Home Furnishing Clothes Become Fashionable New Pet &Nbsp; Market Sales Are Hot.

Nowadays, with the improvement of people's living standard, consumers' demand for home clothes is also becoming more diversified.

Home clothes have long been divorced from the concept of pajamas, and people's expectations for them are just like outer garments, hoping that they will be comfortable, fashionable and full of personality.

Home clothes have become

"Household clothes" refers to the clothes worn by families in general sense, but also different from ordinary underwear and pajamas.

Compared with "underwear", "pajamas", "casual underwear" and home furnishing clothes, the modern home life style has been deeply interpreted. It is a symbol of the pursuit of quality of life.

Consumers purchase home furnishing clothes in pursuit of health, psychological and physical liberation, followed by creating a warm and harmonious home atmosphere, again taste, and finally the trend, fashion, color perfect.

According to statistics, the annual consumption of Chinese household clothing has exceeded 10 billion yuan, with an annual growth rate of over 30%, becoming the fastest growing variety in the clothing industry.

In the next 5 years, China's underwear market will have 500 billion sales, and the annual growth rate will reach 20%.

Home furnishing clothes originated in the European and American markets in the 1980s. It can be said to be a new thing in China.

In developed countries in Europe and the United States, there are 10 sets of household clothes per person per year, and less than 1 sets of household clothes per capita in the Chinese mainland market.

Consumer demand is growing, and manufacturers are not idle.

This year, the home furnishing market is extremely rich. From the fabric perspective, besides the traditional cotton, silk and coral velvet, many businesses have developed the world's leading three tier thermal insulation technology, which is more soft and light in weight.

Some famous underwear brands have also developed a more fashionable home furnishing style, which is sought after by young women.

Some businesses have also launched health and environmental protection.

In addition, because of the animated cartoon, home furnishing clothes with pleasant sheep, beautiful sheep and other patterns are also popular among consumers. Thick household clothes, large cartoon designs, and looking at themselves in the mirror have the effect of decompression, and they are very aesthetic.

Online home furnishing stores are also full of popularity. On Taobao, all kinds of promotional activities are vivid and colorful, such as "full package mail", "100 yuan optional", "value for money" and so on, so that the relatively low price is more attractive.

Some businesses also provide tailored services to make home furnishing clothes more comfortable and comfortable.

In view of this, consumer demand is growing and manufacturers are not idle.

With the increasing demand of consumer shopping, fashionable and comfortable high quality household clothes have become consumers' shopping goals.

This also shows that the potential of home furnishing apparel industry has begun to emerge and the market potential is immeasurable.