Made In China Fade Out Of India's Clothing Market

2011 is my fourth year in contact with the India market. Every time I go to India, shopping in shopping malls to see goods is one of the important lessons to stimulate investment inspiration, whether clothes or shoes, up to date. Fashion style The price changes between the same commodity and the most productive labels are important sources of information. In several large shopping malls in Mumbai, including Oberoi shopping mall and Phoenix City Mall, just like the world's largest Shopping Like the center, there will be many clothing shops showing the latest styles. In recent three years, there are more important changes.

First of all, international brands have entered India market, including Zara and h&m, and some high-end brands such as coach and Burberry, which are said to be in India within two years. market The second is the emergence of local brands in India, including Tantra, Zovi and Sher Singh, which are the brands that India market can see. In fact, the India market has already listed the brand clothing, which is an important milestone in the gradual development of emerging markets. However, for domestic readers, the third major changes are Nike, Adidas or converse and FILA, regardless of whether the brand is behind Chinese capital or foreign capital. Compared with 2008-2009 years, most of the sports shoes and casual wear in India market are not easy to find products made in China. Most of them are from Vietnam, Indonesia, Bangladesh and India.

However, the transfer of international production and supply refining is a major event. In the investment category of emerging markets, there is a lot of significance. The transfer of manufacturing industry is a level, for industry. loan The growth of demand is also a dimension. If the number of production areas in these shopping malls increases, the future investment outlook of the production market will be more noticeable. In this survey, I also visited several foreign capital companies who set up factories here. According to them, the wages of India workers are about 1/7 to 1/8 of the same workers in China. Although India's infrastructure is lacking, caste system also makes foreign enterprises have unimaginable management difficulties, but low wages and India rupees also have a significant depreciation.

For this phenomenon, Morgan Stanley India strategist ridham believes that India currently accounts for about 18% of the world's population, but the scale of the manufacturing industry is only 6% of the world, and this proportion will further improve in the future. For this reason, there are already many foreign investment decisions in 2013-2015 years, and India's economic growth will surpass China. After investigation, ridham is not a small possibility.