

Besides, maintaining social stability and protecting the natural environment is also a manifestation of social responsibility.

Recently, in the footwear market, some news about the abuse of employees, cheating consumers and toxic substances has been heard. From the side, it also reflects the weak awareness of shoe enterprises in this respect. Although there is no shortage of them in the ranks of relief workers, social responsibility is not just enough for charitable undertakings. As a shoe industry with a certain status in the manufacturing industry, we should keep our sense of social responsibility in mind, pay practical actions and set up excellent examples to influence more enterprises.

So, how should shoes enterprises undertake social responsibility both internally and internationally?

In terms of internal management and management, shoe enterprises should adhere to the "people-oriented" concept, sincerely and kindly treat the backbone of the development of enterprises, create good working and living conditions for employees, pay as much as possible, arrange labor hours reasonably, improve their quality and ability through training and so on, try not to lay off workers, do not increase employment pressure for the society, or expand the scale of shoe enterprises, absorb more talents, and solve the problem of social employment.

At the same time, the introduction of advanced technology and equipment and high-quality materials, the use of low pollution, low energy consumption mode of production, on the one hand, can improve work efficiency, provide consumers with safe and healthy footwear products, on the other hand, can also reduce environmental pollution and reduce energy consumption, at one stroke, two.

In the process of market sales, the shoe enterprises must continue to provide full service for the consumers, especially to realize the promise of after-sales service. Only by ensuring the legitimate rights and interests of consumers, can we expand the reputation and reputation of the brand products.

Of course, shoe enterprises should take the initiative to participate in social activities, including the establishment of special funds investment, poverty alleviation and disaster relief and other social welfare undertakings, to help children out of school, poverty-stricken college students to get employed and implement disaster relief, etc. Although the way of undertaking social responsibilities varies widely, but as long as shoe enterprises do their best to pay such a modest effort, they can arouse social public sympathy and play a positive role in the development of enterprises.

Social responsibility is the source of enterprise development, innovation and growth competitiveness. Therefore, enterprises must attach importance to the value and significance of social responsibility.

It is not only the brand products and sales services to be done well, but also the responsibility and assistance to the society. Only by rewarding the society, benefiting the masses and truly fulfilling our social responsibilities can we receive the respect of the masses, so that we can gather more power and deeply root the roots of the enterprises on the fertile market land of the society.