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    Review: Humen Develops The "Trio" &Nbsp; The Origin Of "Neon" Will Eventually Come To The Mall.

    2011/12/24 13:27:00 38

    170 years ago,

    Humen

    Because of the smoke billowing from the smoke pond, the name of the Huaxia land is known.

    Humen

    And will again move to the South because of the sixteenth China.

    Humen

    International Fashion Fair (abbreviation)

    Humen

    The trade fair is held here.


    In 2010,

    Humen

    The town's total production value of 28 billion 520 million yuan was once again awarded the title of the first economic powerful town in Guangdong province.

    Its formation

    Clothing industry

    As a result of the cluster, the trade fair, together with its heavy cultural history, compose the card of "famous clothing city".

    and

    Humen

    The "helmsman" of clothing is forward-looking.

    Humen

    Plan for the future: in the near future,

    Humen

    Will change again, avatar industry

    High-end

    A seaside International Mall with more cultural taste and more modern livable business.


    A duet: 30 years of development to form a southern style clothing town


    "Foreign goods one street" out of the garment town


    "

    Humen

    The rise of the garment industry can be traced back to the late 70s of the last century.

    stay

    Humen

    Li Shu, who had been there for decades, said,

    Humen

    The rise of the garment industry has benefited from Shenzhen and Hongkong.

    That year

    Humen

    When fishermen go out fishing, they bring back some commodities like Shenzhen and Hongkong.

    cloth

    Clothing, footwear and so on, sold on the roadside, and a long time spontaneously formed a "street of foreign goods".

    Because of the lack of material in China at that time, the costumes of Hongkong were excellent and inexpensive.

    fashion

    So many people are willing to come and buy it.


    The earliest commercial street was formed in 80s.


    By the 80s of last century,

    Humen

    The town government gathered all kinds of small stalls to form the earliest commercial street.

    In 1986, the landmark shopping mall, an area of more than 3000 square meters, was opened to the old rich stores.

    Humen

    Clothing, wholesale

    market

    It was born.

    After that,

    Humen

    And built a commercial building for the people.

    Wholesale clothing

    Businessmen are concentrated together in the wholesale business.

    With the emergence of the first large-scale professional clothing store, plus

    cloth

    accessories

    market

    ,

    Leatherwear

    market

    And other related majors

    market

    Formed one by one, and jointly established the present.

    Humen

    The foundation of "southern style clothing town".


    Of course,

    Humen

    The clothing industry in the town is not just about clothing trade, but earlier,

    Humen

    Someone started to get involved in the production field.

    The first raw material processing enterprise in the country is also

    Humen

    The first garment factory Taiping handbag factory was established in 1978.

    Mr. Xu, who once worked in Fumin commercial building, recalled that when wholesalers and wholesale shops opened their doors and wholesalers waited for a long time at the door, they would flock in, and then they would take away the goods. "There was no need to worry about the sale of goods."

    Humen

    The popularity of the clothing industry is booming.


    Clothing industry cluster is unique


      

    Humen

    Lin Chaoming, a member of the Party committee, said

    Humen

    It is the intersection point of the cities in the Pearl River Delta, and the pportation network is well-developed.

    After nearly 30 years of development,

    Humen

    The clothing industry already has the production and sale of industrial cluster base, and

    cloth

    accessories

    Wholesale market, clothing

    Mechanics

    Trade City has formed a unique industrial cluster.

    Humen

    There are more than 2000 garment processing enterprises registered in the whole town.

    Garment making

    Thousands of enterprises have been recognized by the provincial and municipal garment industry upgrading demonstration zones and key supporting industrial clusters, and have successfully cultivated the information pmission cable industry cluster.


    according to

    Humen

    Tan Zhiqiang, director of the town economic and Trade Office,

    Humen

    Now there are more than 30 professional wholesalers

    market

    It has also formed a large square kilometre central business district with the center of Fu Min commercial building and the Yellow River fashion city as the center.

    stay

    Humen

    In the permanent population, the number of people engaged in clothing related industries is nearly 300 thousand, accounting for nearly half of the total, and the total annual sales of clothing industry in 2010 is up to 20 billion yuan.


    Cultivating creative talents to go out

    Transformation

    First step


    When

    Humen

    When the clothing industry is still booming,

    Humen

    The government took the lead in the first China in 1996.

    Humen

    The International Fashion Fair successfully attracted more than 280 exhibitors at home and abroad.

    Humen

    and

    Humen

    brand

    To the whole country and even the whole world.


    After more than 20 years of development,

    Humen

    Such as YISHION, Song Ying, Yi Xun, Yi Min, Hu Xian, Yi Yun ER and so on.

    brand

    It is widely known, but it really allows business enterprises to fully recognize.

    brand

    Consciousness, or "forced" enterprises in the global financial crisis in 2008

    Transformation

    After that.

    Humen

    Tan Zhiqiang, director of the town economic and Trade Office, said

    Humen

    Out of about 70000000 yuan for R & D innovation, and set up 30 million yuan of industrial support funds.


    Lack of talent is the biggest weakness.


      

    brand

    Strategy is about creativity and talent.

    Humen

    The lack of high-end talents in the garment industry has suddenly emerged and is hard to solve at one time.

    Mr. Xiao, director of Dongguan silver Toys Limited, sighed that their factories were from the order processing mode.

    Transformation

    For the main purpose

    brand

    The biggest problem encountered in the process of self-development is talent.

    In his view, there is no suitable compound creative talent, but also many garment enterprises.

    Transformation

    An important reason for failure.


    "We should give full play to the function of Talent Gathering in the creative industrial base, and implement the system of the chief expert and the cultural master studio."

    Humen

    Wu Zhanhui, Secretary of the town Party committee, said that when innovative talents were introduced into the cooperative mechanism, they could explore the high-end cultural talents agreement.

    wages

    , project

    wages

    ,

    brand

    And other forms of distribution.

    To this end, years ago,

    Humen

    The clothing innovation center has been set up to intervene in the innovative fields such as fabric, design, and so on, so as to promote the introduction of talents and related research and development work.


    Weiyuan Island planning includes creative park.


    It is understood that the Dongguan municipal government and

    Humen

    The town government will invest billions of dollars together.

    Humen

    The Weiyuan Island project includes creative parks and university towns.

    Humen

    The meaning of government sword.

    It is estimated that a few years later, the school can be completed, and a high-grade university town that is in line with international standards will be built.

    Humen

    Established, this will be

    Humen

    Continuously input high-end talents.

    according to

    Humen

    The plan is to achieve 100 design studios in 2013, 1000 high-end talents, 500 million yuan for creative industries and 4000 for creative industries.


    Of course,

    Humen

    Take the stage.

    Humen

    People will not miss it.

    fashion

    Release conference

    Hold "

    Humen

    Cup International Youth (

    Women's wear

    Design competition to show the image of garment enterprises.

    brand

    While building the stage, it also provides opportunities for domestic and foreign businessmen and industry to exchange and cooperate.

    according to

    Humen

    The economic and Trade Office introduced that, by 2013,

    Humen

    120 fashions can be held throughout the year.

    Release conference


      

    Humen

    The clothing industry has experienced a development path of "no cards, OEM, brand creation and famous brand".

    nowadays

    Humen

    It can be said that "strong soldiers and strong horses" have gradually cultivated more than 80 kinds of clothing, including YISHION, Song Ying, and Yi Min, which have certain regional influence.

    brand

    More than 30 costumes

    brand

    Famous brand name above Guangdong province.

    trademark

    11, there are 3 famous brand products in China, and garment manufacturers are registered at home and abroad.

    trademark

    There are more than 5000.

    The leading companies, Silver Jubilee technology and Tiger color printing, have become the city's reserve listed technology companies, and are about to rush for gold.


    Running exhibitions in different places and adhering to the strategy of "going global"


    As Lin Chaoming said,

    Humen

    It is only a town where the subsequent development of the total economic volume will inevitably be affected by the region.

    market

    The capacity is too small, so people in the industry have pointed out that

    Humen

    Choose the strategy of "going out" and seek more room for development.

    market

    Become inevitable.


    Reporters learned that from last year,

    Humen

    It began the road of exhibition in different places.

    This year's "2011 Dongguan"

    Humen

    The exhibition of clothing and electronic information products (Shenyang) has more than 100 exhibitors. The number of booths is 149 more than that of last year's Zhengzhou exhibition, with a turnover of 3 billion 960 million yuan, 100 million yuan more than that of last year.

    Humen

    The famous products include clothing, clothing and noodles.

    accessories

    Shoes, electronic products, information pmission cables and so on, of which clothing accounted for 7.


    And by 2012,

    Humen

    Exhibition

    It will expand to 3, except in November.

    Humen

    Trade fairs will also hold two trade fairs in Wuhan and Chengdu in April and September next year.

    Humen

    brand

    To all parts of the country, let

    Humen

    The new image of "Binhai International Mall" is more popular among the people.


    Tan Zhiqiang said, "the Shenyang exhibition is on the surface, mainly to assist.

    Humen

    Enterprises expand domestic

    market

    Preemptive

    market

    Share; from a deeper perspective, it is by outsourcing.

    Exhibition

    Opportunities to help

    Humen

    Enterprises should expand sales channels and expand sales scope in a short time.

    Humen

    Enterprise stride out

    Humen

    Finally, set up

    Humen

    brand

    Image. "


    Here is the rich place of historical resources.


      

    Humen

    The historical sites related to the Opium War, such as smoke, cannon and ancient walls, highlight the indomitable spirit of the Chinese nation.

    stay

    Humen

    On the map of the town's tourism resources,

    Humen

    There are many more nouns, such as the first sweet potato field in the country, the ruins of ancient human beqiu and the former residence of Jiang Guangnai.

    Humen

    The historical and cultural details add to the bargaining chip.


    According to historical records, in the eight year of Ming Wanli (1580), Chen Yi followed the merchant ship.

    Humen

    He went to the sea to get to Annan, and he ate a sweet and soft sweet potato, which made him memorable. He managed to learn the method of planting sweet potatoes and brought the "sweet potato" back to him.

    Humen

    Plant.

    Now, the first land in China to test sweet potatoes and change the eating habits of Chinese people, Chen Yi's cemetery is still preserved.

    Humen


    More than 20 years ago,

    Humen

    The beqiu site excavated at the village head is a site of ancient human settlements. It contains a large number of ancient human shells, which have been abandoned for 3500 years.


    In addition, the former residence of Jiang Guangnai, the famous Anti Japanese soldier, is located in the three Chiang village, the South Gate community of Li Yin yuan.

    In the last century, Jiang Guangnai's former residence was donated to his country by his descendants.

    According to statistics from relevant departments,

    Humen

    A total of more than 30 cultural relics protection units were released, including many national cultural relics protection units and provincial cultural relics protection units.

    {page_break}


    But the title of "cultural desert".


    Known as "the first town in China"

    Humen

    Its fame began 170 years ago.

    After that, it has benefited from nearly 30 years.

    Humen

    The clothing industry, with its sales of 20 billion of clothing, has become a genuine Chinese "southern style clothing town".


    But what puzzles us is that such a rich and powerful Town, a historic town with thick cultural heritage, can still give people the impression of "cultural desert" except for "selling smoke" and "fighting against insults".

    In this regard,

    Humen

    Tan Zhiqiang, director of the town economic and Trade Bureau, explained that

    Humen

    It can be used for tourists to play and understand.

    Humen

    There are not many places, because of the rapid economic development for a long time, resulting in the lack of integration of historical and cultural resources.

    although

    Humen

    Having rich cultural resources, but in the past decades, it has been left untouched by different degrees. Jiang Guangnai's former residence, village beeqiu ruins, the first sweet potato field in the country, and the official gushing stone bridge and other historical and cultural spots, because of scattered regions and less integration, are unknown.

    Even the former site of Lin Zexu's smoking pool was still a weed in 1957, with only one sign.

    The establishment of Lin Zexu Park and Lin Zexu memorial hall has been a matter of nearly ten years since the founding of new China.


    "

    Humen

    Although cultural and historical resources are abundant, they are scattered and single, and are not conducive to the formation of cluster effects.

    Due to historical reasons, development and protection are lagging behind. "

    Humen

    Lin Chaoming, a member of the town Party committee, said that if the Museum of Opium War was located near the narrow Jiefang Road, there were not enough contents for visitors to visit except for two repair ponds, Lin Zexu sculptures and several dumb guns. The Weiyuan fort and Sha Jiao battery were located on Weiyuan island and Sha Jiao community respectively.


    The Bejing site, with its cultural flavor, was discovered in the 80s of last century. Although it was a place where ancient humans lived in the Neolithic age three thousand or four thousand years ago, a large number of ancient human remains were unearthed.

    However, due to lack of protection, cultural relics unearthed from the site can only be stored in museums at both levels in Guangdong and Dongguan.


    Industry travel together


    Build a famous cultural city


    A few months ago,

    Humen

    "Family members", Secretary of the town Party committee and chairman of the town people's Congress Wu Zhanhui put forward.

    Humen

    We should realize the leap from historic towns to famous cultural towns, and everything will usher in a new turning point.

    It is understood that at present

    Humen

    The town has passed.

    Humen

    The plan for the construction of a famous cultural city in the city (2011~2020 years), cultural tourism and clothing, information pmission cable, high-end new electronic information, trade and logistics, modern service industry are juxtaposed.

    Humen

    Six major industrial clusters and industrial chains will revitalize large and small cultural attractions, and build a cultural city is just around the corner.


    "Initially formed a cultural industry mainly based on clothing culture exhibition, Book Stationery wholesale, printing and publishing, advertising creativity, culture and art training, etc.

    market

    Every year

    Humen

    It brings about 3000000000 Yuan output value.

    Wu Zhanhui said, therefore, it is necessary to promote the integration of culture and industry.

    Accordingly,

    Humen

    At the expense of $about 6000000, it invested $about 6000000 to commemorate the 170th anniversary major music festival in the commemoration of the Opium War, and invested about 3000000 yuan to publish patriotic general Jiang Guangnai.

    Humen

    Historical and cultural works;

    Humen

    Mass cultural feast -- "

    Humen

    The cultural and Arts Festival is held every year.


    "

    Humen

    Nowadays, the production of garments is not very large, but the volume and quantity of clothing are large.

    Ordinary people come

    Humen

    Most of them come to buy clothes so that they can develop cultural tourism.

    Lin Chaoming further explained that

    Humen

    We have begun to sort out some scenic spots scattered around the community and make the existing scenic spots together form a rich tourism resource.


    The "cultural tourism" will probably be built.

    Humen

    A win-win way for cultural cities and economic development.


    Trio: upgrading the whole city and building a bigger business circle


      

    Humen

    The road upgrade is high hopes.


      

    Humen

    The development of the town has been confined to the existing urban framework structure.

    Humen

    People's consensus.

    "This business circle is really crowded."

    Lin Chaoming said, for various reasons of history,

    Humen

    Earlier, it formed a center of Fumin commercial building and the Yellow River fashion city. It gathered 20 large-scale clothing wholesale and retail shopping centers and 9 large garment surfaces.

    accessories

    The mall is a central business circle of nearly 1 square kilometers.

    Humen

    It also benefits from the huge volume brought by this clothing business circle.

    market

    Gravity has promoted.

    Humen

    The development of garment industry.


    Such a dense business circle has brought tremendous business opportunities, but also brought huge traffic flow, which has brought tremendous pressure to the construction of public infrastructure and the comprehensive management of society.

    Humen

    The government has to consider "diversion" and "Dredging".

    If we can break through the existing urban frame structure,

    Humen

    The town is like a dragon that Mollies. It will be more relaxed and confident. It will never be as heavy as it is now.


    Therefore,

    Humen

    The upgrading and pformation in the main road were placed with great expectations.

    After the successful pformation,

    Humen

    The main road will connect business leaders and fuming business circles, forming a "dumbbell" larger business district to dilute the density of increasingly crowded central business circles.


      

    Humen

    Dream of "Binhai International Mall"


    and

    Humen

    To achieve a complete change in the existing urban structure, the plan is also built through the establishment of the coastal International Mall.

    Humen

    The dream of a dream.

    In August 4, 2011,

    Humen

    Officially launched 10 projects, covering almost all aspects of the construction of Binhai International Commercial City, including urban framework works, upgrading of the central area, headquarters economy, exhibition, logistics engineering, electronic information engineering, pportation engineering, cultural engineering, educational engineering, sports engineering, environmental protection engineering, and "three old" pformation, housing, resettlement and so on. There are 54 sub projects with total planned investment of 53 billion 230 million yuan.


    According to the planning of these projects,

    Humen

    The new urban upgrading strategy of "one river across the three plates", the construction of Binhai International Shopping Mall and the new image of the city are all rolled out.

    On the day of the completion of the project, a seaside International Mall, which is suitable for business, prosperous, strong and happy, will be presented to the world with a brand new look.

    Humen

    Will thoroughly realize "old appearance" to "new face".


    "Binhai" highlighted.

    Humen

    Regional advantages and natural resources.

    Humen

    The advantages and opening level of the first place are highlighted.

    Humen

    The industrial advantages and urban functions have distinct characteristics and rich connotations.

    Wu Zhanhui said, Binhai International Mall is

    Humen

    Science in the present and future periods

    Location

    In terms of strategic objectives, specifically, we need to

    Humen

    We will build a hub city for comprehensive pportation, a livable city with hills and sea, a pioneer city for cooperation between Guangdong and Hong Kong, an entrepreneurial city for international business and a vibrant city for cultural creativity.

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