Analysis: The Basic Status Of Clothing Style Art In Shanghai And Hongkong Market

　　 clothing Style art is the reflection of the urban culture and the trend of the times, and also the crystallization of human wisdom. The aesthetic values of clothing and the pursuit of fashion aesthetic elements are the fundamental driving force for the development of the city's clothing style art, and the social psychology of conformity and diversity leads to the changing fashion style art.

With the development of the world economy, the city is striding forward, and the style of dress and artistic style are also contested. When two adjacent areas share a certain kind of clothing, the outsider can not see the difference, but the locals can taste the nuances. Shanghai, Hongkong, the two fashion capital "twin sisters" face the five fashion centers, displaying their rich artistic imagination and seeking for development in constant change. Exploring and studying the clothing style art of these two cities, promoting the construction of Shanghai's fashionable urban culture, and making fashion design style art become an important part of shaping the image of Shanghai's international metropolis, will receive more and more attention.

The prerequisite for the formation of clothing style art in the city

Chinese and Western Culture The integration and performance create a macro environment for the formation of clothing style art in the city. The city is the space for people to live together and the space for people to interact with each other. The spirit displayed by a city has the same commonality as other cities, and has its own personality cultivated by local history and culture. Shanghai relies more on Shanghai style culture as the carrier of fashion style art. As an open international free trade port city in Hongkong, its clothing style art shows more commercial flavor of blending Chinese and Western cultures. The two cities share the same historical spirit of open cities and rivers, and have different styles of dress design. The art of fashion and style between Shanghai and Hongkong presents a colorful picture of life.

The fast changing fashion has put forward a realistic demand for the formation of dress style art. The trend is like this, always running with time. Wearing fashionable clothes can not forget the word "fast". The trend is fast changing, and the styles are eliminated quickly. The changes are everywhere, changing, and accumulate over time. With the change of pace of life, the art of dress style is becoming more and more colorful. In the city, there is a flowing beautiful scenery. People begin to wear brand, wear individuality, wear fashion and wear health.

Branding and popularity of famous brands are an obvious feature of modern urban fashion crowd. People dress with brand awareness, and clothing style art has a strong driving force for creating brands. Over the years, new clothing brands have been born one after another. In particular, women's clothing is unique. More than 1200 women's clothing brands make Shanghai a national clothing center and enjoy the reputation of "Oriental Paris". The innovative design ability of women's clothing is far ahead of the country. As long as economic conditions permit, people's pursuit of brands will never give up.

Individuation, many consumers are willing to pay for the "only one" clothes because of the "personalized" era. What people need is not the similarity of thousands of people, but the unusual innovation. The limited sale is satisfying people's psychology, the new product's quantity restriction and the shortening of the shelves time, prompting people to frequent the fashion shop more frequently. Dressing for individuality and wearing clothes to avoid going with the stream has become a fashion. Avant-garde, elegant, alternative; port goods, Korean clothing, Chinese clothing, as long as you like it.

The fashion of fashion is becoming more and more popular. Like wind, a sudden attack is fleeting. A few days ago, the new clothes that were listed on the market were sold at a discount. The fashionable styles used to be fashionable these days. Because Shanghai and Hongkong are mainly cities with young people, they are near the forefront of Oriental fashion and have the name of "Hari hahan base", and most of the clothes that are popular in Hongkong can be bought in Shanghai at the same time.

Health in this era of environmental protection, clothing naturally also pays attention to environmental health. People who have been to Shanghai and Hongkong probably know that Shanghai people and Hongkong people all pay attention to "refinement". To eat rice, a small bowl is served, and steamed bread should be eaten with "cream steamed bread". Dress is also the same, exquisite fabric comfortable, pay attention to simple and refreshing style. In addition to formal occasions, suits are far away from them. Especially in the near tropical city of Hongkong, people in addition to the style of novelty, more and more are starting to pursue high-tech, healthy fabrics such as cotton, linen, silk and so on. For example, natural fibers without artificial dyes are picked out from pure cotton, linen and silk, like natural colored cotton. Nowadays, people's pursuit of clothes is the most beautiful for them, and the best way to wear health is to wear them.

The diversity of clothing styles provides a reliable guarantee for the city art to protect the beauty of the city, and is closely linked with art. Every fashion in the international fashion center has its own unique style. There are a number of representative world-class brands and designers: Paris's Dior is famous for its elegance, emphasizing the artistry of high-grade women's clothing; Milan's Armani and Ferre create a dramatic dream effect; the clothes are luxurious fabrics, bright colors, exquisite tailoring and unique creativity; Lssey Miyake is the pride of Tokyo, the East meets the west, the style is stable; New York's DKNY and CK are excellent casual styles; London follows the fine tradition of English style, not bound by art, and regards clothing as merchandise. The artistic expression of clothing style is an act for artists. For cities, it is a kind of hope and a good thing.

Shanghai and Hongkong are two young and dynamic cities, especially influenced by the "imported culture". Their attitude towards fashion can always be more quickly integrated and more welcoming. The style of clothing in these two cities, you want to create all kinds of art, can be achieved.

　 Clothing style art in Shanghai and Hongkong market Basic status quo

Shanghai: local brands insist on independent style

There has been only one change in the style of clothing since the beginning of history, that is, the change of local culture. As the center of Chinese fashion, Shanghai is chasing all over the country because of its open nature and its style of Shanghai style. Without the impact of foreign culture, there will be no advance development of Shanghai clothing. Shanghai's "Shanghai style" clothing style has both imitation and innovation.

In fact, all rivers and streams are all bold and daring to think - brave to accept new ideas from outside; dare to wear - dare to absorb new varieties, new styles and new wear styles from outside. Now, a show that can keep up with the trend must have a complete concept to be packaged, and it can well reflect the concept of brand. Art and history have endowed the local brand with an independent style. The style of clothing changes from its image to the dust laden years. The brand design accurately expresses the evolution and evolution of the local style. As always, Shanghai adhered to its own "Shanghai style" style. {page_break}

Native designers advocate originality

We can see a very obvious trend from the sales ranking of various clothing brands in the shopping mall and the National Business Information Center: the clothing brand with original design as the core competitiveness is gradually expanding, and a number of followers of brands have emerged, and the loyalty of consumers is quite high.

At present, local designers in Shanghai have sprout up in groups, and from the perspective of artists, they clip the Shanghai fragments of their memory. Shanghai is the stage for their talent; they have made the most beautiful dress in the city. They try to make every work maintain their own unique style, trying to make their design more soul, so that people feel like works of art and appreciate, hard to give up. These native designers pay more attention to the applicability of art and fashion. In the design process, the two styles are integrated to make the design sense more internationalized and create truly wearable art.

Hongkong: accelerating the trend of "integration" with the international clothing style market

Hongkong has been leading the mainstream of fashion in China and even in East Asia. Hongkong's clothing is more followed by the rules of commodity economy, and the diversity of clothing styles makes the "pure" style of clothing meet and mutate here, resulting in "mixed blood" new varieties and new styles in the "junction" area at this edge.

Hongkong is like a world commodity window. What kind of wind is there in the European and American clothing market? What waves do Hongkong have? The Hongkong people gather the essence of the clothing style in a short time, and develop a cunning taste in the taste comparison, and the buyer is well versed in the trend and the interest of the audience. It will immediately come to the market quickly, and the fierce competition and quality entry will become a unique brand.

The design style of Hongkong's Chinese and Western combination has been released to the greatest extent. Being influenced by western culture for a long time, people in Hongkong naturally have both the characteristics of the East and the West. The cultural differences between the East and the West have created their diversified personalities. Hongkong people take western manners and Eastern temperament, Western sensibilities and Eastern feelings, Western Courtesy and courteous manners, and Oriental courtesy and elegance.

Diversified style art brings "clothing return" phenomenon

Hongkong is more easy to store and use the elements of various countries in its style and art. Chanel style, yup style, pastoral style and Hawaii style are all interwoven with Hongkong's traditional style of dress, forming a rich and colorful clothing feature that embellish the life of Hongkong residents.

Because Hongkong is an immigrant city, under the influence of western strong culture, Westerners' aesthetic values influence and dominate the Hongkong people's dress style, bring the application of "diversification" grafting, and form a clothing culture with both internal and external characteristics. This diversified art of grafting is a typical phenomenon of "return" in the art of clothing style, which is spanmitted to Hongkong by Europe and America, Hongkong to the mainland, and the mainland to Europe and America again. "3/4 sleeves" is an example: Shanghai people say Hongkong was launched, while Hongkong people said it was from Shanghai.

The art of dress style has always changed with the times. The late twentieth Century and early twenty-first Century were the ten fastest changing styles of clothing, with a mixture of styles, sweet and handsome, conservative and avant-garde, elegant and noble. Fashion style, art, novelty and novelty, Kidult, Recycle, Sports, Punk style and other styles of dress art, and to some extent, will show new changes.