Longyan Thousand Entrepreneurs Conference, Representatives Of The Leading Enterprises In The Footwear Industry

Not long ago, Zheng Xiukang, chairman of Kangnai group, was invited to participate in the "Longyan Entrepreneurs Conference" with the theme of "win-win cooperation with Longyan" jointly organized by the Fujian Federation of industry and commerce, the Longyan Municipal Committee and the Longyan municipal government. Zheng Xiukang and 1500 representatives of the world's top 500 enterprises, 500 strong enterprises in the whole country and all the leading enterprises in the country gathered together to celebrate the event.

Before the conference, leaders of four teams in Fujian and Longyan met with the entrepreneurs and held a grand welcoming banquet.

Zhang Zhinan, member of the Standing Committee of the Fujian provincial Party committee, vice governor of Longyan, Secretary of the Longyan municipal Party committee, mayor Zhang Zhaomin, and other leaders, spoke highly of the quality of Kangnai products during the talks with Zheng Xiukang chairman, and wished and supported Kangnai to become bigger and stronger in Fujian.

Zheng Xiukang thanked Kangnai very much and said that Kangnai would take this as a driving force to make further efforts to further strengthen brand building and channel construction, and to achieve a higher level in product quality and service quality, and live up to the love of leaders and consumers at all levels in Fujian.

During the meeting, accompanied by He Wenliang, general agent of Kangnai Fujian and executive vice president and Secretary General Lin Changxuan of Wenzhou chamber of Commerce in Longyan and Guo Gaodi, executive vice president Guo Gaodi, Zheng Xiukang visited the Longyan and Yongding places, and conducted in-depth exchanges with some Kangnai dealers to understand their business status, sort out their management ideas and put forward higher requirements for further development.

We should encourage you to seriously learn the advanced experience of benchmarking brand market construction, take market share as the goal, and do everything possible to find ways to expand our thinking, and promote market construction in a standardized and systematic way.

At the same time, we will further enhance the overall service level and competitiveness, expand Kangnai's market share in Fujian, and promote the rapid development of Kangnai brand in the light of market construction.

The dealer gave Zheng Xiukang a detailed account of the business development of the store. They joined Kangnai in October 2005. Although it started late, their business has been booming, and sales have increased by more than 10% in recent years.

Dealers thank Kangnai headquarters and Fujian general agency for their strong support over the years. Next, he plans to redecorate the specialty stores according to the standard store specifications, introduce high-end Kangnai products, increase marketing efforts, and maintain Kangnai's leading position in Yongding's industry.

Zheng Xiukang affirmed a series of practices of Yongding distributors to expand their business, and indicated that they would continue to support all dealers in the future, hoping that they would continuously improve their business capabilities and service levels, set up a good store image and brighten up the "Kangnai" brand.

Before leaving Fujian, Zheng Xiukang convened Kangnai and Fujian's general agent He Wenliang and some of the distributors to discuss. In view of Kangnai's next sales work, Zheng Xiukang put forward five requirements: first, widen the sales channels, and quickly improve the sales network; two, enhance the store image improvement and speed up the new shop decoration; three, combine employee training with Kangnai characteristic culture.

To improve the quality of service; four, combined with seasonal sales characteristics, product speed is fast and accurate; five is to promote marketing through the promotion of Chen Kun Kangnai image advertising, and strive for better results in the second half of the year.