International Luxury MIBC: Advocating Brand Charm And Pursuing Quality Life

2012, late International

The first member luxury European store opened in Beijing's Hong Kong and Macao Center for $120 million.

MIBC, with its strong international first-line brand integration capabilities, all-round services, overvalued member products and sophisticated closed membership system, has not only opened up its own vast blue ocean, but also has unprecedentedly overturned the situation of traditional luxury stores monopolized the whole world, bringing new value experience to China's high-end luxury goods consumers.

In addition, MIBC's MIBC luxury European store, which is about to invest 5 billion yuan, will soon be available. It will also form a new strategic height of high-end luxury consumption in Beijing with MIBC luxury European member stores.

International luxury confluence MIBC, is a line.

The theme is the international luxury stores.

He creatively absorbed the successful experience of the famous international luxury member mode, and combined with the local characteristics, he was committed to building a unique domestic high-end luxury membership retail service, creating a value for money and quality life and a noble consumption experience for the wealthy and mature Chinese new rich class.

It is understood that the core competitive advantage of MIBC luxury European member stores lies in its direct channel through the establishment of the advantage with the international first-line brand, and the brand new products are sold at the same time with Europe for the first time and synchronized with the international market in terms of commodity prices.

This is undoubtedly an incomparable advantage in China and even in Hongkong.

Analysts in the industry believe that MIBC has pioneered the birth of luxury European stores and pioneered the industry, which is second to none in China. This project has not only made a new definition of China's high-end luxury terminal market, but also is likely to trigger a reshuffle of the future industry and become a new trend in the development of high-end luxury terminal market in the future.

Unlike luxury stores, which sell only single brands, MIBC members have gathered more than 150 international first-line brands worldwide.

Jewelry, perfume, name list and other luxury items.

Owning to such a strong and professional international brand integration capability, this is undoubtedly attributed to the persistent operation of MIBC Yumin group, a Hongkong parent company, for many years in the field of clothing and luxury goods.

According to Lin Jinbiao, general manager of Hongkong Yumin industrial group, Hongkong Yumin industrial group was founded in Singapore in 1969 and has been working hard for many years. It is a multinational group with strong capital and strong international operation.

Yumin group MIBC has more than 70 stores in the world, with more than 150 brands and annual sales of 7 billion 500 million yuan.

At present, stores in Beijing and Taiyuan have opened one after another, and Shanghai stores are also preparing for them.

Members who advocate brand charisma and pursue quality life are the core consumer groups of MIBC. They tend to be middle and high-end consumers who have certain social status or own their own industries. For this reason, MIBC is providing them with value for money products. At the same time, it also provides them with a high-end luxury shopping environment and aristocratic five star service, which satisfies the high-end consumer's pursuit of noble life from the spiritual level and enjoys their own glory.