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    Luxury Market Counterfeiting Again Escalated

    2011/12/12 9:21:00 17

    Us luxury Coach has just completed its listing in Hongkong. This week, it announced zero tolerance for counterfeiting. It has signed a memorandum of understanding with Taobao to stop Coach counterfeiting products on Taobao. Sale To address the problem of counterfeiting and unauthorized sales channels using the Internet to sell Coach products online.


    According to the memorandum of cooperation, the two sides will strictly monitor and delete the counterfeit on the shelves. commodity 。 Coach said that the fight against Taobao will be the highest standard in the current online shopping industry. Its staff will carpet the counterfeit goods online and check the fake and shoddy products related to Coach on Taobao. There are also legal teams involved in tracking and blocking. In China, since 2000, Coach has actively advocated the launching of a massive intellectual property implementation project, and with government departments, law enforcement agencies and doors. Shop industry The owner and other high-end brands are working together to crack down on illegal practices. In 2010, Coach took legal action against counterfeiting and successfully prosecuted more than 20 cases. The amount of compensation obtained amounted to several hundred thousand yuan.


    Not long ago, the big s wedding banquet was accompanied by the hand ritual explosion of the red platform Jiao Jiao Bao, which attracted the attention of Hermes because of its appearance resembling the burkins bag. It was considered that it was a violation of the trademark law and copyright law, so the "intellectual property court" filed for compensation, and asked for leave from the Taipei yard to stop the sale. If the compensation case was established, it would have to pay a compensation of 740 million yuan.


    In response, Fu Qianyu, a public relations officer of Jiao Jiao international company, did not infringe on any rights of Hermes. The environmental protection bag has its own trademark, and it matches the bananas symbolizing the spirit of Taiwan. Even the selling price can be borne by ordinary people. She also said that one is a canvas bag and the other is a leather bag. If people confuse the two, they are very special.


    According to the "Central News Agency" report, Wang Meihua pointed out that the "HERMES" letter on the top is a horse drawn cart with some people next to it, while the banana leaf is wrapped on the English letter "BANANE" is a rabbit pulling a car. The two trademarks are fundamentally different. Therefore, the question is whether it will be confusing to the consumers as a whole, which is considered to be a series of products, so that it is likely to involve infringement.


    As a matter of fact, Hermes did not register the design of berkins in Taiwan, and Jiao Bao assumed that it was only a "humorous climb". According to the Convention, it did not constitute infringement, so it all depends on how the judge finds out. In addition, at present, the logo of Jiao Jiao Bao and the English alphabet have been put forward for trademark registration. At present, the "intelligence bureau" is under examination.


    In August 2011, French luxury goods magnate Louis Weedon began a large-scale trademark maintenance operation in Dalian. Trademark owner Louis Weedon Marley Siti prosecuted 17 defendants in Dalian. The court put 22 cases on file and the total amount involved was 11 million yuan. LV


    In June this year, commissioned by Louis Weedon Marley Siti, a law firm in Beijing acted as an agent to take a shopping malls and owner Wang of a court in Dalian. Louis Weedon Marley Siti made a number of litigant requests: the court ordered the two defendants to stop infringing upon the Trademark Act; ordered the two defendants to jointly compensate for the economic losses of 500 thousand yuan; the two defendants were ordered to jointly compensate the plaintiff for investigation and evidence collection and the notarization fees, attorney fees, travel expenses and other actual expenses arising from the infringement liability; and ordered two defendants to bear all the litigation costs.


    High grade watches can be seen everywhere on Taobao, and the price is only 1/10 or even a few cent of the genuine price. In July of a few years, OMEGA challenged the Taobao network and Qianlong Network to the court, claiming 2 million.


    In August 17, 2010, the plaintiff was at a price of 7500 yuan, searching for the "brand new OMEGA watch" on Taobao online and getting as many as 190 thousand links. It showed that at least 190 thousand OMEGA fake watches under 7500 yuan were sold through the Taobao network. For such a huge sale, OMEGA sent a notice of trademark infringement to Taobao network. Omega Company believes that Taobao has reasonable grounds for knowing the existence of torts, and still provides technical means to provide storage space to help a large number of online stores selling infringing products in this case, and it should bear tort liability.


    In April 2008, superstar Celion and Dion swept the goods in Shanghai. After the media exposure, the shop which was patronized by the superstar was quickly sealed up by industry and commerce. After investigation, the shop named Shanghai Zhong Wen trading company sold counterfeit brand names for a long time, and was punished 2 times by industry and commerce.


    In December 2008, the court of Xuhui held that Lin Yizhong and Wu Beiwen had already constituted the crime of selling counterfeit registered trademarks in criminal cases. The court sentenced Lin Yizhong to five months' detention and a fine of thirty thousand yuan, and sentenced Wu Beiwen to detention for five months, suspended for five months, and a fine of thirty thousand yuan.


    With the rapid development of Erdos economy, more and more rich people get up. As a result, people who pursue brands and consumer brands have come up one after another. However, the cultural level of the region and the ability to identify brands are in a weak state. Ordos wear brand clothes, carry a brand leather bag, wear a brand watch, many people wear, wear the so-called brand name, in fact, they may all be fake brand names, they may not know.


    In July 25, 2011, the Ordos City Administration for Industry and commerce combined with Beijing quintessence Intellectual Property Agency Co., Ltd. conducted a thorough inventory of the luxury market in Ordos City. Lin Bojun told reporters that in order to protect the legitimate rights and interests of consumers, the party and Business Bureau of Erdos City conducted a market investigation and promptly held a meeting to study the market and decided to conduct a thorough inventory of the luxury market in Ordos City.


    In this great market for luxury goods, counterfeit brands including brand bags, watches, clothes and glasses were seized, including Prada leather bags, wallet, glasses, clothing, Chanel leather bags, wallet, glasses, jewelry, shoes, watches, clothing, MontBlanc bags, glasses, wallet, OMEGA watches, Porsche glasses, Rolex watches, radar watches, etc. The total value is more than about 200000.


    Shenzhen Luohu commercial city selling counterfeit brand handbags also has a rising trend. The Luohu market supervision and management sub bureau took action last night, and found a number of famous brand watches such as fake LV, Gucci and Rolex, Vacheron Constantin and other famous brand watches in Luohu commercial city last night.

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