2012 China International Silk Fair And China International Women'S Wear Exhibition
March 31st, 2012 China International
silk
The press conference of the Expo and China international silk dress exhibition was held in Beijing.
The Expo will be held in Hangzhou Peace International Convention and Exhibition Center in from September 21 to 24, 2012.
Liang Jianhua, deputy secretary and deputy director of the Hangzhou Municipal Committee of letters and commissions, summarized the overall situation of the 2011 silk dress exhibition at the press conference, and focused on this year's exhibition, which covered the scale, form and characteristics of the exhibition.
At this exhibition, silk will be highlighted through exhibition, performance, creativity and inheritance.
Women's wear
Four themes: design, culture.
It is reported that this exhibition will highlight the following new features:
First, expand the coverage of exhibitors and enhance the degree of international cooperation.
The 2012 exhibition will highlight the effectiveness and brand, and will invite Japan, South Korea, Hongkong, Taiwan and other 4 countries (regions), as well as Guangdong, Jiangsu, Chongqing, Shanghai, Sichuan, Ningxia, Shanxi, Xinjiang, Xinjiang, Inner Mongolia, Xinjiang, and so on, 15 provinces, municipalities, and provinces.
Tongxiang
, Huzhou, Taizhou, Ningbo, Wenzhou,
Xiaoshan
,
Linping
,
Yuhang
,
Tonglu
,
Chunan
Women's clothing enterprises in 11 cities and counties participated in the exhibition to demonstrate, discuss and exchange the achievements of industrial development, pformation and upgrading.
Second, highlight the design elements to promote the perfect combination of exhibition and fashion creative industry.
The competitiveness of clothing enterprises lies in brand, and the core of brand lies in the design.
Combined with the increasing demand for added value of silk and women's clothing enterprises, there will be many high-quality costume design exhibitions during the exhibition, and the selection and evaluation activities of garment designers will promote the docking and cooperation between designers and enterprises.
At the same time, we will carry out the cross industry design and creative exhibition. We will introduce 8 designers from Canada, the United States, Britain, Japan, Korea, Hongkong and Taiwan in 6 countries and regions, especially with the Korean fashion institutions. On the basis of the successful cooperation of the 11 years, we are expected to organize more than 400 groups including government departments, industry associations, institutions and enterprises in this year.
Third, deduce silk culture and display city brand.
This year's exhibition will focus on the close relationship between silk culture and the city of Hangzhou for thousands of years, and the silk feelings of Hangzhou people.
The exhibition execution unit will cooperate with the three units of the Chinese Silk Museum, Hangzhou Silk Industry Association, and textile professional institutions to interpret the history, present and future of silk culture, and strive to demonstrate the reputation of Hangzhou's silk house for thousands of years.
Fourth, innovate the exhibition mode and create an online exhibition.
This exhibition will focus on the new achievements of the independent brand building of China and even the international silk women's clothing industry, fully demonstrate the new starting point of clothing brand in developing the market and guiding consumption, and realize the four docking, namely, the docking of clothing and market, clothing and talents, clothing and accessories, clothing and information technology.
During the exhibition, we will focus on the regional display of Hangzhou's apparel brand in recent years, and the selection of the ten major online apparel brands.
At the same time, we will cooperate with China apparel network to introduce professional media live area, and set up an exhibition platform for online silk and women's Wear Exhibition. The opening ceremony, trade and Economic Association meeting and all kinds of release shows will be disseminated to the network in real time. At the same time, exhibitors will display products and booth information and so on.
Fifth, the whole city linkage, enhance the atmosphere.
Inviting Hangzhou, Sijiqing, Wulin Road, silk city, Jiu Bao market, Jie Bai, the Mixc, Yintai and other markets and department stores to link up the atmosphere of Hangzhou Fashion Festival during their exhibitions.
At the same time, the "Silk City Night" fashion reception will be held.
Jin Fuchun
"Chinese wedding dress competition, designer Grand Prix, costume design and skills competition," Paradise silk, Wulin clothing show "and other large-scale activities to enrich the exhibition content, enhance the influence of the exhibition.
2011 China International Silk Fair and China International Women's wear exhibition attracted 324 enterprises to participate in the exhibition.
There are 17 countries and regions from more than 30 countries and regions such as the United States, Canada, Italy, France, Germany, Switzerland, India, Turkey, Mauritius, Russia, Korea, Japan, Malaysia, Uzbek Stein, Egypt, Hongkong and Taiwan, and more than 1400 businessmen from 12000 provinces, including Anhui, Shanxi, Xinjiang, Xinjiang, Xinjiang, Shanxi, China, China, etc.
This year, the organizing committee has launched the exhibition in good faith, promoted the industry and expanded the purpose of the impact. Invites domestic and foreign silk dress enterprises, merchants and buyers to come to the exhibition and participate in the exhibition.
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