Bosideng Joined Forces With M&Q To Create Children'S Fashion.
Huge market potential implies unlimited business opportunities.
Relevant state departments have pointed out that China has entered the fourth peak of fertility, and the number of newborns has reached its peak in 2010.
According to statistics, there are about 400 million children in China aged 0-16.
At the same time, the ratio of neonatal birth rate keeps around 15% every year, that is, an annual increase of about 2-3 million new children.
Experts pointed out that the new round of baby boom will bring the outbreak of "baby economy".
According to relevant data, the growth rate of China's infant industry has reached 30% since 2000.
The growing consumption of children has led to the formation of a huge consumption market for children in China, which is the largest consumer of infant products after the United States.
In the whole baby industry, children's wear always occupies an important share, and the market potential in the future is more exciting for children's clothing industry.
After investigation, the sales of children's clothing increased year by year.
Therefore, the development of children's clothing brand market is very huge, and there is no limit to the future development potential.
With the intensification of market competition and the change of consumption demand, children's clothing industry is facing a new round of industrial upgrading.
How should children's clothing enterprises cope with the new pattern of children's wear market?
Industry giants join forces to create children's fashion.
In the face of a large number of new patterns of "horse race enclosure" of domestic and foreign enterprises, Mr. Liu Chao, general manager of Rambo children's products Co., Ltd. is far sighted and joined hands with the world clothing brand group Bosideng to consolidate the Bosideng group's strong brand influence in the consumer's mind and the excellent operation experience of the company's focus on children's clothing industry for 12 years, so as to create a new leading force in the children's wear industry.
Faced with the growing market shuffling of children's clothing market, Liu said that this is both a challenge and an opportunity.
At present, the development of China's children's clothing industry has entered an opportunity period, and consumer demand has gradually become diversified, differentiated and branded. The growth of new children will enter a new peak period, and the market space will continue to grow.
At the same time, it swept the world in the past few years.
financial crisis
Accelerated China
Children's wear
The reshuffle of the industry will give great opportunities to children's clothing enterprises with reliable quality, innovative designs and advanced management.
Lan Boxing children's products Co., Ltd., has 12 years of experience in children's wear brand operation and 20 years of professional children's wear production experience.
The company has four well-known children's clothing brands including M&Q fashion black and white children's clothing, the product line covers 2-16 year old children's four seasons clothing and related children's products.
In 2011, Bosideng added more capital to Rambo and made M&Q brand more strongly supported.
The strong Bosideng group has brought a strong impetus to the strong rise of M&Q children's clothing brand, bringing M&Q brand into a new stage of development.
M&Q fashion black and white children's clothing - 2012 spring and summer new products
and
Bosideng
Strong cooperation, the significance of this cooperation mode is complementary advantages, strengths and weaknesses, to achieve multiplication effect.
With the help of Bosideng's corresponding market resources, M&Q will import the perfect supply chain system and strict quality control system into the brand of children's clothing, and then face the market more effectively through the operation of professional children's wear operation team.
With the advantages of Bosideng and M&Q both embodied in the community, it will definitely accelerate the growth of M&Q children's clothing brand.
M&Q children's clothing: easy to win wealth in line with modern consumption
In recent years, with the gradual popularization of children's education, children's status in the family has been further improved.
Now parents buy more children's clothes, and parents will think more about their children's feelings. Therefore, children's preferences for clothes and staff advice form an important factor for parents to buy children's clothes.
Nowadays, children have a wide range of social contacts and are easy to accept new things. Therefore, children have gradually formed their own "children's clothing concept" on the choice of children's clothing.
The concept of family in China is mostly centered on children, and the consumption pattern of "61" of domestic families becomes the engine of children's clothing consumption.
In addition, with the arrival of the peak of the post-80s marriage and childbirth, the parents of the 80's become the main force of the children's clothing market.
The development trend of children's clothing has also injected the shadow of the consumption of this generation of parents. They look forward to dressing their children into cool personality and fashionable fashion. Therefore, fashion and fashion become the focus of children's wear market.
fashion
Cool, personality, tide...
The fashionable elements of these modern parents and children are the charm of M&Q brand.
M&Q children's clothing is always concerned about the growth needs of children, considering the children's feelings, in the design of clothing products, fully integrate into the most popular and popular elements of the most popular IN nowadays, showing children's fashion, personality and cool side, and dress up their children's childhood.
Over the years, M&Q has always maintained a unique style from chasing fashion to leading the trend. It has injected a strong flavor of fashion in the implicit Chinese children's clothing market, and set off a "black and white storm".
M&Q conveys a brand-new fashion concept to the whole children's clothing industry in China. Black and white collocation looks simple and has no colourful colors. But in collocation, black and white have infinite tension, which can better shape children's fashion, personality, simplicity, style and cool image, which is more in line with the mainstream of modern consumption.
In the future, Guangzhou Brand Company will invest a lot of resources to enhance the value of M&Q brand, strengthen the standardized management of the brand market, optimize the service network, and cooperate with franchisees.
With the excellent brand effect, professional and meticulous guidance and support, and mature and perfect supply system, the franchisee will give substantial help to them.
In 2012, M&Q children's wear will be more and more brave! M&Q is willing to work together with all walks of life to forge ahead together.
We sincerely invite the partners who have the entrepreneurial ideals to join in to share the joy of M&Q and create a better tomorrow.
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