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    Foreign Trade Clothing Enterprises Are In A Dilemma Because Of Lack Of Orders.

    2012/7/4 11:45:00 41

    Foreign Trade ClothingClothing OrdersFast Fashion

    "Now the foreign trade is becoming more and more difficult to do!" sighed, did not know how many traders' aspirations.

    In recent years, it has been affected by the economic downturn abroad, including many of our city.

    Foreign trade dress

    Enterprises are more or less trapped in the dilemma of lack of orders.


    Under such circumstances, more and more enterprises turn to "no".

    Stock

    "Production mode".

    That is to say, after finishing the design of the style and the edition of the sample, the clothing company sells the product on the network.

    Wait until the customer orders, or even to achieve a certain amount of sales, to the factory order for mass production.

    At first glance, this seems to be a way to reduce the risk of enterprise inventory.

    However, the corresponding problems have come into being.


    "Take the European and American customers on our company's hands, and when they are not in stock, they immediately give up their interest in trading with us. This happens frequently."

    Huang, manager of a clothing Limited company of the Jingxiu Pioneer Park, told reporters, "therefore, every style that our company designs and develops will produce lots of stock in batches, and at least one style will have 500 pieces."


    "We all pay attention to fast fashion now."

    Huang analyzed the reasons: from customers' orders to products, there is a certain cyclical nature, plus the time spent in the pportation process, it will take at least one or two months to deliver the products to the customers.

    Therefore, if there is a certain quantity of stock in the hands of the enterprise, it will greatly shorten the length of the time.


    At the same time, due to the economic crisis in Europe and America, people are right.

    market

    Lack of confidence, "if a shop sold ten thousand clothes a year, it would probably reduce it to one thousand or two thousand.

    So the worry of high inventory is not only for us, but also for us.

    Therefore, they prefer the way of "small batch and multiple varieties".

    And we produce small quantities of spot goods, while taking inventory risks, and also share their inventory risk.

    Huang said that because of this, many European and American customers became the "repeat customers" when they first realized "small quantities of goods".


    When business is harder to do, the more courage and courage a business has, the more likely it is to wait for orders to sit down and wait for the "pie in the sky".

    The company's model is a good strategy in the current economic situation, but it is not applicable to all enterprises.

    Insiders said that this "small batch spot" mode requires enterprises to have certain strength and design and development capabilities.

    In particular, the "design" of this piece, to design more products that fit the needs of customers and market, directly related to the success or failure of this model.

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