Adan Will Strive To Become An Outstanding Representative Of Advanced Garments.

Come to attend

There are two types of brands that are more prominent. One is the brand that has taken up considerable market share in Chinese women's clothing, and the other is the new brand.

This sentence is also applicable to La Danum (Adan Na), who will be presented with the Sicilian legend on the Shenzhen trade fair, as another high-end brand of MY TENO (Ma Tiannu). The goal of La Danum is the outstanding representative of the senior garment, speaking with the words of Wu Suiping, chairman of Ma Tiannu, is to provide a more advanced and professional service concept for the Chinese social elite.

July 8th ~10, Adan

We will meet the audience at museum No. 9 of Shenzhen Convention and Exhibition Center.

Compared with the dynamic exhibition of "Adan night", the static exhibition of "Adan brand appreciation" will have the opportunity to display the creative space of classic aesthetics and brand more finely.

On this static exhibition, the field design uses a 6 meter high wave arc background to create a sense of space and displays crystal works of art 1 meters away from the ground.

The exhibits include Adan's limited edition tailor made dress, Adana 2012 autumn winter clothing, and more than 115 years of experience and unique expertise in crystal cutting experience. At the same time, it is also a collection of crystal works of art sponsored by Adana's women supplier, Swarovski.

China is not short of brands. What is lacking is a good brand that has precise positioning and can really realize consumers' pain and itch.

Wu Suiping has his own understanding of this.

He said that the difference between clothing brands is subtle. China is too short of brands, and consumers are getting more and more mature. Today, demand is not satisfied. There are too few brands that can tap consumer demand. Even if brands are aware of the principle of demand, that is, it is difficult to achieve perfection in brand service.

This statement is not false. The courage and strategic vision of the decision-maker is very important to the brand.

Consumer demand lacks guidance, and the way in which brands guide customers is not good enough.

Wu Suiping is a positive practitioner. What he is trying to change is the embarrassment of Chinese clothing brands.

In his planning, Adana, as the high-end women's clothing brand of MY TENO (Ma Tiannu), is the top product of MY TENO brand, the latest VIP Club concept store business mode.

"It brings new experience to consumers and extends the noble and elegant brand route of MY TENO.

The "La Danum" in Wu Suiping's plan is to further deepen the positioning of the brand concept of the senior garments and meet the consumption needs of the expanding wealthy class.

Robert Sakowitz, President and chief executive officer of the US Hazak company and famous management consultant, said in reply to the Chinese reporter about whether China has a high quality custom brand and clothing brand. "There is no such a group in China yet. It's time to wait."

He pointed out that the advanced clothing brands need to have certain background and have some accumulation before they can be realized. Ultimately, the products and services pported to consumers are emotional connections and appeals, and they are expressions of human hearts.

He pointed out that Geely, who acquired both brand and technology through acquiring Volvo, is a very important way to gain brand growth and can be used for reference by Chinese garment enterprises.

It can be seen that the current situation in China is striving to advance to the advanced clothing brand, and behind the new luxury brands advocated by Wu Suiping is the overall brand plan provided by the top international design teams.

As early as 2006, Wu Suiping has set up a design center in Milan, Italy. The design center includes FABIO DE FELICE, who has served as the Girorgio Armani (Giorgio Armani) main designer, and has a brilliant design talent in Milan, which has made different positioning and planning for Adan.

Wu Suiping said that there are a large number of elite female groups in China. They have many needs to meet the dress requirements of different occasions and exquisite dress positioning requirements.

Whether they are government affairs or business meetings, or leisure activities and parties, dressing becomes their first consideration.

Adan will try her best to satisfy any customers' desire for fashion.

La Danum (A Danna), in view of the concept of individualized service, adopts customized services with high customization to form a differentiated and advanced garment making with superior strength, so that consumers can truly experience fashionable and distinguished brand personality and become the fashion consultant of their best "private Wardrobe".

Behind the "private closet", from the brand planning, design and brand services, in the planning of the design team, La Danum's commodity series is to praise the classic beauty of women and the Baroque culture of Sicily, in various ways, not only the beauty of body, but also the inner beauty, and the kind of honor that the tailor is standing in front of the dress suit, which specializes in details, and creates her special features from the new proportion of the cutting piece to the carefully selected fabric.

Speaking of the inspiration behind the brand, Sicily, Wu Suiping easily described his original idea. Many civilizations and urban colonies enriched Sicily, and the ancient buildings and costumes made this area of grace more imaginative.

The Baroque of Sicily has a profound influence on the whole art world.

The swan song marks the island marked by architecture.

Presumably this is Sicily and Wu Suiping Danum La.