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    The Future Home Furnishing Industry Will Rise To Life Hall.

    2011/12/27 23:43:00 25

    The Rise Of Future Home Furnishing Life Hall

    In modern home life, people's demand for material life gradually moves from the original state.

    Enjoying type

    Healthy and environment-friendly development.

    Traditional underwear and thermal underwear can no longer satisfy people's pursuit of a better life.

    From pajamas and home clothes to the development of several pajamas and home furnishing clothes, the home furnishing industry has experienced an upsurge in consumption, and the home furnishing market is bound to develop with the development of leisure life.

    Consumer group

    To consume household clothes.

    Future

    Home Furnishing

    Clothing industry life hall will also rise.


    Rise of home furnishing life hall


    "With the continuous improvement of people's living standard, the living environment is getting better and better, people's quality requirements for home life are getting higher and higher. Home clothes can make" home "life more harmonious.

    Liu Yuyang said.


    He said that Qi Rui home clothes not only meet the needs of consumers, but also a carrier of lifestyle.

    Cozy

    The symbol of home culture, fashion, relaxed and comfortable, carries people's pursuit of high quality home life.


    According to the introduction, the products of Qi Rui include not only traditional pajamas and bathrobes in the bedroom, sexy sling skirts, but also "home furnishing" with decent guests, including the "work in the kitchens" and casual clothes that can walk out to the community.


    "The Chinese nation has a profound family culture, everyone has a very strong family love complex, but at present, the consumer's recognition of home clothes is not enough, and the consumption of home clothes needs a lot of guidance to create and cultivate a new market."

    Liu Yuyang pointed out that "to realize the rapid development of home clothes, we must arrange the home culture in the stores such as counters and stores, and mobilize the purchasing needs of consumers."


    In addition to brand initiatives to guide consumers,

    terminal

    Retail channels should also be given corresponding support.

    Liu Yuyang explained that because household clothing is a "low efficiency" category, compared to shopping malls, household clothing is the so-called "input and output" ratio is not high, not like men's clothing, women's clothing profits so high.

    "Home clothing is a non mainstream consumer product, sales and prices are relatively" not to see "a category, so few mall opened up a piece of land for home furnishing.

    "


    Of course, every enterprise's brand awareness will also promote the development of the whole industry.

    "But on the other hand, it is because there is no big brand in the home furnishing market that it has more potential."

    Liu Yuyang told reporters confidently.


     
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    Read the next article

    Secret Behind The Brand Of Household Clothes

    Lack of innovation consciousness, quick profit and quick profits, the shackles of family management, and the characteristics of the industry are the background of the brand predicament of home furnishing industry. Besides, there are still some unknown reasons. The following will be revealed through the case analysis of mainstream brands.

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