The Two Venture Of Jinjiang Garment Enterprises

As a leader in the county economy, Jinjiang The development of industry and economy has reached a crucial crossroads. So, how does Jinjiang start business two times? What do Jinjiang entrepreneurs insist on? What is to be promoted?

　　 The new engine of clothing industry is Originality

At present, Jinjiang's industrial and economic development has reached a crucial crossroads, and transformation and upgrading have become the mainstream. As a garment enterprise, how can we integrate into this trend? I believe that the culture and creative garden of Jinjiang is no doubt consistent with the idea of the municipal Party committee and the municipal government.

The clothing industry is not only a traditional industry, but also a new creative industry. To be a fashion creative park is actually doing a systematic project. It needs a top-down concept revolution. We want all the people, what we want to hear, what we hear, what we see and touch is art. This is the most practical idea for a cultural and creative garden.

In the future, this will become a new window for Li Lang to display the brand culture, but its role is not only to display the brand culture. When planning cultural and creative parks, we will also serve as an important project in the life service area, combined with the lon Lang cultural and creative garden, making the whole cultural and creative park play an important role not only in displaying the brand culture externally, but also at the same time, it will enable the staff of lon Lang to experience the infection of fashion art culture at all times, and the culture and history of the lon Lang group. Art, fashion, creativity and other ideas can also be better accumulated and inherited.

China is the world's largest garment producer, consumer power and exporter. Then, where is the new engine of the industry's future development after the resource advantages and cost advantages? The answer is creativity. We also hope that more peers will be involved in this process to make a breakthrough in Chinese fashion.

　 "Male learning Jinjiang" is exciting and stressful.

Now, the concept of "two pioneering" is of great significance to the vast majority of private enterprises in traditional industries and facing fierce market competition in Jinjiang.

As a strong support for Jinjiang's social and economic development, traditional industries are not sunset industries; on the contrary, if technological innovation can be extended to both ends of the industrial chain, traditional industries will still have a strong vitality. For private enterprises in Jinjiang, the "two venture" should focus on this piece. As an enterprise, we have to think about how we can make better use of the existing ones. industry Foundation, and realize the upgrading of traditional industries.

Not long ago, the provincial leaders talked about "male learning Jinjiang and female learning Huian", which made Jinjiang people proud and excited, and also felt pressure. Jinjiang can give provincial leaders such a high evaluation. On the one hand, Jinjiang entrepreneurs made achievements worthy of recognition by foreigners during the more than 30 years of reform and opening up. On the other hand, I think Jinjiang private entrepreneurs have made various attempts to upgrade traditional industries in recent years. They enrich and improve themselves through various learning and inspection opportunities, and actively absorb and learn from some advanced practices in the same industry at home and abroad. This spirit of learning bravely and trying bravely is what Jinjiang entrepreneurs should continue to maintain in the post crisis era.

　　 modern logistics Development is quite critical.

Jinjiang's economic development needs to be transformed and promoted, and the two venture is promoted. The development of modern logistics is quite critical. At the end of last year, the Jinjiang municipal Party committee and municipal government made it clear that the "three production leap year" campaign will be launched in 2012. This decision is quite timely and necessary. It is believed that it will definitely promote the leaping development of the third industry in Jinjiang and promote the rapid development of the second industry.

Since the beginning of last year, the introduction and construction of projects such as pro logistics, fast wind transport logistics storage center, high-speed rail logistics park, and the import and export bonded logistics of land port and Wai tou bonded logistics zone have greatly promoted the development of modern logistics industry in Jinjiang. On the one hand, the introduction of the leading international modern logistics has brought advanced management methods and ideas to Jinjiang's local logistics enterprises and provided a good reference for them. On the other hand, the government has continuously supported the development of the local modern logistics industry, greatly reduced the logistics cost of the production enterprises, reduced the financial pressure of the enterprises, made the logistics more convenient and convenient, and promoted the development of the manufacturing industry with good service. This is a very benign development mode.

2012 is the official opening year of the land port of Jinjiang. We believe that with the support of the Jinjiang municipal government, the business philosophy and management level of the company will be continuously improved, and the scale will also continue to expand, and it will develop more rapidly.

　 International optimization of vision management

In the post crisis era, Jinjiang chanting the slogan of the two undertaking, and clearly put forward the guideline of "three support, three guidance and three carriers", which played a very guiding role for the vast majority of Jinjiang traditional manufacturing enterprises in the transition period.

Umbrella making is also a traditional manufacturing industry. We have been thinking about how to achieve the same level of the whole industry. It is undoubtedly the direction to support enterprises' "technological transformation", guide enterprises to lean management, and guide enterprises to seize the high-end links of the industrial chain. For example, ten Umbrella Companies in Jinjiang are actively promoting the declaration of "Quanzhou's umbrella industry technology innovation strategic alliance", which is a good example for Jinjiang umbrella making industry to get rid of low end competition and extend from low-end manufacturing to high-end research and development. By integrating the advanced technology of the industry with the strength of institutions and R & D institutions, Jinjiang's umbrella making industry can be promoted to a new level.

Jinjiang can be highly praised by the provincial leaders for the "male learning Jinjiang". It relies on the spirit of Jinjiang people who dare to forge ahead. I think, next, in order to realize the two pioneering work in Jinjiang, besides having the spirit of fighting hard to win, it is necessary to have an international vision, to further optimize the management system inside the enterprise, and to introduce and retain the high-end talents. A few elements are all available, and the development of Jinjiang is bound to go to another level.

Reporter: traditional industries are the big market of Jinjiang's economy. How to upgrade traditional industries is particularly important. What lessons can Jinjiang learn from this? In addition, what new ideas can Jinjiang offer to other places for the development of emerging industries as an incremental industry?

Yau Meng Jun: the output value of traditional industries accounts for more than 80% of Jinjiang's industrial output value. It is the foundation, pillar and lifeblood of Jinjiang's county economy. It must not be shaken or abandoned, but can only be strengthened. Since last year, Jinjiang has taken the opportunity of "five major battles" as an opportunity to take the project as the starting point, cooperate with the upgrading of traditional industries and pay close attention to technological transformation. Jinjiang has only invested more than 1 billion yuan in technical transformation funds, and this year will also be strengthened.

While doing a good job in upgrading traditional industries, Jinjiang has also introduced a series of policies to support emerging industries in the fields of land use, financing and supporting investment, and strive to make more achievements in the incremental industry of emerging industries. After strong investment, a large number of new industries such as optoelectronics, photovoltaic, new materials, logistics and other industries have entered Jinjiang. Guan Ke electronics, Jin Baoli energy and Haixi logistics center have landed in succession.

Without grasping the upgrading of private economy, traditional industries will be faced with "hollowing out". Without grasping the "engine" of emerging industries, economic development will be faced with the risk of insufficient stamina. As a leader, Jinjiang should continue to strengthen "two hands, two hands must be hard" approach.

In his "71" speech last year, general secretary Hu Jintao said that in contemporary China, insisting development is the absolute principle, and the essential requirement is to adhere to scientific development. As the leader of the county economy in Jinjiang, we must break through the many bottlenecks faced by the development. We must adhere to the concept of scientific development, face up to the new situations encountered in the development, solve the new problems encountered, and achieve two-way breakthroughs in the two aspects of traditional industries and emerging industries.

Reporter: emerging industries are the stamina of local economic development. Can the layout of Jinjiang's emerging industries be discussed in detail?

Yau Meng Jun: Jinjiang's growth of new industries has 5 main points: first, to develop Optoelectronic Information Industry and perfect matching. The photoelectric information industry has been put forward for many years. Until now, we can say that we have some foundations to form a better development trend. For example, Kim Pauli is doing the middle reaches product. Recently, we rely on Jin Baoli to attract business investment and introduce its upstream enterprises. Hongkong's first silicon slicing enterprise, poly Li Xin Xin, has introduced its downstream business Hongkong Investment Promotion Bureau to assemble electronic devices, and initially formed an industrial chain between the upper and lower reaches. In addition, a number of optoelectronic projects such as Guan Ke electronics and Guang Quan power supply are expanding rapidly.

The two is to build a large packaging printing base. After the efforts of the economic development zone and the Zao Town, the scale of the packaging and printing base has been expanded. The first batch of 20 projects has been settled, and the quality control is very strict.

The three is to expand the equipment manufacturing industry. Recently, the newly established Anhai regional construction command is aimed at expanding the equipment manufacturing base in Anhai to 5000 mu, and the equipment manufacturing base in Jin Jing. With the current foundation of Jinjiang, it is absolutely possible and necessary to build the equipment manufacturing industry as an important industry. In this respect, we must catch up with the catch up and catch up with the development speed of the equipment manufacturing industry of the brothers county (city or district).

The four is to extend the aviation parts industry chain. Mainly repairs of tires and aviation parts. The aircraft maintenance that has been brewing for many years is only in the early stage.

Five is the development of sports industry. Jinjiang sports equipment manufacturing industry has a basis, but only a small part of the sports industry. Whether we can take this as the basis and expand the connotation of sports industry and extend its extension is an important task we should do. Recently, the National Sports Bureau has set up a national sports industry base in Binjiang, and has made Jinjiang expand from equipment manufacturing to sports training, competition and so on.

Reporter: in every historical juncture of Jinjiang's industrial development, local Party committees and governments have played a strong leading role. What do you think of this kind of interaction between government and enterprises in Jinjiang?

Yau Meng Jun: it can be said that from a certain perspective, it is precisely because of the interaction between government and enterprises in Jinjiang that the vitality of the private sector of the private sector has been spurred. Without foresight, we should not foresee leaders. We must foresee them as leaders. We always try to grasp the development trend, the economic trend and the enterprise situation with the advanced vision. We should clear up our thinking, formulate strategies and lead the development, which will not only help the enterprises in the future, but also guide the enterprises ahead of time. We call this relationship "government enterprise interaction".

In the 80s of last century, we "crossed the river by feeling the stones", and boldly launched a series of "local policies" to form the advantages of private economy. In 90s, we not only picked up "red hat" and "off the hat" for the enterprises, but also laid a solid foundation for the reform and listing, and vigorously advocated the "quality of the market" to guide the enterprises to reshape the product image and lay the foundation for brand building. At the turn of the century, we look forward to the new trend of the domestic and foreign markets after entering the WTO, and timely launch the strategy of "brand management" and "capital operation". Through 10 years' efforts, we have produced a large number of famous brands and listed companies.

When the international financial crisis came, we saw things earlier and launched faster and issued a quick warning. Then a number of targeted measures were introduced to guide enterprises to hold together and keep warm. Now, we also focus on the requirements of the leap forward development, deepen our understanding of the dialectical relationship between industrialization and urbanization, and put forward the basic strategy of "upgrading industries and speeding up urban construction" at the right moment. We should take the "five battles" as the driving force and the starting point, expand large-scale urban construction, further improve the infrastructure, speed up the settlement of environmental problems, and create a comprehensive city for the sustainable development of Jinjiang. Competitiveness, on the other hand, based on the fact that enterprise development has entered a new stage, we should actively promote "lean management" and guide enterprises to reduce costs and benefit from management. The interaction between government and enterprises in Jinjiang is summed up as "the practice of enterprises, which provides policy reference for the party and government to lead the economic development; the needs of enterprises provide the basis for improving the service efficiency of the party and government; the guidance of the party and government provides a strategic direction for the enterprises to become bigger and stronger; the service of the party and the government wins the competition for the enterprises to create a social environment". This interaction, from the early government's help to the government's favorable circumstances, forms a virtuous circle of "the government promotes the upper level, the upper scale, the higher level of the enterprise, the government promotes the leading level and the service quality", so that the economic vitality will burst forth and the source of wealth will be fully inflow.
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