The Eighth China Clothing Brand Annual Awards Commend The Industry Brand Elite

Yesterday, the awarding ceremony of the "Jack eighth China clothing brand annual award" held by the China clothing association was held in Beijing Century Theatre, and 14 awards, including style, innovation, potential, quality, planning and marketing, were announced.

Nearly 2000 people including fashion related personages, business representatives, brand annual award winners, media reporters attended the grand ceremony.

The evening party was finally unveiled.

The Eighth China clothing brand annual award is selected according to the three sets of data of "business coverage statistics", "consumer survey" and "industry experts survey". The list of nominations for the award is put forward, and then the nomination award brand of each award is generated after deliberation by the nominated jury of authoritative experts.

This award has adjusted the "Promotion Award", "support Award" and "dress Award", and has added two awards, the "manufacturing Award" and the "business award". The specific winners are as follows:

The winners are listed below.

Style Award: Sketch

Innovation Award: Shu Lang

Potential award: Ray Tibor

Quality Award: Roman

Planning Awards: Gloria

Marketing Award: Ya Ying

Public Award: Li Lang

Value award: Pacific bird

Achievement Award: love

Special Awards List:

Promoting the award: Haining China Leather City Management Committee

Support Award: Zhejiang Weixing industrial development Limited by Share Ltd

Manufacturing Awards: CHENFENG group Limited by Share Ltd

Business Award: Dalian Wanda Commercial real estate Limited by Share Ltd

Costume Award: KISSCAT Guangzhou Tian Chong Shoes Co., Ltd.

Sponsored by the China Fashion Association, the new Jack sewing machine Limited by Share Ltd named "the eighth annual award of the Chinese clothing brand of the year of Jack" has been trying hard to create the "brand of the year" in China's clothing industry with the persistent pursuit of seven years.

Jack, the eighth annual award of Chinese clothing brand, has inherited the essence of the first seven "awards", shouldered the mission of future change, and adjusted and innovated throughout the series of publicity, appraisal and other aspects, striving to sublimate in fine-tuning, and will continue to advance the direction of the development of China's original clothing brand.

"Simplicity is not our simplest proposition. It is our direction to be busy and not blind. Relaxation is our accomplishment. Relaxation is our connotations. Leading fashion is our dream. We should create a fashionable international brand with cultural and artistic creativity." Mr. Hu Chengchu, vice president of Li Lang, said at the time of winning the award that the public award was a recognition of consumers' simple and simple attitude towards life.

In the past seven years, the "big prize" has become numerous.

This year's "grand prize" is still adhering to the principles of fairness, justice and openness. After nearly three months of nomination and evaluation, according to the three sets of data, such as "business coverage statistics", "consumer survey" and "industry expert survey", the list of nominations for the award is presented, and then the nomination award brands of all awards are produced after deliberation by the nominated jury of authoritative experts.

This year's "Grand Prix" mentioned more than 2700 brands, and finally 27 brands won the nomination award fortunately.

Looking at the list of nominations for this award, these brands not only reflect the wind direction of the consumer market, but also reflect the overall strength of the development of China's clothing brand backbone.

The evaluation system of the annual awards of Chinese clothing brands always revolves around the principles of market inspection, strictly follows the objective laws of market changes, and provides a platform for "performance" and "recognition" for those clothing brands that are improving and constantly breaking through themselves. At the same time, we dig out those brand names that are striking and promising, and encourage them to stride forward on the road of Chinese clothing brand development.

Mission -- the concept of "annual brand"

After winning the highest honor of the clothing industry, the number of award-winning brands has displayed more outstanding performance in the market and shopping malls, while playing the leading role of "example", contributing to the prosperity of China's clothing brand.

This year's "award" first put forward the concept of "annual brand", that is, from the beginning of this year will be awarded the grand prize brand collectively known as the "annual brand".

This concept not only strengthens the status of winning brands in the industry, but also extracts the mission of their "example" power. The purpose is to combine the "grand prize" and the nine annual brands to jointly provide a powerful force for the development of China's garment industry.

The "grand prize" will take this concise and clear concept as the core to repair the propaganda and promotion system of the "grand prize" brand, and join hands with the well-known social media to build up the "Oscar" of the garment industry with the brand-new plane, network, TV and other three-dimensional propaganda mode.

Change - Special Award rules

In order to promote the development of China's garment industry and the upstream and downstream industries and meet the demands and hopes of the whole industry on the "grand prize" activities, the current "Grand Prix" regularizes and changes the past special awards, and finally adjusts and sets up relevant awards in the special award series, and gives them new meanings.

Three of the awards were adjusted, namely, the "Promotion Award", "support Award" and "dress Award".

The "Promotion Award" increased the production base, the Creative Industry Park, the media, the consulting organization and the service organization in the scope of the appraisal target. The "support Award" is the "science and technology advancement Promotion Award" of the past. The change of the name highlights the strong support from the judges to the garment industry. The clothing award is launched on the basis of the last "perfect companion Award", and the scope of the appraisal object covers the accessories, shoes and hats, scarves, gloves, bags and accessories.

In addition, there are two new awards, namely, "manufacturing awards" and "business awards".

The "manufacturing Award" is a manufacturing enterprise specializing in garment production and manufacturing. The award set up the blank of the "award" processing brand, and promoted the industry advocacy that the processing enterprises should also create the brand. Gu Mingsi, the "business award", commended the commercial terminals of all kinds of brand clothes.

As an important downstream area of clothing industry, business directly and objectively reflects the survival of the brand, and has become one of the drivers of brand development. Excellent commercial terminals bear the responsibility of brand development.

The above five awards include the market brand and processing brand in the clothing market, which fully penetrates the related links in the various fields of the upstream and downstream industries of the garment industry, so that the appraisal system of the "grand prize" is more plump and comprehensive.

More importantly, the introduction of the "special award" has provided a platform for the upstream and downstream businesses of clothing, and has also brought them high praise and honor.

The "special award" is the "grand prize" Organizing Committee set up according to the current needs of the industry, the awards will continue to change and update, but no matter how it changes, the ultimate goal is to help China's original clothing brand develop better and faster.

Breakthrough -- new ceremony

This award ceremony continues to join Mr. Oscar, the famous planner, to add the legend of "the legend of Oscar" in the Chinese clothing industry.

This ceremony breaks through the form of "self", the first seven awards ceremony, and first applies the elements of broadway music and dance drama to the awarding ceremony to create a multimedia audio-visual feast with the integration of sound, light and electricity.