2012 China International Silk Expo And China International Women'S Wear Exhibition Press Conference

First, expand the coverage of exhibitors and enhance the degree of international cooperation.

The 2012 exhibition will highlight the effectiveness and brand, and will invite Japan, Korea, Hongkong, Taiwan and other 4 countries (regions), as well as Guangdong, Jiangsu, Chongqing, Shanghai, Sichuan, Ningxia, Shanxi, Xinjiang, Xinjiang, Inner Mongolia, Shanxi, Shanxi, Guangdong, Jiangsu, Guangdong, and other 15 provinces and municipalities, as well as the women's clothing enterprises in the 11 cities and counties of the provinces, such as, ",", ",", ",", ",", ",", ",", "and".

Second, highlight the design elements to promote the perfect combination of exhibition and fashion creative industry.

The competitiveness of clothing enterprises lies in brand, and the core of brand lies in the design.

Combined with the increasing demand for added value of silk and women's clothing enterprises, there will be many high-quality costume design exhibitions during the exhibition, and the selection and evaluation activities of garment designers will promote the docking and cooperation between designers and enterprises.

At the same time, we will carry out the cross industry design and creative exhibition. We will introduce 8 designers from Canada, the United States, Britain, Japan, Korea, Hongkong and Taiwan in 6 countries and regions, especially with the Korean fashion institutions. On the basis of the successful cooperation of the 11 years, we are expected to organize more than 400 groups including government departments, industry associations, institutions and enterprises in this year.

Third, deduce silk culture and display city brand.

This year's exhibition will focus on displaying the cultural history of silk culture for thousands of years and the close connection between the city of Hangzhou and the silk love of the people of Hangzhou.

The exhibition execution unit will work together with the three Chinese Silk Museum, the Hangzhou Silk Industry Association and the textile professional academy to interpret the history, the present and the future of silk culture, and strive to demonstrate Hangzhou for thousands of years through various activities held by the Expo.

Fourth, innovate the exhibition mode and create an online exhibition.

This exhibition will focus on the new achievements of the independent brand building of China and even the international silk women's clothing industry, fully demonstrate the new starting point of clothing brand in developing the market and guiding consumption, and realize the four docking, namely, the docking of clothing and market, clothing and talents, clothing and accessories, clothing and information technology.

During the exhibition, we will focus on the regional display of Hangzhou's apparel brand in recent years, and the selection of the ten major online apparel brands.

At the same time, we will cooperate with China apparel network to introduce professional media live area, and set up an exhibition platform for online silk and women's Wear Exhibition. The opening ceremony, trade and Economic Association meeting and all kinds of release shows will be disseminated to the network in real time. At the same time, exhibitors will display products and booth information and so on.

Fifth, the whole city linkage, enhance the atmosphere.

Inviting Hangzhou, Sijiqing, Wulin Road, silk city, Jiu Bao market, Jie Bai, the Mixc, Yintai and other markets and department stores to link up the atmosphere of Hangzhou Fashion Festival during their exhibitions.

At the same time, we will hold the "Silk City Night" fashion reception, "golden Fuchun" Chinese wedding dress competition, designer Grand Prix, costume design and production skills competition, "Paradise silk, Wulin clothing show" and other large-scale activities to enrich the exhibition content and enhance the influence of the exhibition.

2011 China International Silk Fair and China International Women's wear exhibition attracted 324 enterprises to participate in the exhibition.

There are 17 countries and regions from more than 30 countries and regions such as the United States, Canada, Italy, France, Germany, Switzerland, India, Turkey, Mauritius, Russia, Korea, Japan, Malaysia, Uzbek Stein, Egypt, Hongkong and Taiwan, and more than 1400 businessmen from 12000 provinces, including Anhui, Shanxi, Xinjiang, Xinjiang, Xinjiang, Shanxi, China, China, etc.

This year, the organizing committee has launched the exhibition in good faith, promoted the industry and expanded the purpose of the impact. Invites domestic and foreign silk dress enterprises, merchants and buyers to come to the exhibition and participate in the exhibition.

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Finance and economics of China International Silk Fair and China International Women's Wear Exhibition

As a big textile city in Hangzhou, after years of development, at present, the whole industry has formed a relatively complete industrial system composed of cotton spinning, silk, manufacturing, printing and dyeing, home textile and other related industries such as textile machinery, dyestuff and chemical industry, professional sales market, specialized feature blocks, e-commerce, innovation platform, universities and research institutions, and has formed strong influence and competitiveness in their respective fields.

In 2011, the total output value of Hangzhou's textile and garment industry above designated size was 205 billion 500 million yuan, accounting for 16.8% of the city's above scale industry.

Along with the gradual implementation of "Hangzhou silk" in the protection of national geographical indications, and the release of "Hangzhou Sijiqing China Women's clothing index" will soon be released during the "Expo", it shows the strong strength of Hangzhou's textile and garment industry.

As an important exhibition platform, trade platform and publicity platform for the silk dress industry, the China International Silk Fair and China International Women's wear exhibition also play their full role, expanding scale, upgrading grades and creating benefits every year. In 2011, we received nearly 10000 merchants from 17 countries and regions, and nearly 30 provinces and cities organized enterprises, merchants and research institutions to negotiate and exchange with them. The intention of the site was nearly 500 million yuan.

This year, the Organizing Committee of the exhibition will continue to integrate resources, improve service quality, optimize professional customers, expand publicity efforts, and guide new marketing systems, laying a solid foundation for the success of this exhibition.

China International Silk Fair and China International Women's Wear Exhibition

2012 China International Silk Fair and China International Women's wear exhibition will hold a number of important activities to serve the enterprises in the same period.

Through the first cooperation with the Shanghai service agencies last year, the joint procurement of silk and women's clothing enterprises invited nearly 30 buyers and buyers from countries and regions such as the United States, Canada, Brazil, Holland, Switzerland, Korea, Japan, Singapore, Hongkong, Taiwan and other countries and regions to come to the conference. The scene reached a million dollar intention.

This year, the Organizing Committee of the exhibition will join hands with the Shanghai service providers. It will invite nearly 50 overseas purchasing groups and buyers from Europe, Africa, the Middle East, Japan and Korea to carry out the one to one seamless connection between Hangzhou and the enterprises. This will surely bring more business opportunities to exhibitors.

As a provincial capital of Hangzhou, Zhejiang has many domestic first-class department stores and store stores. Many international famous brands such as LV, GUCCI, Chanel, Versace, Dior and so on have already been settled. They have broad market prospects and strong consumption ability. For this reason, the Organizing Committee of the exhibition organised the docking meeting of silk, women's clothing enterprises and department stores, facilitating the entry of domestic and foreign clothing brands to Hangzhou market, and invited Hangzhou Tower, the Mixc, Jie Bai, Yintai and Lianhua Group to discuss with other exhibitors to seek cooperation opportunities.

A series of activities include: (1) the "Silk City Night" China International Silk Fair and the China International Women's wear exhibition reception; (two) the "golden Fu Chun Cup" Chinese grand wedding competition; (three) the release of international brand clothing; (four) the promulgation of the famous Chinese fashion designer brand; (five) the eighth "COCOON Cup" China International Women's costume designer grand prix; (six) "Paradise silk Wu Lin Yi Xiu"; (seven) the eighth fashion design and production skills competition; the China International Silk Fair and the China International Women's wear exhibition has become a link and professional platform linking the enterprises, industry, government and market, responsible for information pmission, product display, attracting customers, and strengthening and promoting multi party cooperation. 2012 the silk dress show will be held in addition to the main events and multiple docking meetings.

With the 2012 China International Silk Fair and the China International Women's Wear Exhibition held, China's silk and women's clothing industry will achieve faster and better development goals.