The World'S Shoemaking Industry Is Changing Hands And Consumers Will Be Led By Their Noses.

The global footwear market and the market prospect of the leather industry are the central topics discussed by the world leather conference in the morning.

The panel was led by PeterMangione, consultant of global footwear partnership, and PeterMangione put forward relevant data on international market and consumption forecast in the next few years.

According to Mangione, per capita in the United States

Consumption guides the market, even for leather producers.

He concluded: "the world shoe industry is being led by consumers.

They want to get better prices and better products, and contain leather in their products. "

AugustoSampaioCoelho, chairman of the Brazil Leather Industry Advisory Committee, stressed that China's emerging middle class is worth analyzing, and one of the consequences of the growth of these middle classes will be that Asian supply of domestic markets may limit their exports.

Shortly after that, VitoArtioli, chairman of the European footwear industry, highlighted the upcoming challenges in his speech and called for special attention to the need for bilateral agreements between leather industry and footwear industry, especially between the EU and the Mercosur.

"Another problem is related to the value chain," he said.

In many countries, the industry is at risk because export taxes have a direct impact on business.

It is necessary to integrate the industry. We need to consider mutual benefits. "

Artioli cited the fact that the consumption of red meat around the world is decreasing, which may affect the production chain for a long time.

Similarly, Kenya MwinyikioneMwinyihija (director of an African leather company) emphasized this fact.

Now, more than 7 billion of the world's population should be expanded in the global footwear market and the leather industry.

He said, "this new situation will have adverse effects on cattle farmers in many countries. In view of this, we must discuss.

It is estimated that by 2050, the population of the earth will reach over 9 billion.

Demand for footwear will continue to grow, and we have to consider all relevant effects. "

According to Mwinyihija, natural raw materials will continue to have great attraction, and consumers will be willing to pay for quality products.

For MikeRedwood, a British Professor, the Italy case can serve as a reference for other countries in the industry.

"There are many other countries in the world that need to learn from Europe in terms of commercialization," he said.

Europeans know how to increase value and invest in image and promotion.

I believe that leather positioning is correct in this way, so as to emphasize its quality, not just as a commodity. "

According to Redwood.

Consumers already know the difference between quality products, and understand the noble characteristics of animal fur.