British Footwear Brand "Happy" Market Downturn, Profits Reduced

Clarks announced that its pre tax profit decreased by 2.4% from the beginning of this year to the end of January 31st due to high cost pressures and promotional activities.

Pre tax profits fell from 1 billion 80 million to 1 billion 60 million, while group turnover increased by 9.1% to 1 billion 400 million pounds.

Because of the sluggish domestic market, business

Down 16.4%.

Chief executive Melissa Potter (Melissa Potter) said: "the UK has always been a peach war, and over time, the sovereign debt crisis will be more and more widespread. It will undoubtedly affect the European market, while North America has gained more and more confidence from the recession in the European market. Our new business in Asia, India and the Middle East is also thriving in the growing environment of business growth."

In North America, Clarks's turnover increased by 9.1% to 524 million pounds, and the company sold 20 million pairs of shoes for the first time in the market.

In the UK, the best areas of operation are multi-channel business, door-to-door delivery and self purchase.

The total turnover amounted to 45 million 900 thousand pounds a year.

The company said sales of 1 million 500 thousand pairs of shoes had been sold through the channel, and sales increased by 42.7%.

(Clarks) the wholesale and retail business recorded a record growth in the year. Net turnover increased by 26.4% to 263 million pounds.

Potter (Potter) added that although the situation in Britain is still challenging, Clarks will continue to retain its existing unprofitable shops.

She said, "this will be a gradual, long-term process, and we still have a lot of investment in the retail business in the domestic market."

In the next few months, they will focus on children's shoes and promote multi-channel operation.

The two brothers, founded by Cyrus (Cyrus) and James Clark (James Clark) in 1825, now sell products to more than 35 countries worldwide.