&Nbsp Behind Juhuasuan'S Anti Corruption; Ma Yun'S Concern About Values

Ma Yun, chairman of Alibaba's board of directors, is also guilty of a heart attack.

This week, an earthquake in Juhuasuan caused Taobao to be the second child of corruption.

Alibaba Group acknowledged the problem, relieved the duties of the company's head and expelled the illegal employees. After the B2B fraud in the early part of the year, he was once again wiping away tears and scraping the bone.

This storm may expose the system of corruption in Taobao.

It is already a huge gold mine, and the bottom Taobao "little two" have more resources to dispose of.

In the face of temptation, Ali's values seem to be more of a display.

Prior to this, Ma Yun sent multiple internal mail anxiety, I do not know how to explain this time.

In the evening of March 5th, a former Ali member warned on micro-blog that Juhuasuan was going to have an earthquake.

The answer was announced the next day.

Ali group announced that to promote the further healthy and fair and fair operation of Juhuasuan business and avoid the job of Yan Min Min general manager of Juhuasuan.

All of a sudden.

Yan Limin also talked about developing vision in micro-blog in the morning and was sacked in the afternoon.

As a dazzling Vanity Fair in the Taobao department, Juhuasuan's change has attracted the attention of the industry.

Ali Group official said that the management of Juhuasuan team and the regulation of the system are relatively lagging behind. Since the middle of last year, there has been a series of reports of improper and small profit seeking in the process of investment.

A joint investigation by the Ministry of justice, the Ministry of compliance and other departments has found that some of the facts are true. Some of them have serious violations and even violate the law.

As a responsible person, Yan Limin has an important management responsibility and is responsible for it.

"Xiao 2" is the name of Ali group for all employees, but merchants generally believe that they are directly communicating with, managing and providing services.

Many bits

The common abuse of power is "small two".

Juhuasuan has stipulated the declaration requirements for quality inspection reports, sample inspection, and price lower than Taobao's scale sales minimum price. However, whether or not the merchants who meet the requirements can go up or when they are decided by the second group.

A huge rent seeking space was formed.

In order to get to Juhuasuan, some businesses provide bribes to "Xiao 2", while the latter provide more opportunities for activities.

A Taobao merchant said they had submitted applications 10 times after conditions were up to standard, but they had never been able to move.

They even wrote the "distress card", sending the application sample, "this is the first time application", still not touched the "second", but saw some merchants in the short term easily on Juhuasuan.

What's more, "Xiao Er" even took part in the stock market or set up a company, making use of its authority to make repeated plans for direct profiteering.

The fuse of the massive earthquake was caught by internal staff stealing and stealing.

Ali sent an email yesterday to announce the dismissal of 3 Juhuasuan employees.

They set up a life service provider named "love marriage" with two former Taobao employees.

Due to its close ties with Juhuasuan, the company has participated in activities many times since its establishment. It has once created a single sales record for the national group buying industry. It has broken through tens of millions of businesses in just three months.

After verification by the Ministry of corruption, Ali decided to dismiss the aforementioned three people, permanently shut down "love marriage" in Tmall, Taobao online shop, and all subsidiaries of Ali group no longer cooperate with it.

Corruption is not confined to Juhuasuan.

Taobao's overall ecological environment is also difficult to become a pool of clean water.

From the difference between bribery and deletion, the use of rules to allocate more traffic resources and other aspects, Taobao's second group also has a corruption phenomenon.

Where interest is growing, some business groups are also catering to it.

Many businessmen in Hangzhou are responsible for communicating with Taobao young people all the year round, so that a group of people mocked themselves as "Hangzhou Office" for business people.

Taobao merchants have ridiculed their experience as "to make small two places into their own little three".

Another businessman in Southern China laughed and commented that he should be "a junior three in his own business", on the grounds of who is in a strong position in this paction.

Defect of Taobao system?

People familiar with the matter said that behind some illegal shops, there are even local governments' shadow.

How to maintain Taobao heading, the difficulty of management has been raised geometrically. "This is a long-term problem for any big enterprise, and Taobao has always been on the cusp of the industry leader".

Corruption also has structural reasons.

The Taobao mode has a style of "resource allocation permission inversion": Although the strategy, policies and rules are formulated by Taobao management, in the large number of specific implementation matters, the grass-roots "small two" hands have more power to directly control the fate of businesses.

In the hands of young "small two" with thousands of yuan monthly wages, they can freely manipulate resources that decide hundreds of thousands of millions of millions of income, which provides the soil for the breeding of corruption.

This may also be related to incentive policies.

A former Taobao official said that young people are less idealistic than their early team.

"Before and after 2005, the group that entered Taobao was relatively simple, and the environment at that time was different from what it is now."

At that time, many ordinary employees also had a lot of resources and power. But because of their entrepreneurial mindset, most of them still have equity, and now the new employees are not. They really are under greater pressure.

"Ali group has no rivals outside, and problems come from within."

Feng Dahui, a well-known Internet employee and former Ali employee in Hangzhou, has also said that the average age of the employees is 26 years old. The "85 after" is the main force. Most of these people have been destroyed by the housing problem. How to maintain the company's values is a real problem for Alibaba.

Insiders revealed that Ali Group executives were very concerned about this.

Ma Yun seems to have been working on his vision and values from a macro perspective.

Since last year, he has sent at least 4 internal mail to talk about this issue.

People familiar with the matter said that last year, Tmall's "siege of the city" incident in October, the United States quickly returned to Ma Yun has repeatedly expressed two "sad".

One of them was to see the anti Taobao alliance attack company. He said "fatigue and heartbreak" on micro-blog, and the other was inside Ali. He said he felt that the values of Ali were weakening.

Ma Yun clearly realized this problem. Last autumn, he wrote to young Alibaba Ali, asking them to give less advice and try to integrate into Ali's values culture.

In addition, Ali group has launched related welfare benefits, providing housing loans and children's Education Fund for employees.

Ali group is still taking more measures.

Before January 1st this year, Ali retreated most of the interns.

The former Taobao personage said that one of the reasons is that interns are also one of the executors of Taobao's low-level resource allocation.

Then in mid January, Ma Yun said in an undisclosed internal speech that the tone of Ali group in the next three years is "recuperation" for internal construction.

One of them is that the group will freeze recruitment within a wide range of jobs this year, and plans for new employees will not exceed 200 in the whole year.

This may help the stability of Ali team values and avoid dilution risk.

Ma Yun also mentioned another important point: Ali will integrate the management style of the whole group.

He named, for example, B2B business in the past emphasized top-down execution, while Taobao's management style was from bottom to bottom.

Clearly, Ali group has been operating on the structural factors of Taobao's corruption.

Ma Yun said that Ali group should take advantage of the Internet technology and the Internet concept to find out the real idea of people oriented in the era of knowledge economy and build a new management system.

This can be interpreted as that Ali will reduce the human intervention factors in the resource management configuration and replace the system of data pparency.

And this is exactly what Alibaba group secretary general Shao Xiaofeng, Tmall President Zhang Yong and other executives have received almost the same answer when interviewed by this newspaper.