Summer Sunscreen Clothing Sales Experts Questioned That Sunscreen Is Mostly Speculation.
Many businesses on the Internet sell sunscreen clothes as excellent products.
Greasy sunscreen has made many beautiful women stay away from each other. Instead, they are colorful, colorful and easy to carry.
rash guards
。
Last year, the sun protection clothing became popular in the market. Now, it has become a must for many women in summer.
However, in the scorching sun, a sunscreen with tens of yuan or even a few yuan can really play a role in skin protection? Reporters recently made a visit.
Sales of hot small shops sell twenty thousand pieces in a month
If you enter "sunscreen clothes" in Taobao, you can pop up 375094 search results.
Reporters in a number of online stores to see, sunscreen clothes not only have seven or eight colors to choose from, but also long, short, there are couple wear and parent-child dress, the price of a high of 200 yuan a piece, cheap also has 2 yuan one.
The reporter opened a shop with the largest sales volume, and sales records showed that in a month, 19510 sunscreens were sold.
But this sunscreen, known as "super thin breathable sunscreen fabric", is available in addition to
Fabric
There are no more detailed fabric descriptions and SPF in the category column, which says "other man-made fibers".
The reporter contacted the shopkeeper with the buyer's identity and asked for details. The owner replied vaguely, saying that it was a fabric that could prevent sunscreen.
The reporter then opened the "buyer evaluation". In the 11590 commentary, few or almost no one evaluated the sunscreen effect of this sunscreen clothing, most of which were evaluated for the color difference, size and length of the clothes.
Confused business can not understand the principle of sunscreen.
If the online shopping sunscreen is not reliable, the sunscreen clothing in the shopping mall should be more formal.
Reporters saw a large shopping mall in Optics Valley, CA,
HM
And other brands have sunscreen clothing sales, and some outdoor brand counters are also lack of sun protection clothing.
An orange sun protection clothing hangs on the front door of CA store in Optics Valley International Plaza, attracting many consumers.
The reporter asked the clerk why the clothes could be sunscreen, and the clerk said, "sunscreen clothes are sunscreen clothes. Why don't you protect yourself from sunscreen?"
The reporter looked at the labels of the clothes and found no spelling index and any words related to sun protection.
Outdoor brand sun protection clothing is relatively professional. In an outdoor goods store in Hongshan, reporters found several outdoor sunscreen clothes. The reporters saw that these clothes were labeled with qualified trademarks. The above clearly indicated that the material of the clothes was 100% nylon and its UPF (Ultraviolet Protection Factor, the UV protection coefficient) was 30+ or 40+.
The handle feels soft and breathable, and a sunscreen material similar to the sun umbrella surface can be clearly seen on the clothes. The price is mostly above 200 yuan.
The guide told reporters: "this sunscreen is especially popular this year, and there are only two or three left."
But when a reporter asked if he knew what material contained in the clothes would play a sunscreen effect, the salesperson could not explain whether the material had any effect on the skin.
In the two floor of Rowley Plaza, textile Road, Wuchang, Wang boss, who sells sunscreen clothes, explained it very unreliable. He attributed the role of sunscreen to polyester fabric.
According to the experts of Wuhan Textile University, polyester fiber is the scientific name of polyester, and its obvious weakness is its poor moisture absorption and permeability. It is hot and sweaty.
Consumer feedback most of the sunscreen clothes are durable.
Tiger spring night market in Hongshan District, many fashion shops are selling sunscreen clothes, most of which are priced at forty or fifty yuan, and many girls are trying on them.
When a reporter asked a girl if the sun protection clothing was effective, the girl smiled and said, "now it is very popular to wear sunscreen clothes. It is light and colorful. I will wear it very well and the price is cheap."
White collar Xiao Li, who loves online shopping, has also bought some thin sunglasses and fashionable fashionable sunscreen clothes.
Xiao Li said, "I wore a sunscreen for a whole afternoon in the afternoon, and I still got sunburned. I really didn't feel it was effective, but I also felt airtight. After sweating, I felt more stuffy and uncomfortable. Some new sunscreen clothes I had bought had been shelved at home."
Experts questioned that "sunscreen" is mostly speculation by businesses.
Sun protection clothing can really protect against sunscreen? Professor Tao Hui, vice president of Wuhan Textile University Clothing Institute, told reporters that the principle of sunscreen clothing is thick treatment of fabrics, which reduces the pmittance of fabrics, and then adds sunscreen aids to the coating on the surface of fabrics.
The manufacturers of regular sunscreen clothing should make high-tech processing of cloth, which is very expensive. So far, this kind of clothing has not been produced in large scale and is only applied to some special industries.
For the "dozens of dollars" of "sunscreen clothes" sold on the market, Professor Tao thinks that it is only a speculation of the concept of "sunscreen clothes".
He gave reporters a simple analogy: "a sun umbrella that protects against ultraviolet rays needs more than 200 yuan, and the material of a garment will surely be more than that of an umbrella. How can it only sell tens of dollars?"
Wuhan Textile University professor Zhang Shangyong said that sunscreen is mainly divided into light protection, UV (Ultraviolet abbreviation, ultraviolet) and endothermic, and the effect of sunscreen is related to the density of fabric. The higher the density, the better the sunscreen effect. For example, the density of cotton and wool products is higher, and the light line is not easy to irradiate, so as to achieve the role of sunscreen.
And chemical fiber material if you want to achieve sunscreen effect, you must add sunscreen coating.
Zhang Shangyong said, according to the principle of material sunscreen, now the market is thin, such as cicada, or even pparent sunscreen clothing, its sunscreen effect is very suspicious.
How to choose sunscreen clothes?
The main reference index of sunscreen is UPF index.
In January 1, 2011, China launched the latest assessment standard "textile UV protection performance evaluation", which stipulates that only when the product's UPF is greater than 30 and the UVA (UVB) pmittance is less than 5% can it be called "anti ultraviolet product".
Sunscreen marks should be marked on the regular sunscreen, and the higher the UPF index on the sign indicates that the better the sun's sunscreen performance is.
Some of the famous outdoor brand sunscreen clothes in the mall have such signs -- the UPF index is 30 or 40.
In addition, the color of the clothes can also affect the sun protection performance. The yellow color has the lowest sunscreen performance, and the black and red protective clothing is relatively better.
In addition to buying sunscreen suits that are up to standard, attention should also be paid to the maintenance of sunscreen clothing. Because most of the sunscreen fabrics are based on the principle of adding auxiliaries, it may result in reduced sunscreen performance after repeated washing.
An outdoor brand store clerk told reporters that when washing sunscreen clothes, you should use clear water. You'd better not add washing powder or laundry fluid. Otherwise, the coating of sunscreen agent on the surface will be damaged by washing powder.
- Related reading
Garment Customization Profit Is Difficult To Compete With Mass Production. Wuhan Private Custom Garment Development Is Limited.
|- Information Release of Exhibition | Gathered In Hangzhou In June To Attend China International Textile Fabrics And Accessories Expo
- Footwear industry | The Emphasis On Advertising And Research And Development Of Fujian Sports Shoes Is The Problem Nowadays.
- Footwear industry | The Quality Inspection Department Said That The Quality Of Children'S Shoes Should Be Strictly Controlled.
- Shoe Express | 意大利趣味調查:中國消費者穿鞋品位
- Information Release of Exhibition | The Seventeenth China (Wenzhou) International Leather, Shoe Material And Shoe Machine Exhibition
- Chamber of Commerce | 2013 Spring And Summer Italy Fabric Color Trend Preemptive Release In Shanghai
- Market prospect | Nike And YOHO Jointly Promote The Development Of Enterprise And E-Commerce Network Authorization.
- Footwear industry dynamics | Spring And Summer Children'S Shoes Become The Charm Of Hot Color.
- Brand tracking | Shanxi Qi Mei Underwear General Agent --- Louis, Both Of Them Are United.
- Information Release of Exhibition | 2012 The Eighth China Chongqing International Fashion Festival Opens In December.
- Fan Bingbing, Xun Zhou And Other Stars Are Coming To Paris During The Discount Season.
- 2012 The World'S Top Ten Highest Paid Model Rankings
- Tackling The Barriers To Export Of Footwear To Enhance The International Reputation Of "Making Chengdu"
- Bosideng Will Break The Single Pattern Of Single Product.
- Fan Bingbing Appeared On The Paris Fashion Week Fashion Week.
- Garment Customization Profit Is Difficult To Compete With Mass Production. Wuhan Private Custom Garment Development Is Limited.
- Li Xiaolu VS Yifei Tang Takes A Look At The Fashionable Dress Dressing For A Married Actress.
- The Price Of Pregnant And Infant Products Is Much Higher.
- Will Businesses Around Taiyuan'S Jiefang Road Road Be Affected?
- A Brief Analysis Of Foreign Trade Index In June 2012