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CHIC20 Anniversary Metersbonwe Returns

2012/3/28 10:17:00 11

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March 26th, 2012 China

International clothing and accessories

Expo (CHIC) opened in Beijing. CHIC is a walker of time. It has witnessed the development of Chinese clothing. When it comes to the anniversary of CHIC20, Metersbonwe exhibits the three brands of TAGLINE, MooMoo and Meters/bonwe. It focuses on innovation, innovation and appearance, and shows the brand concept of "fast fashion" by focusing on the style of fast fashion, to the industry and the market.

Diamond inspiration and wisdom

The huge exhibition hall of Metersbonwe 1700 square meters is inspired by "Diamond Light", and is divided into two exhibition halls of TAGLINE and MooMoo and Meters/bonwe.

It means that Metersbonwe, like the original stone, has been created by countless intelligent designs and polishes. Every section is showing a beautiful, shining light of wisdom and creativity. The beautiful blue fire can also take you through time and space, and start a new journey.

TAGLINE? Start the delicate life of the city.

After a dark night, the city's silhouette promenade Gallery, TAGLINE with partial cut through the surface to create a theme pavilion showing the delicate urban lifestyle, is like a fashion journey through time and space.

TAG1: in the high and low core exhibition stands, a large number of square mirrors combined with suspended tops are intersect with light and shadow under the mapping of the computer light, reflecting the psychedelic and colorful visual space. The model exaggerates the five fashion series with various gestures.

TAG2: the LIMITED series with "Little Sparkle Thing" as the creative source and SVAROVSKI ELEMENT Co Exhibition.

With black background as the background and the white geometric division line, the "break" design will set off the "diamond like collection" style in the center display area.

SVAROVSKI ELEMENT crystal in the limited dress, jewelry in the "SMART" approach perfectly integrated, the whole region of the atmosphere lit up!

TAG3: through the space and time, and in the desert, ostrich, cactus exotic elements, WEEKEND display area to create a "carefree holiday" leisurely atmosphere.

Linen fabric texture, exotic style of toutan printing, all kinds of holiday style single products can accompany every city white-collar "long vacation".

TAG4: the night and the red wine belt turn each section of the NIGHT theme space into the window lights of the night city, while the lace dress, the naked powder skirt and the wine red.

Full dress

...

It seems that they are looking forward to the start of a PARTY. The adjacent DAY theme area is embellished with exquisite white lines and white window panes, and stripes, wave dots, sophisticated shirts and suits are dressed up with a slightly hedonistic middle class.

MooMoo? There are imaginary and different fantastic jungle.

Clouds, raindrops, paper airplanes, balloons...

The pink, pink fairy space, the installation of rain forest, zebra, sunflower and so on, as well as the brilliant smile of the elf child, a static Arthur and his mini kingdom.

MooMoo

Children's wear

At the beginning of its birth, the spirit of freedom of the brand was conveyed by the endless imagination of the 3-12 year old child.

The two series of urban and leisure create the elegance, liveliness and liveliness of contemporary Little princesses and little gentlemen.

In addition, MooMoo also increased plant zombies and black cat superintendent cartoon series parent child clothing. Once listed, they were warmly welcomed by their parents.

Meters/bonwe? A creative color park.

Meters/bonwe's brand MTEE and Transformers's successful crossover offer inspiration to the space design. The main area records every Transformers shape TEE with a hanging glass cabinet.

The kung fu panda, havoc Tiangong, Madagascar, Tintin adventures, photographers and other series of cross-border cooperation single products in the MTEE region has a symbolic display, fully demonstrates the MTEE as a creative platform of multiculturalism.

The display area of Meters/bonwe fashion and leisure series (Casual), the dynamic modelling of the model under the rainbow lantern belt, create a paradise like youth, colorful fashion.

The classic romantic style of the Academy, the broken flowers and the pleat can completely meet the life needs of the young consumer groups.

The overall creativity of Metersbonwe's "new journey" in CHIC in 2012 has made a complete display of its spirit of "creating and innovating in China".

As Mr. Zhou Chengjian said, "in the future, Metersbonwe needs an international vision, an international cooperation, and further strengthening in the field of innovation.

More importantly, through these vision, we will further improve the domestic market and achieve a better development.

CHIC is undoubtedly an international window to see the world. On the occasion of the 20th anniversary celebration, Metersbonwe will make full use of the platform of the exhibition to internationalize the "fast fashion" brand. It will give the CHIC stage the icing on the cake and lead the fashion industry into a new fashion.