What Marketing Methods Should The Agents Adopt In The Off-Season?
It has been hard for 2 years to extend the clothing agency for 0 years, and the store has also sold 3 of its 0 Credit from the beginning of the shop. Although it is not high, the pain and lingering in this shop is what most of the new sellers can understand. But after 2 years, they left their shop to work. When the shop is obviously on an upward trend, many friends will not feel it, but I think this is a good exercise for me, because I have learned a lot from this shop, but when I sum up, I often fail to grasp the key points, so I think I should calm down to sum up the gains and losses of the 2 years.
Moreover, if you don't make yourself stronger or bigger on the Internet, you will eventually be eliminated. At present, the rules of Taobao have revealed the support of regular brands, so I think it's a great help to learn how to do big companies, especially from the very beginning.
Many sellers do not know where to go during the off-season, so I would like to say something personal.
Because my own shop and today's Mall are all done.
Women's wear
Therefore, from the clothing aspect, for the clothing industry, the season and the sales volume of the products have a very important influence, so many clothing businesses give out the sigh of relying on the heaven.
Most of the people who have worked in the clothing industry know that the off-season of the clothing industry is probably from the beginning of July to the end of August, because most customers are at this time.
Summer wear
The desire to buy is not as strong as that of May. Most of the demand for summer wear has basically met. At the same time, the appearance of new products has obviously decreased, the styles are becoming more and more, and many aspects have caused the off-season of clothing. Many people will be at a loss at this time, and do not know what to do at this time. What do we need to do at this time?
First, new
The introduction of some new products in a moderate amount, the new products in the off-season are too few to meet the needs of customers. Therefore, we need to introduce some new styles to attract customers' attention, even if we can not increase too much sales performance, but increase the volume of traffic, which will lay a foundation for the sale of your peak season.
Two, summary
This is the best chance for us to improve ourselves.
Everything depends on how you treat yourself. You will only blame others who are not willing to improve themselves and change. Your failure path is basically doomed.
Summing up the inadequacy of the previous period and solving it in a targeted way, many people would say that I usually do it at the same time, but what I want to ask is, do you usually have so much time to solve the problem thoroughly? If you fail to deal with these problems, you will not accomplish anything in the coming peak season.
Three. Inventory
I think in this period of time, inventory is a problem that everyone must face. Especially when clothing is eliminated, it is too fast. At this time, you should check your stock and make a marketing plan for these stocks, such as discount, price reduction, additional sales, etc., to turn these stocks into cash, so as to prepare for the coming of the next peak season and welcome the coming of the peak season.
Four. Customer service
The promotion of customer service, friendly attitude can often lead to the paction. Similarly, a single potential paction may also be wasted because of your service attitude. While improving the quality of service, you can make some return visits to the old customers. These things are usually not available for the time, and now they are relatively idle, which can promote communication with customers and will not affect your overall operation.
Five, market forecasts
A prediction and plan for the peak season should be evaluated in advance for some trends in the busy season. If you choose some new gifts or something, if you always look at others and you sell them, then you will always be at the back of others, and the rest is yours. How can we talk about success?
Six, learning
We have to learn a lot of things, professional knowledge of e-commerce, we will not say, but how many kinds of software do you know from Taobao? Many of them have distinctive features of promotional software should be worthy of our study, only you know more than others, you can stand higher than others.
Every industry has its own industry off-season, it is how you deal with and solve it. Some of these experiences are based on other people's experience, some of them are personal experience, and hope is right.
Clothing agency
Help.
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