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    Garment Enterprises Should Turn To A Sustainable Business Development Mode.

    2012/1/11 23:25:00 73

    The general trend of retail industry's future development is ahead.

    When BBK chairman Wang Tian talked about the future development of the retail industry, he pointed out that "in the next ten years, the retail industry will take the place of manufacturing as a major industry."

    With the improvement of people's living standard, especially after 80 90's become the mainstream consumer group, "consumption"

    potential

    It's huge. It will drive the whole thing.

    Retail

    Development. "


    At present, domestic retail enterprises are also facing many internal and external pressures and shocks.

    The infiltration of foreign capital enterprises and the shortage of talents are all a difficult problem on the road of enterprise development.

    Over the past few years, we can see that the events of mergers and acquisitions continue to happen.

    Through rapid mergers and acquisitions, the market concentration of the retail industry can be effectively raised, and the sales scale of large retail enterprises will appear.

    Skip type

    Growth.


    However, mergers and acquisitions need abundant funds, and besides, they need backstage.

    Supply chain

    And integration of human resources.

    Gu Guojian, a professor at Shanghai Business School, pointed out in an interview with reporters of the joint venture network that from the perspective of the future development of retailers, it can not rely on mergers and acquisitions.

    "China's retail industry is also a double-edged sword with a core.

    compete

    Strength, enterprises can go further. "

    How to grasp the relationship between "quick acquisition" and "meticulous management" is an important topic for enterprises and even the whole retail industry.


    In addition to expanding problems, how to solve the increasingly personalized demand of consumers has become a problem that a company and even the whole retail industry need to think about.

    In the report of the thirteenth chain meeting, DDT Long Yongxiong said, "in the future, the middle class is the main consumer of China, and this will be an emerging market for consumption."

    "Emerging markets will be crucial to global consumption oriented companies in the next ten years."


    Obviously, how to win the favor of future consumers is very important.

    Because the increase of consumption brings enormous pressure to resources. Secondly, the concept of sustainability of consumers is becoming increasingly acute. They begin to support green consumption and start looking to get rid of the disposable consumer society.

    Therefore, as an enterprise, it is necessary to turn to a sustainable business model and push consumers to change their behavior.


    With the development and development of the social economy and the increasingly diversified culture, the demand of the ordinary people is increasing day by day, not only to satisfy the demand of commodities, but also to increase the demand for multiple consumption environment, and also pursue high-end products.

    On the other hand, in this information age, consumers are more likely to get detailed information about retailers and their products, and consumers are smarter shopping.

    Gu Guojian stressed, "now, to study the retail business, the emphasis should be placed on consumer research."

    However, facing the demand of personalized consumption experience, retailers need to use advanced information systems to accurately grasp the needs of consumers.

    However, economization, scale and standardization are the common rules for the stable development of enterprises.

    Conform to the trend and keep pace with the times, or conservative and stable development, also test every enterprise that seeks development.


    In short, the competition in the domestic retail industry is becoming more and more intense. Enterprises should win the leading position in the future retail industry. We should take the opportunity to grasp the relationship between "quick acquisition" and "meticulous management" and deal with the individual needs of consumers, and make accurate judgments.


     
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