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    Pinghu Builds Tens Of Billions Of Clothing Bags Market

    2012/3/13 16:59:00 43

    Apparel Competition Enterprises

    Xu Ma clothing entered Pinghu, China Clothing City store has entered the decoration stage, Shan Sen industrial, Lai Tianhua and other clothing enterprises have also started shop decoration. "Up to now, 18 Pinghu garment enterprises have signed up for the exhibition area of local garment enterprises. It is expected that they will be unveiled in the first half of this year." Li Ying, deputy manager of Human Resources Department of China Garment City, Pinghu, said that after the opening of the local clothing enterprises exhibition area in C District, the clothing city will have a whole business opening. This means that a professional clothing market with outstanding features and perfect functions will rise formally in Pinghu, Zhejiang.


    "Relying on industrial advantages, Pinghu is now making efforts to build two major markets for clothing and luggage." Xu Jinlian, director of Pinghu Service Industry Development Bureau, said. It is understood that Pinghu is strong. clothing Processing and luggage production capacity, owns more than 1000 clothing manufacturers, annual clothing 300 million pieces (sets); luggage industry annual output of various bags, bags of 100 million, is one of the three largest production base of luggage. Such a large capacity, so many well made products, are mostly labeled with others' trademarks and flow to the international market. This has to be attributed to the "short legs" of Pinghu's traditional industries.


    Last year, part of the business of Pinghu China Garment City and the construction of Pinghu international luggage and suitcase city undoubtedly let Pinghu clothing and luggage industry see the hope of upgrading archives, and saw a brand new era coming. It is reported that Pinghu China garment city was built in March 2010, with a total planned area of 400 thousand square meters, which is divided into two phases. At present, the first phase of the project has been completed in the area of 145 thousand square meters, of which the foreign trade clothing trade area of A district was opened in October 8th last year, and it has been stationed in more than 500 merchants. The monthly sales volume is about 10 million yuan. The "famous Yuan era" boutique department in B district has been trial opened in December 25th last year. Famous brand More than 300; C District, local clothing enterprises exhibition area, some stores are already being renovated, and plan to open in the first half of this year. Pinghu international luggage city started construction in June last year, and the work of investment promotion is also in progress. At present, more than 200 brands and large-scale enterprises have signed up. The total area of the box is 400 thousand square meters, with a total investment of 1 billion 500 million yuan. After completion, it will become an international exhibition and trade platform for luggage and bags.


    The construction of the specialized market is not merely a trading place. The deeper meaning lies in the promotion of the transformation and upgrading of the industry and the development of the local economy. According to Xiao Jiaxing, director and general manager of Pinghu international luggage City, after the completion of the luggage city project, it includes the raw materials and accessories market, luggage and bags all over the world. brand The exhibition center, the international purchasing center, the luggage and bag industry headquarters base, the global box business center and so on, form a complete collection platform of the bag and bag industrial chain, and become the supplier of the whole package solution for the luggage industry. "At that time, Pinghu enterprises will no longer have to go to the field to purchase raw materials, they will get the latest information in the industry at home, learn top-level technology and brand management, so as to enhance brand awareness and transform from single trade OEM to brand domestic sales. The building of the headquarters base can also promote the transformation of Pinghu enterprises' current mode of integration of industry and commerce, and factories are purely producing, gathering trading companies, product exhibition centers, administrative offices and so on. Xiao Jiaxing said that a market invigorated, can promote local tourism, consumption and other aspects, the promotion of local economic development is limitless, and can play the role of City gold card.


    It is reported that Pinghu international box and bag city raw materials trading market is expected to open in September next year, brand luggage Exhibition Trade City, international procurement center plans to open trial in 2014. "Planning year 2020 transaction The amount reached 5 billion yuan, and strive to be listed. Xiao Jiaxing said confidently. The annual planned transaction scale of Pinghu garment city after China's opening up is more than 5 billion yuan, and the Korea Pavilion, which is working with Korea Korea economic and Trade Promotion Association, will be a bright spot. "The construction of the two major markets will accelerate the upgrading of the traditional industries in Pinghu, enhance the competitiveness of the industry and the visibility of Pinghu, and inject strong forces into the local economic development." Xu Jinlian said.

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