Apparel Home Textile Companies Report Good News, Four Quarter Growth Decline

In the first three quarters, the industry was high. Prosperity The basis for apparel home textiles listed companies in 2011 achievement The sound of "rising" is heard. But since the fourth quarter of last year, the industry's income and gross profit have been tested against the backdrop of economic slowdown and slowing social consumption.

According to Wind statistics, as of January 31st, 32 clothing in two cities Home textiles 21 of the companies have produced 2011 Annual Performance notice or performance bulletin. Among them, 19 companies such as Fu Anna and Mei Bang dress have been increased or leveled in advance, accounting for over 90% of the disclosed data companies. Only two Chinese apparel companies and the company are expected to decline in the same period.

Among the apparel home textile companies that are expected to grow in 2011, the biggest growth rate is Jiangsu three friends (002044 shares). The company said that its net profit increased by 150% to 180% over the same period last year as the volume of business increased considerably over the previous year. Expected performance Increase More than 50% of them may also have 10 companies, such as home textile (002293, stock bar), fuanna, and wedding bird.

In addition, both the Pathfinder and the seven wolves have disclosed the 2011 Annual Performance bulletin. Among them, the Pathfinder achieved a total revenue of 753 million yuan in 2011, an increase of 73.42% over the same period last year and a net profit of 106 million yuan, an increase of 97.52% over the same period last year. Pathfinder said that the rapid growth of financial indicators was mainly due to the good development of the company's main business, the continuous expansion of the market scale and the continuous improvement of business performance. Seven wolves realized total revenue of 2 billion 921 million yuan in 2011, an increase of 33% over the same period last year, with a net profit of 410 million yuan. Year-on-year An increase of 45%. The growth of company orders during the reporting period promoted sales revenue.

It is worth noting that although the profits of listed apparel companies are at a relatively high level in history, but since the fourth quarter of 2011, the sales growth of the apparel home textile industry has been declining due to the overall economic weakness at home and abroad.

According to the Huatai Securities Company's sales tracking for listed companies, the sales of Home Textile Listed Companies in December 2011 were good, but the overall growth rate declined in the four quarter, while clothing sales in December were better than in November, but the overall growth rate also declined in the four quarter. The export situation is also not optimistic. Statistics show that the growth rate of textile and clothing exports declined sharply in December 2011, up 9.2% compared to the same period last year, and the trend of 4 consecutive months of decline.

Despite the impact of economic slowdown, many people in the industry have attributed the decline to warmer winter and the overall rise in brand clothing. It is believed that the fact that late winter and early spring festival result in the accumulation of retail channel inventory, which affects the cash flow of retailers, and makes retailers more conservative in goods booking and new store expansion. Since the winter of 2011, temperatures in most parts of the country have been higher than in previous years. Warm winter has led to a decrease in demand for clothing in season, though this situation has dropped sharply in December and the development of major retail businesses. Promotion After the activity was improved, but in November ~12 month entered the peak period of online shopping activities, the larger discount also caused a diversion to the offline store sales.

In response, Fang Junping, an analyst with Guoxin Securities, said: "in 2011, the performance of the major apparel home textile listed companies was slightly lower than expected. Although men's clothing industry and their overseas subsidiaries have performed well and their spending power is still growing strongly, the price growth of four seasons in home textiles and other fields has slowed down. But overall, consumption driven economic growth is still the main direction of economic restructuring in the future. Specialization and cultural sedimentation remain the focus of investment in brand clothing. Brand Company, which is in line with the direction of consumer upgrading, will further develop with the expansion of channels in 2012.