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Talk About The Skills Of Children'S Wear Promotion

2011/11/19 15:14:00 20

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Children'S Promotional Skills Are Very Important.

Festival is family

consumption

The peak is also the golden period of business promotion. From the "three fold" to "grand special offer", from the "buy one get one" to "coupon sale", retailers' sales promotion techniques are quite diverse, and consumers are often overwhelmed.

Promotion

In the ocean.

During the national day, the promotion of children's clothing brands is still very large, but are all these promotions reasonable?

Festival Promotion was originally a weapon favored by many businesses, but now many.

clothing

Shop operators regard it as "

Chicken ribs

"No sales promotion is not reconciled, and there is no sense of novelty in implementation. It is a bit of a waste of interest. Watching others are red hot, but they are cold and cheerless.

In the shopping mall every big holiday, although the promotion activities of all major businesses are everywhere, but the temptation of price to consumers is getting smaller and smaller. At this time, a large amount of manpower and material resources will be put into promotion, which will surely outweigh the gains. Moreover, even if there is no sales promotion, the sales volume will increase.

Therefore, it is better to go against the opposite direction, implement the reverse thinking of "big holiday promotion, small holiday promotion", and make large-scale promotions for different segments of consumer groups in small festivals which the major businesses do not pay much attention to.

Marketers believe that holiday promotion is important, but to grasp a problem, the time can not be too long, and the intensity of sales promotion can not be too big.

Promotion should be aimed at consumers rather than channels, promotion in terminal instead of circulation market.

It is necessary to study the festival consumer psychology and behavior, the actual needs of festival market and each product culture, and formulate effective travel, holiday characteristics, product mix suitable for holiday marketing, and find another way to seize the opportunity. This is the fundamental way to open the festival market channel and quickly seize the broad market of festivals.

Desalt the price utility, enhance the communication and interaction between consumers and businesses, create a happy and happy Spring Festival.

Harmonious

The consumption environment can develop and cultivate new consumption demand.

The era of shouting and selling is gone. The best way is to blend sales in activities and entertainment. Tinkling cats believe that combining some public relations activities to accumulate brand and enhance brand image will achieve twice the result with half the effort.