Xinji Leather Accelerates Its Transformation; Successfully Realize The Pattern Of "Two Leg Running"
Since this year, facing the international market As for China's various unstable factors Leatherwear Xinji City, Hebei Province, actively responded to the situation, accelerated the transformation of leather industry, and realized the transformation from foreign trade "single leg jump" to domestic trade foreign trade The change of "two leg running".
This is an international leather city built by the local government to develop the domestic trade market. Since its operation for one year, it has received more than 10000 tourists every day, with a daily trading volume of more than 8 million yuan. It has become the largest leather specialty market in northern China.
He Zhihua, deputy general manager of a leather company: "up to now, our domestic sales revenue has reached nearly 50 million yuan, far more than the sales volume of foreign trade."
In addition to building a good sales platform for enterprises, Xinji municipal government also guided enterprises to strengthen the research and development of new products and technological innovation, and developed a large number of high-end products such as sheepskin washed leather and ultra-thin leather.
A leather company technician: "this leather is only 0.2 mm thick. It feels like silk. It is made of sheep skin."
At present, Xinji leather clothing has accounted for 28% of the domestic market; In addition, while stabilizing the Russian market, it also expanded to European and American markets. From January to November in 2011, Xinji leather industry earned more than 300 million US dollars in export, and the sales revenue of the whole industry reached 12 billion yuan.
Nie Yingwu, Secretary of Xinji municipal Party committee, said: "we should continue to accelerate the transformation and upgrading of leather industry, and make every effort to promote Xinji from" China's leather capital "to" world leather capital ". By the end of the 12th Five Year Plan, the output value of leather industry will double to 25 billion yuan
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