Experience In The Development Of Women'S Trousers Industry In China

Speaking of us

The theme of this forum is "trend, path and innovation". The purpose of this forum is to analyze the experience and problems in the development of women's trousers, and to explore its innovation mode and path, so as to provide constructive suggestions for the industrial government, and point out the direction for the healthy development of China's women's trousers industry.

Experts attending the conference separately discussed the development trend and Prospect of Chinese trousers industry, the shaping and innovation strategies of Chinese trousers, the market operation and operation strategy of women's trousers, and the development path of women's trousers industry.

He believes that although the summit is studying a single item of clothing, simply talking about the development of a women's trousers industry, but as a popular commodity in China's textile and garment industry, the problem of how to develop women's trousers is also needed to be seriously discussed.

After experiencing large-scale expansion and vicious competition, China's women's trousers industry, especially the rapid growth of the industry since last year, accompanied by the increase in costs and the lack of market demand, has focused on the industrial development dilemma. The scientific choice of the direction of industrial development has become an urgent problem for the current women's trousers industry.

There is no doubt that China's textile and garment industry is already at the forefront of the world. Now, from a large scale, it is undisputed the number one in the world.

But after ten years of rapid development, after the completion of the "95" and "fifteen" plans, the entire Chinese textile and garment industry is facing many new problems. The entire Chinese textile and garment industry is facing the next step of how to develop.

Now the brand is serialized. It seems to be a right road. But when I do this, I advise again that we are not talking about how to do it, but also one is how our strength is, how well we know, our talent accumulation, our capital accumulation, and our basic conditions.

Our trousers industry is also a rising industry. We should see and analyze the road worn by our predecessors.

In the industry of women's trousers, our brand awareness and movements are slower. Our scale is also smaller, and how much specialization consciousness is also weaker. Our sense of autonomy is also a little late.

But it did exist for a long time. In the past, men's clothes were definitely women's wear, and women's wear must be women's trousers.

But in fact, it is a little weaker on brand awareness and self-awareness.