Representatives Of Textile And Garment Enterprises Revisit The "P Era Memory" Of Trade Change

On November 20, 2001, Michael Moore, director general of WTO, wrote to WTO members, announcing that the Chinese government had accepted China's accession in November 11, 2001.

In 3 days, it will be 10 years since this epoch-making era.

What does it mean for an enterprise in the past 10 years? Before we carefully planned this topic, we were deterred by a "problem": too many enterprises could not even reach the age of 10.

Therefore, it is increasingly felt that enterprises that are eligible to participate in the discussion of WTO entry are themselves.

Looking back at the enterprises surveyed, two things are very impressive.

First, most of the enterprises interviewed have expressed the same aspiration: joining

Second, if it is not for the "interruption" of the interview, some enterprises are not even aware of such a special time node. Although the textile industry is considered to be one of the most beneficial industries after China's accession to the WTO, "it has long been used to the market environment" is indeed the real mood behind the hard work of the enterprise.

Forgetfulness or neglect is sometimes a good thing, but sometimes it is derivative.

Speaking of 10 years ago, what impressed the enterprise most was the pain that was bound by various quotas at that time.

Speaking of 5 years ago, many enterprises could easily copy the brilliant data of the desk.

Speaking of the 10 years to go, some enterprises have combed the past experience and experience under the reminder, and some enterprises have regretted giving up in the face of the fact that the export is declining.

It is possible to ebb and flow, but not to forget.

And this is exactly what this newspaper is planning to enter into the world's 10th anniversary commemorative issue.

Reality reminds us that the higher the status of China in the world trade area, the more trade disputes and "reasonable obstacles" we may face. And this trend has begun to spread from developed countries in Europe and the United States to developing countries such as India and Brazil.

Under the WTO free trade system, the protection of intellectual property rights has become a grand reason.

As early as 10 years ago, some experts warned that enterprises must rely on and use intellectual property rights to encourage and protect themselves if they want to survive and develop, and to participate in international competition to a greater extent.

However, data show that in 2001~2004 years, the number of patents in China's textile industry was less than 4000; the growth rate in 2005 was up to 95.7%, and then the growth rate slowed down; in 2010, the total number of patents in the textile industry was 31551, an increase of 12.5% over the same period last year.

At present, China's textile patent database contains about 200000 patent data, but it accounts for a relatively small proportion of the total number of patents in China, and is not well coordinated with the scale of China's textile industry.

In the face of diversified interests, how to circumvent enterprises legally and reasonably is a test in itself.

In addition to enthusiasm and vision, the "tools" should be in place.

The profits of the new products of the Shan Shan group are nearly half.

10 years after joining the WTO is the 10 year of Jiangsu's two mountain group's rapid development.

In 2001, the total assets were 232 million yuan, sales income was 318 million yuan, and profits and taxes were 21 million 320 thousand yuan.

By the end of 2010, the group's total assets were 1 billion yuan, sales income was 1 billion 80 million yuan, and profits and taxes were 128 million yuan.

The group mainly produces wool, thin pile fabric, acrylic blanket and plush series toys, which are exported to more than 20 countries and regions in Europe and America. The comprehensive strength of the enterprises has entered the top 50 in the national cotton textile industry and the 10 in the national wool textile industry.

Shuang Shan Group has seized the opportunity to join the WTO, tamped the basic textile industry, increased the technological upgrading and pformation of some old equipment and production lines, invested more than 500 million yuan, and built 100 thousand square meters of main factory buildings, 100 new air-jet looms, 50 thousand new spindles, 100 thousand spindles, and 350 shuttleless weaving centers. The annual technological innovation funds reached more than 25 million yuan, accounting for 3.1% of the sales revenue of the enterprises.

In 2010, the output value of new products was 36.5%, and the profits of new products accounted for 43.6% of the total profits of enterprises.

The group has produced more than 50 new fabrics, which can make people without me and people have the essence of ourselves, and objectively analyze the market situation and innovate business thinking.

Through the processing of raw materials, the group can resolve the risks brought about by the price reduction of raw cotton and yarn, give full play to the complementarity of domestic and foreign markets, and enhance the adaptability and adaptability to market risks.

Through diversified development, increase the risk bearing capacity, in recent years, the new tax profit of 35 million yuan, at the same time to grasp the national financial policy, the establishment of small loan companies.

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The "combination boxing" of the red bean group should deal with the market fluctuation

The possibility of the two bottom finding of the world economy is becoming more and more likely.

However, in such an economic environment, the red bean group's foreign trade has maintained strong growth since its accession to the WTO and has increased 10 times in 10 years.

In particular, in the past 5 years, the proportion of red beans has been increasing continuously. During the financial crisis, the trend of the trade was booming, and in 2011, it was even higher.

The success of red bean's foreign trade depends on its increasing investment in research and development, and is closely related to the brand effect of red bean.

In fact, foreign trade and domestic sales should also have their own brand and technology. Only in this way can they not be controlled by others.

Jiangsu red bean import and Export Co., Ltd. is a foreign trade company under the red bean group. By the end of November this year, the sales revenue increased by 100% and the profit rate was 30%. It is a miracle in the current severe international economic environment.

Faced with the global economic weakness and uncertainty, red bean took the initiative to play a positive role in the "combined boxing".

While strengthening quality management, we should strengthen the research and development of new products, and constantly develop marketable new products to seize the market by developing independently, sharing resources, participating in exhibitions and researching markets.

While strengthening cost management, we must strengthen the management of the outsourcing companies, and resolutely terminate the cooperative relationship with the quality related outsourcing units.

While strengthening our own production management and plan management, we must strengthen risk prevention and never make orders without credit certification and qualification certification.

Taihe new material, aramid rises second in the world.

China's accession to the WTO for 10 years is a critical period for the development of China's special fiber industry. It is also the golden age for the growth of Yantai Taihe new material Limited by Share Ltd, formerly the Yantai spandex Limited by Share Ltd.

The good development of the 10 entry into the WTO is due to the strong pull of market demand. If there is no explosive growth of market demand after the entry of WTO, there is no demonstration, guidance and promotion of foreign orders. Spandex and aramid fibers can hardly be applied so quickly in China. It is difficult for the domestic market to open up the situation. China's hi-tech fiber industry will not develop rapidly.

Taihe new material is the first spandex production enterprise in China. By the time of entry into the WTO in 2000, the spandex production capacity of the company was only 2500 tons / year.

After China's accession to the WTO, the rapid growth of China's textile and clothing exports has stimulated the rapid development of the domestic spandex industry. By the end of 2011, the spandex production capacity of the company expanded rapidly to 30000 tons / year, 100 times more than the initial stage of operation.

Taihe new material company began to intervene in the research and development of aramid in the end of twentieth Century. The project is still in the pilot stage in 2000. Now it has achieved large-scale production, and its production capacity has reached 5600 tons / year, climbing to the second place in the world.

Hongda hi tech R & D center and testing center are complete.

In the past 10 years since its entry into the WTO, HTC has basically kept two digit growth. It was successfully listed on the Shenzhen stock exchange in 2007 and became the first Chinese warp knitting industry listed company.

In the 90s of last century, Hongda high tech pioneered the localization of automotive interior fabrics and successfully became a supporting supplier of Volkswagen and general motors.

After joining the WTO for 10 years, China's auto industry and China's auto market have made great progress. Hongda high tech as the main domestic manufacturer of automotive interior fabrics has gained the opportunity of rapid development.

HTC has become one of the largest warp knitted fabric manufacturers in the country. After entering the WTO, international cooperation has deepened. It has become a supporting supplier for Shanghai Volkswagen, Shanghai General Motors, FAW Volkswagen, Dongfeng Nissan, Mercedes Benz, BMW motor, hippocampal automobile, Chery automobile and other large auto manufacturing enterprises, and exported to the United States, Germany and other countries.

The company also has high performance warp knitting material research and development center and textile industry automobile textile testing center.

HTC's sales revenue of 160 million yuan, profit of 20 million yuan, to 600 million yuan of sales revenue and profit of 70 million yuan in 2001, all profoundly explain the great changes of HTC in the past 10 years.

The market structure of Huafang shares forms "5 20%".

In the past 10 years after joining the WTO, China Textile Limited by Share Ltd has made fruitful returns in the light of the positive exploration of the international fabric market.

Compared with 10 years ago, the annual output of printed and dyed fabrics doubled in the company's leading products, and the scale of export earning increased from US $48 million to US $210 million, and the proportion of exports increased to more than 80%. Other major economic and technological indicators were also pleasing.

Since the end of 1991, China textile company has been trying to do self import and export trade, and it is making rapid progress in the international market. After 10 years of entry into WTO, China has completed its evolution from passive market to advanced research and development product and initiative to lead consumption.

10 years ago, the sales channel of the company was relatively simple. Apart from China, Hongkong, the United States and the African market, other market segments were rarely involved, while the European Union, South America and the South Pacific were almost empty.

Today, the company has gone out of a steady road of operation. New products and technologies such as "Lyocell fabric dyeing and finishing new products", "ice cold jade" and "Tencel" series have become a "stepping stone" for enterprises to move towards the international market. In particular, timely adjustment of marketing strategy has made the idea of "International China spinning" more and more clear.

Today, the company's market network and customer distribution have covered more than 50 countries and regions, and the market structure has formed the characteristics of "5 20%", that is, in the company's sales volume, according to the product direction, the United States, the European Union, Africa, China, Asia and other markets account for 20%.

Shanghai Textile Group "one enterprise, one strategy" special support

In the past 10 years since China's accession to the WTO, China has gradually cut tariff levels, and has cancelled all import tariff and import licenses and other non-tariff measures in accordance with the commitment schedule, and has completely opened up the right to operate foreign trade.

In the meantime, Shanghai Textile Group has vigorously expanded its import and export business. The total volume of imports and exports increased from US $1 billion 279 million in 2000 to US $4 billion 170 million in 2010, of which US $3 billion 170 million was exported and US $1 billion was imported.

The scale of import and export in 2011 is expected to be nearly US $5 billion, a 2.9 fold increase over 2000, with an average annual increase of more than 15%.

Shanghai Textile Group has become the largest textile and apparel export company in China, and has become the largest international trade group in Shanghai. It insists on Scientific Outlook on Development, playing the advantage of the complete textile and apparel industry chain owned by the group, and is committed to promoting the pformation of foreign trade and changing the mode of growth.

In recent years, foreign trade enterprises have improved their brand, design, testing and other service functions by establishing overseas companies and linking domestic and foreign trade.

They actively adjust their customer structure, variety structure and trade structure, from decentralized customers to reputable large customers, from textile to textile and non-woven, living materials to the combination of means of production and production materials, export to import and export simultaneously, and achieved initial results.

In the face of the financial crisis in 2008, the group leaders launched 3 successive policies to help enterprises develop, while giving special support policies to foreign trade enterprises that have certain advantages in expanding brand effect, core products and market channels.

Hongcheng home textile production and operation turn to capital operation

In the 10 years after joining the WTO, Hongsheng company has publicized its personality charm and participated in the market competition. The annual production capacity of the company before joining the WTO increased from 7071 tons in 2001 to 23 million 170 thousand tons in cotton cloth, and increased to 15000 tons in cotton yarn in 2010, 40 million meters in cotton cloth, 10 million meters in color cloth, 3 million sets in bed products. During the 10 years, the total industrial output value of the company increased from 154 million yuan in 2001 to 210 million yuan in sales revenue, and the total industrial output value and sales income reached 2010 yuan and 1 billion 76 million yuan respectively.

These 10 years are also the 10 years that the market economy concept is deeply rooted in the enterprise. The product research and development adapts to the demand of the international market, and realizes the "three stage jump" from three yuan organization to small jacquard organization to the jacquard organization.

The company has made extensive use of exhibitions, exhibitions, exhibitions and home textile festivals to create products for foreign merchants. The product market has expanded from the mainland, Japan and Korea and the US market to more than 20 countries and regions, including Asia, Africa, Australia, North America and other countries.

Under the influence of the entry of WTO, the enterprises have completed two fundamental changes: first, the implementation of the target gross profit assessment of the production workshop, and the fundamental pformation from production center to profit center; and the two is the listing of Hongcheng home textile in Singapore's main board, which indicates that the company has realized a major strategic pformation from production operation to capital operation.

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Huafang group is the biggest gospel to change its growth mode.

The "Gospel" brought about by China's accession to the WTO is far from exciting visual data. What we value more is the profound changes brought to China by the WTO entry, such as the change of growth pattern.

After joining the WTO, Huafang group focuses on global high-level competition, pays more attention to improving the level of technology and equipment, pays attention to investment in independent innovation and R & D, and pays attention to brand and high value-added products.

10 years after joining the WTO, it is also the 10 year that Huafang's comprehensive strength has improved rapidly.

In 2010, the group achieved a total operating income of 23 billion yuan, an increase of 72.5% over the previous year, and a profit tax of 1 billion 480 million yuan, an increase of 167.1% over the same period last year.

By the end of 2010, the total assets of the group had reached 10 billion 500 million yuan.

In the first 5 years before joining the WTO, Huafang's foreign trade continued to achieve a "three level jump": in the first year, foreign trade grew by 17 million 890 thousand US dollars directly, and in the second year it grew by US $146 million 860 thousand. After three years, it achieved an annual growth of US $44 million 30 thousand. The average annual growth of 128% in 5 years reached 128%. In just a few years, it has become a leading enterprise in the leading position of Jiangsu's industrial and commercial enterprises and the national textile and garment industry.

Huafang group's foreign trade business has diversified export markets and high-end customers.

At present, the group's coverage in the international market has been limited to the United States and Japan, and has expanded to more than 10 countries and regions, such as Italy, Australia, Germany, South Korea and Spain.

With the increase of the number of products, many foreign high level merchants directly develop trade and cooperation with Huafang.

Fukuda, Itou Tada, Spain and other famous international customers have maintained long-term cooperative relationship with Huafang, and their business volume is also expanding.

Dayang group redefines "made in China"

10 years after joining the WTO, it is the fastest growing 10 years in Dayang group and the 10 largest change.

In 2001, the main business revenue of Dayang was nearly 300 million yuan, with a net profit of 30 million 600 thousand yuan.

In 2010, the total operating income reached 1 billion 86 million yuan, an increase of 24.54% over the same period last year, and net profit of 177 million yuan, an increase of 26.78% over the same period last year.

In the past 10 years, with the pace of China's integration into the world, the export trade of Da Yang has expanded rapidly from Japan to Korea and the United States and Europe, covering more than 20 countries and regions in the world. In 2005, it began to become the largest Western-style clothing exporters in China.

The creation brand of Dayang group not only became the dress of Chinese leaders when they went abroad, but also won the favor of many international elites, such as Mr. Warren Buffett, President of the United States, Professor Schwab, chairman of the Davos forum of Switzerland, and so on. The high end quality of the "creation" brand changed the impression of Chinese clothing in the eyes of foreigners.

As CNN television reported in the US, "Dayang is redefining China's manufacturing."

Of course, these 10 years have brought us not only the growth of quantity, but also the change of quality.

Today's Dayang has launched a strategic pformation from OEM to its own brand, from exports to domestic sales, from mass production to single volume, and has formed the brand structure of the three brands of Genesis, Kamen and YOUSOKU.

Changshan shares "relaxed" after the display of fist

Before joining the WTO, although Changshan's shares of cotton, cotton two, cotton three and cotton four were exported by foreign trade companies and sold well in foreign markets, enterprises could only earn about 10% of the profits, while foreign trade companies could earn 30%~40% profits by hand in hand.

Textile enterprises want to have their own import and export rights, which is beyond expectation.

After accession to the WTO, the examination and approval system for foreign trade management rights was abolished. The new foreign trade law was put into practice, liberalized rights, no threshold and restrictions were lifted, and the long term fettered foreign trade operation was relaxed.

Changshan stock has set up an import and export company specializing in domestic and foreign trade, and its products are sold to more than 60 countries and regions, such as the United States, Europe, Japan and South Korea, the Middle East and South America.

Nowadays, foreign businessmen often go directly to the door to discuss business, and their orders are constantly.

The company has also applied for registration of international brand names such as "izi" and "C&S" in the United Kingdom and Hongkong, China, and its fabrics, garments and home textiles exported by its own brand are becoming more and more popular among foreign investors.

In recent years, the export volume of Changshan's shares has doubled in recent years. In 2010, the foreign trade volume of the honlong import and export company with only 10 employees in Changshan shares amounted to US $30 million, and this year it is expected to exceed US $60 million.

In the past 10 years, the total assets of Changshan stock increased from 1 billion 300 million yuan to 4 billion 800 million yuan, and net assets increased from 430 million yuan to 2 billion 400 million yuan.

Progress and change of Pacific electromechanical technology force

Since its entry into the WTO, the Pacific Electric Machinery (Group) Co., Ltd. has made great breakthroughs in its own intellectual property invention, and the number of patent applications has continued to rise.

In the 2001~2011 years, the total number of patent applications reached 258, and authorized patent applications amounted to 231.

In 2009 alone, the number of patent applications for textile machinery of Pacific Electromechanical group reached 27, and 4 software registration applications increased by 1250% compared with two pieces in 2001.

In the past 10 years since the entry into the WTO, the Pacific Electric Machinery Group has applied for 50 patents, 25 invention patents, 197 utility model patents, 195 utility model patents, 11 patent applications and 11 authorized designs.

Invention patents, utility model patents and appearance patent applications accounted for 19.38%, 76.36% and 4.26% of the total amount of patent applications respectively.

In the past 10 years, invention patents have gone through the process of nothing, and witnessed the progress and changes in the technological strength of Pacific Electric and mechanical (Group) Co., Ltd.

It is gratifying to note that in 2005, the Pacific Electromechanical group applied for a foreign invention patent in Europe and Switzerland, which was authorized in 2008 and has been effective so far.

With the rapid growth of patent applications, the Pacific Electric Machinery Group's foreign trade also maintained a strong growth momentum.

Lanyan group will shift its superior capacity to overseas.

After joining the WTO for 10 years, the import and export enterprises have undergone unprecedented tests in the face of international rules, especially the denim and garment industry in China has undergone an unusual experience.

It is precisely after the entry of WTO that the Lanyan group firmly grasped the opportunities brought by the entry into WTO and gained leaping development. The independent research and development, product upgrading and even the core competitiveness of the enterprises were significantly enhanced.

The company relies on the research and development platform of "Shandong denim fabric and clothing engineering technology research center" and "post doctoral workstation" and has undertaken 4 national projects and 24 provincial technological innovation projects, of which 8 have reached the international advanced level, 13 have reached the leading level in the country, 5 have obtained invention patents, 24 have utility models, and have been involved in the formulation of 6 national and industrial standards; 4, three and so on have won the provincial and ministerial level scientific and technological progress two awards and so on; they have obvious advantages in the core technology of product development and denim production, and the first national identification enterprise technology center in the national denim and clothing industry has also settled in LAN Yan.

In the past two years, with the adjustment of the state's macro policies, enterprises have unswervingly implemented the development strategy of "going up" and "going out", actively changing funds into resources, and actively pferring the superior capacity of enterprises to overseas.

At present, the first phase of the textile and clothing project in Kampuchea has been put into operation.