China's Footwear Industry Is Facing The Integration Of Supply Chain Information

Adidas is one of the ten most popular sports goods brands in the world today. The world's first movement originated from Germany. brand It has always represented a special status symbol. Since its establishment in 1948, Adidas To help countless athletes at home and abroad to achieve good results, many great achievements have been made. However, since the early 70s, Nike and reebok With strong competition, its market share has begun to decline. Based on the rapid change of competition structure, Adidas has put forward and implemented the strategy of integrating Web portal and ERP at the same time of enhancing the construction of core competence and the rise of e-commerce. With the continuous improvement of information system and network support, Adidas is in motion. Clothes & Accessories The production and supply chain management of sports products are gradually becoming mature and standardized, and e-commerce and online marketing have become the characteristics of Adidas, so that the management and performance of the company have always been in the forefront of the industry.

Supply chain information integration

The purpose of Adidas supply chain information integration is to build an instant supply chain. Cooperation with TIBCO has provided the possibility for this purpose. The supply chain, which is in harmony with the main business processes of the company, means better planning, shorter response time and lower cost, which will help Adidas become the leader of the global sporting goods industry.

In the past, the operation of Adidas-Salomon was in a state of decentralization, and each operation unit chose its own software, which caused obstacles to the transmission and communication of documents in various units. Without uniform norms and processes, the whole supply chain efficiency is very low. Companies are increasingly aware of the need for system integration.

The necessary infrastructure for this integration requires Adidas to enforce a general integration platform to ensure that the operation units of the company can have certain flexibility and establish a complete application, database and information network on the basis of meeting specific needs and achieving their goals. Under reliable security, transaction, document processing and circulation can be carried out smoothly throughout the company, reducing business block and deposition, and automate the workflow of the entire company.

Comprehensive integration of domestic supply chain, e-commerce and ERP

Chinese shoe making enterprises continuously introduce and absorb advanced international shoe making technology and advanced large scale shoe production line, which make the shoe making industry of our country have an unprecedented development and progress. Domestic shoe-making enterprises with a certain scale have basically realized the computerization of finance. However, due to the increasingly fierce global competition, enterprises are urgently required to integrate effectively the various links and resources of production, so as to enhance the competitiveness of enterprises and carry out all-round management of resources and information in all aspects of enterprises.

The study found that large and medium sized information providers both at home and abroad shared the same information with the general management software in minimally invasive industries, with little attention to the specific demands of different industry information systems. According to Boko information, a large domestic information service provider, management software vendors should use their technological resources to transform traditional management methods to make the business process more reasonable; the flow of information, logistics and capital flows of enterprises is more reasonable; all kinds of information between departments can transmit and share production plans accurately and timely; and enhance service capability as the core, whether to suppliers, customers or internal managers of enterprises, to realize the encapsulation and transmission of business data, and integrate the integration of supply chain management, e-commerce and ERP. The development of shoe-making industry ERP system should meet four basic requirements: first, we must integrate the resources such as material, finance and information within the enterprise, integrate customer needs with manufacturing activities inside the enterprise, and suppliers' manufacturing resources, form a complete supply chain of enterprises, and effectively manage all links in the supply chain. Two, we should take sales orders as the center and formulate production instructions quickly, so that enterprises can respond to market changes quickly and adapt to the fierce competition of small quantities and varieties. Three, we must have a strong user defined report function, so that users can make report formats according to their actual needs. Four, we must focus on its high security, set up permissions according to the user's identity, increase the security of the system, and restrict the different users' access to the data.