Emperor'S Men'S Clothing Shanxi General Agent - - The King Can Achieve Hegemony.

Get married and let nature take its course.

Asked why he went into the clothing industry, Mr. Kim told us with laughter that his father was a southerner who was engaged in the clothing industry. He grew up with a sense of sensibility and rationality in the clothing industry, so later he would not hesitate to take the road.

And from the far south to Shanxi, at first it was simply because Shanxi's market was bigger and its opportunities were more. Now, he has more responsibilities and missions, because many years of experience in Shanxi tell him that the garment industry in Shanxi is very backward and needs to be changed urgently.

During the conversation, we could feel that Kim was worried about the current situation and had expectations for the future. He emphasized many times that Shanxi and China must have their own brands so as to find their place in the vast market and achieve real rapid development.

Why does he have a liking for emperor's men's clothing? Mr. Kim said that the culture of emperor's men's clothing attracted him.

Unlike other agents, he not only regarded emperor's men's clothing as a product of his own agency, but also regarded him as a national brand that made him proud.

He recognised the corporate vision and brand objectives of the emperor's men's clothing. It was the mission of building a "national brand that makes the world Chinese proud". It also adhered to the mission of "inheriting the classics with the fashion and letting the brand glory the life". He believed that the nation is the world. China now needs such a private brand so that it can gain a firm foothold in the international market and then go to the world.

The emperor's men's clothing is specially designed for the city's success or longing for more successful mature male and business leaders. This is Mr. Zheng's business philosophy. At the same time, the emperor's men's clothing inherited the Chinese classical style, extracted the national personality genes from the oriental culture, and perfectly matched with the western fashion elements, and formed its own unique design style and brand cultural value. It embodies the life style of the successful men everywhere, and is calm and elegant, confident and steady, and outlines the outstanding image of the emperor.

Break through tradition and innovate

Mr. Kim said that he had been thinking about the future of clothing business since he started doing business in Shanxi.

The development mode of the industry.

He believes that the traditional way of running clothes is the root cause of the backwardness of the garment industry in Shanxi now. Enterprises must get rid of the traditional mode when they want to develop, and the most fundamental way to get rid of them is to develop channels.

In order to meet the needs of retail stores and maximize their profits, distributors should have their own product mix, while the first class dealers keep the market on one side, have sufficient social relations, have a sound sales network, and have a market tested sales team. They can completely pform products from single level to multi-level, and eventually develop into a company with their own brands.

In the conversation, Mr. Kim joked and told us that he had been engaged in the garment industry for many years. He thought that his style of dress would go to fashion and trend. He found himself becoming more and more "Earth". He thought that this just illustrates a problem, that is, the development of clothing will become more and more popular and localized in the future. Clothes that are really suitable for the consumption of the masses are the future trend.

He has two directions for the future development plan. First, we should increase the number of agents with high quality brands. Secondly, we should make a luxury brand of our own, and better integrate the channel resources, reflecting the value of being a businessman in the hot land of Shanxi, and creating the western people of Fukuyama.

Mr. Kim believes that the vision of the enterprise and the establishment of a good brand image in the eyes of consumers will establish a good communication with the terminal and bring the interests that the other party can not refuse. The first-class channels established and formed will be able to grasp the development of the industry, realize the true emperor brand culture and establish the demeanor of the industry leader.

Just the day before our interview, the emperor's men's wear began to play advertisements in the two and twelve sets of the central evening.

According to the advertising effect in the later stage, we should formulate relevant promotion plans accordingly.

I believe that under the guidance of many auras and the wise leadership of Kim Tsun, the emperor's men's clothing will definitely win the throne in Shanxi.