Guangzhou International Fashion Festival: Sharing Fashion Feast

Jointly organized by the Guangzhou Municipal People's government, the Guangzhou economic and Trade Commission, the Guangzhou apparel industry association, the Guangzhou economic and Trade Exhibition Service Center and Guangzhou Yijia Exhibition Service Co., Ltd. 2012 Guangzhou International Fashion Festival and Guangzhou Fashion Week It will be held on September 6-9 at the Pazhou Exhibition Hall of China Import and Export Fair. At present, the preparatory work of the clothing festival is proceeding in an orderly and orderly manner.

Positioning "professional, fashion, high-end, international" to create "Asian fashion capital"

The fashion festival will be adhering to the "professional, fashion, high-end and international" exhibition purposes. It is centered around "fashion Guangzhou", integrating resources and innovating fashion elements, leading fashion and fashion consumption culture, creating a new vision of "Asian fashion capital", showing Guangzhou's fashionable, high-end and modern city image, and further enhancing Guangzhou's influence and fashion reputation at home and abroad. One is to set up an international brand hall, to invite internationally renowned clothing brands to participate in the exhibition; the two is to set up exhibition area, invite international and mainland characteristic industrial clusters and Guangzhou department stores and wholesale clothing market to participate in the professional exhibition hall; the three is to reflect professionalism, not to set up retail, to negotiate and display; four is to focus on media and professional audiences, to create a series of high-end professional dress cultural activities, such as international fashion publishing, international clothing brand launch week, etc. five, it is to intensify publicity efforts to carry out the brand convention camp of Guangzhou international garment Festival; six is to set up the professional buyers of this clothing festival to invite the special group to invite buyers from home and abroad, large and medium-sized department stores and professional buyers to negotiate.

Gathering domestic and overseas clothing star enterprises to build large-scale brand international clothing exhibition in Southern China area

This clothing festival has an exhibition area of nearly 40 thousand square meters, and has set up an international brand hall and a trend brand hall. Textile and garment making Equipment and OEM OEM processing hall, accessories and fashion show hall, first floor 20 thousand square meters international brand hall, trend brand hall are displayed in large special display. At present, through negotiation and cooperation with professional media, garment industry associations, garment professional market and overseas consulates, not only has attracted the local clothing brand, but also has been warmly responded by the clothing enterprises all over the country and even abroad. Among them, there are many famous brand names, famous brands and traditional brands in China. There are more than 600 clothing brands exhibiting. The international brands from Korea, France, Italy and other countries account for 30%; international brands account for 30%; Guangzhou white horse, Tianma and new land launch their high-end brands respectively; France, Italy, Holland, Australia, and Spain consulates are also exhibiting overseas companies. At present, the exhibition area of 20 thousand square meters on the first floor has been booked for more than 16000 square meters. More than twenty related textile and garment associations in Puning, Taiwan, Macao, Fujian and Jiangsu have also reached the intention of cooperation. At present, the total area of booths has exceeded 80%. The two floor OEM and the textile clothing equipment Museum and the surface accessories museum have a total exhibition area of 15000 square meters. At present, they have attracted enterprises from Canada, Guangzhou, Shanghai, Zhejiang, Dongguan, Hongkong and other countries and regions, and the planned area of the two floor is 80%.

In today's personalized brand style, white horse, Tianma, new land, Hai Ying Bin, Pearl River textile city, modern department store and so on. Many famous brand specialized wholesale markets and department stores are actively participating in the brand image display of the clothing festival, so as to guide the traditional wholesale and retail merchants in the professional market to complete the brand transformation and upgrading of the perfect turn, and at the same time convey the niche positioning of the professional market to the outside world, attracting more international and domestic brands and buyers concerned.

The costumes Festival, the soul designer of clothing, will also be on the bright side. Specially set up 2000 square meters creative DreamWorks to provide the best communication and docking platform for international and domestic designers and brand enterprises.

Exhibition, fusion and matching fashion activities are brilliant.

In order to further carry forward Clothing and accessories Culture, let more Guangzhou enterprises and brands go out of Guangzhou, disseminate the essence of clothing, and further polish the brand of Guang clothing. Besides the static display of clothing, this year's clothing festival will also organize various dynamic activities to create Guangzhou's fashion Carnival and share the fashion feast.