Ten Major News Events Affecting Department Stores In 2011

　 Official opening of the first business shares

July 22, 2011, Xidan Market The new Xidan, which is composed of new Yansha holdings, was officially renamed as the first business shares. At the end of the last year's restructuring, the company has become a commercial aircraft carrier with an annual sales volume of more than 10 billion yuan in the commercial field of Beijing. Zu Guodan, general manager of the new Yansha holding company, led Wang Liqiang, Fu Yuehong, Zhang Yuejin, Kou Ping and chi yang to enter Xidan.

Community MALL becomes a new mainstream

In January 2011, Wangfujing, Xidan and Chongwenmen had dense passenger flow and strong business atmosphere. Management When the core business resources with relatively small risk are more and more scarce, community business is generally favored by "small business risk and stable sales profits". After the Beijing Municipal Commerce Commission put forward the focus of developing community commerce, the businessmen with sharp smell have noticed the tremendous business opportunities.

Buying shop is now on sale.

In February 2011, after 3 years of operation in Hongkong, the buyer's department store in Beijing announced that it will open two stores in Beijing and Chengdu in the next 3 years, and will return to the Shanghai market, which had been withdrawn because of acclimatization in 2006. In addition, NOVO department stores, well-known brands I.T and CPU, Thailand retail giant Shang Tai banner boutique department store ZEN and other buyer's retailers have also opened up shop in Beijing, Shanghai, Hangzhou and other cities.

Jing Jing list Department store online shopping

Following the trial of online business by subsidiary companies such as Shuang an shopping mall, Wangfujing department store is going to enter the online shopping business as a whole in the form of group. Subsequently, the two major local listed companies, Beijing's urban and rural areas and Xidan shopping centres, will simultaneously push e-commerce into the annual strategy.

Commercial prepaid card monitoring black hole

From May 25, 2011, the general office of the State Council transmitted the opinions on the regulation of commercial prepaid cards jointly issued by the seven ministries and commissions. The commercial prepaid cards have been transferred from the gray area to the regulatory authorities. A series of regulatory measures such as payment of licence, real name system, prepaid card limit and so on have led to a series of reshuffle in the commercial prepaid card industry.

　 Growth of MALL15 in 893%

Statistics show that by the end of 2011, the number of shopping centers nationwide has reached 2542, an increase of 253 over the previous year. It is estimated that in the 4 years of 2012-2015 years, there will be more than 1300 new shopping centers all over the country, and the growth rate of shopping centers nationwide is expected to reach 893% in the 2001-2015 years of 15 years.

　 The big country Pavilion business circle has been reduced to Waterloo.

Following the transfer of the mall mall, another major commercial project in the big fourth pavilion area of East Fourth Ring Road, Leroy Merlin's home building materials supermarket, was then closed. Most of the businesses in the East Fourth Ring area, which are located in high-end communities and adjacent to high-end office buildings, are hardly optimistic.

　 Pacific Department Store pulled out of Beijing

In October 20, 2011, Wukesong store closed shop and closed shop in October 25th of the same year. The Pacific department store, which once made bold claims to occupy the 1/4 market share in Beijing, lost the capital 10 years later.

　　 70% enterprises are not in favor of the first day of business.

Even if China's Chain Store Association proposes that retail companies can try to reunite their holidays on New Year's day, 70% of them say that the proposal is very good, but it is not feasible at present. Most of the top executives of these enterprises believe that although the sales performance of the new year's Day is not high, they need to pay 3 times their wages. But in fact, the meaning of business services for Beijing's business is not only the sales level, but also the symbolic meaning.

　 Two North and South ole dystocia

After the flooding of the ole market, it is difficult for the new store to fulfill its opening promise. The construction time in Changping District, AEON, has been postponed. Fangshan's "North China outlets" flagship shop, which announced its opening in October 2011, was also embarrassed by the delay of its opening.