Taobao Mall Finalized 3 Billion 300 Million Yuan &Nbsp For 24 Hours; Shishi Shoes And Clothing Enterprises Look For The Next 11. 11.
It seems impossible to use "Crazy".
Otaku
The house girls love the "singles day". "We must consider the online sales mode now."
Liu Yiqun, general manager of Shishi Wolf Road Clothing Trade Co., Ltd., after seeing the sales performance of Taobao mall "singles day", said that the next goal of Wolfgang is to find the next "11. 11", because this day, Taobao mall realized "3 billion 360 million words of daily sales", while "Min Pai" and Fujian's B2C merchants also benefited from it. Sales of seven wolves, CABBEEN, nine herdmen and Xiamen shoe store were close to or more than 20 million yuan.
"This is our holiday. This year's" singles day "has bought 2000 yuan of clothes. It is very cost-effective, there are 6.
Zhang Chengpeng, a freelancer from Jiangxi, started "spike" at Taobao mall in the early morning of November 11th. "I am very satisfied with this result."
Xiao Zhang bought a dress of nearly $5500 at the original price of 2000 yuan, including CABBEEN, a stone lion brand. "Our sales volume of that day is over 18 million yuan."
The person in charge of the brand Department of CABBEEN Guangzhou introduces that if the Taobao mall system is more powerful, sales will definitely exceed 20 million yuan.
In Taobao's "singles day" men's wear sales list, the top 10 are all well-known brands in China. GXG has the highest sales volume and exceeds 40 million yuan. The following brands include seven wolves, nine herdles, JEANSWEST, Mark Ed Faye, CABBEEN, Qipai and Mei bang. From the list of sales, we can see that "Fujian clothing" has a semi dominant position in the men's clothing market. "Can we increase sales in this popular shopping boom? First, we need to see the influence of the brand. Second, let's see if we are ready to sell well."
CEO Xu Maosong, who has won 25 million yuan in the "rush to buy" storm, introduced that in order to meet the arrival of singles day, the shoe store made full preparations a month ago, especially in the inventory of goods. The storage capacity of the storehouse reached hundreds of thousands of pairs, so as to ensure that the famous brand shoes were well stocked, on the other hand,
Famous shoes
The company has served more than 200 customer service personnel, and has received millions of consultations on that day, creating 1.5 pairs of shoes in one second.
Excellent performance
。
It is not just Wolf Road. It is understood that many local lions clothing brands such as Xiao PI and so on have also taken a look at the opportunities of online sales, and are eager to make efforts in the e-commerce market.
"From the sale of products and types, Shishi shoes and clothing enterprises have great opportunities."
Mr. Fang said that the sale of men's clothing was hard to do because most of the male guests were lazy. Only when the weather became cold, they would go to the department store for consumption. But the promotion of Taobao mall had made the otaku go online to buy clothes.
Male guests are not like female guests to the shopping process as a kind of fun, which is Taobao "double eleven" big promotion, men's clothing sales proportion of women's clothing than a major reason.
Since 2009, Taobao mall has launched a "online shopping Carnival", with only 50 million yuan on the day, but up to 936 million yuan in 2010. This year, it reached 3 billion 360 million yuan. "At this rate, it can't take three years to break through the sales of 100 billion yuan per day."
Fang believes that "singles day" Carnival has become a climate, then there may be other "11. 11", Shishi enterprises should seize the opportunity, especially when the market is not smooth.
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