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    Copenhagen Fur Seeks "Happiness Spokesperson"

    2012/1/13 13:39:00 12

    Copenhagen Fur Spokesperson


    As an enterprise rooted in the Danish tradition and emanating innovative energy, Copenhagen

    Leather and fur

    Through various activities, we spread the Danish concept of happiness, excavate Chinese fashion power, and strive to build China's own international new star, and lay a good foundation for the development of fur industry in China.


    In January 11, 2012, the happiness of Copenhagen fur, a Danish style and a warm fur, conveys happiness.

    Spokesman

    The national finals are staged in Huamei, Beijing.

    Niu Weiwei, the No. 10 player from the Shenyang division, put on the "crown of happiness" and became the "happy spokesman" of fur in Copenhagen, thus embarked on the international fashion stage.


    This is international.

    Latest fashion

    For the first time, China has been looking for spokesmen in China through the national selection contest.

    Besides winning 150 thousand yuan prize, the finals champion will also be signed as "Copenhagen fur image spokesperson" and embarked on a Danish happy journey. It will be on the stage of Copenhagen fashion week in February 2012 to show off Chinese style.


    According to Mr. Mike Home, manager of fur design in Copenhagen, the selection activities attracted more than 1000 beauties to participate in the selection and influence throughout the country.

    The competition links can be divided into "happy dialogue" of show, talent and player and judges.


    At the national finals, Copenhagen fur first set up a "happiness model" and practiced corporate social responsibility, leading the fur industry to raise funds of 300 thousand yuan together to help "smile action".

    "Smile action" is sponsored by the Hongkong charity. It provides medical treatment for children suffering from cleft lip and palate and other head and face deformities, making thousands of children smile again, in line with the happiness objectives conveyed by Copenhagen fur.


    The champion of "happiness spokesperson" will accept the efforts made by Copenhagen fur and Scoop model organizations and launch an extraordinary "happy journey" at the same time: visit the fur design center of Copenhagen, touch the top-notch design from the world; take part in Copenhagen fashion week and have the opportunity to participate in the major fashion events; go deep into the ordinary families in Denmark, enjoy the pure happiness of Danish style; and most importantly, help Copenhagen fur spread happiness.


    Another great achievement of the champion is to wear "the crown of happiness".

    This is the exclusive crown created by Danish designers and world famous amber jewelry manufacturers for the championship.


    From the light and soft blend of pure amber stones in Denmark and Copenhagen fur, the "crown of happiness" is dazzling and brilliant, bearing a good expectation of the finals champion and Chinese fashion force.


    Mr. Kenneth Loberg, director of fur marketing in Copenhagen, first released the findings of fur and happiness to capture fur's powerful "happy magnetic field".

    "In the Chinese market, fur has an immeasurable market potential," Kenneth said.

    In a conservative estimate, there are about 850 thousand mink fur coats sold in the Chinese market in 2011, and the average retail price of each mink coat is twenty thousand yuan, and the total retail sales amount to 17 billion yuan a year.


    However, the distribution of sales behind this number is no longer only the exclusive ownership of the northeastern region of the fur and fur, but the tendency to blossom everywhere. The popularization and purchasing power of fur are increasing year by year.


    Copenhagen fur will cooperate with leading fur shops around the world, including Harbin KC fur, Changchun Paris spring fur, Shenyang should be big fur flagship store, Dalian San Bang fur, Taiyuan Lisheng mink, Beijing burdy fur and Shanghai MATTIA FURS, etc., to provide consumers with professional fur knowledge and services, and release the latest fur fashion trend.

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