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    London Attracts Gold By Olympic Games. Chinese People Are Shocked By British Luxury Goods.

    2012/8/4 10:39:00 130

    London Olympic GamesLuxury Goods And Luxury Goods Industry

    "Welcome to London", the large Chinese scroll falls from the sky in the Westfield shopping mall atrium of London Olympic Park. What the staff of this shopping mall wear clothing The chest also writes the same greeting in Chinese. Why are London businessmen so fond of Chinese tourists? The figures obtained by reporters from London News Center show that Chinese tourists win the first place in the first week after the Olympic Games, with an average consumption of 203.04 pounds (2030 yuan). It is no wonder that the whole London has opened its warm arms and enthusiastically said to the Chinese tourists who purse their drums: London welcomes you!


    Hand out is more than 2000, generous!


    Whether in the traditional commercial streets of London, Oxford street, Bond Street, or the new Olympic Park business area that is rising by the Olympic Games, the Chinese figure is indispensable in the surging crowd. Local time on August 2nd, the reporter learned from the London News Center, the British government announced the first week of the Olympic tourism revenue, tourists from all over the world spent a total of 445 million pounds in London. According to the statistics of a credit card companies, Chinese tourists are the most generous ones - an average consumption of up to 203.04 pounds per person, which is 10% higher than that of the second UAE tourists. Although the total number of Chinese tourists is less than that of American tourists due to distance, visa and other reasons, the total number of Chinese tourists is not able to force the United States to become the eldest, but Chinese tourists are clearly the "most welcome God" of British businessmen.


    Chinese tourists are generous, apart from their own pockets, but also because London businesses have made all preparations to remove barriers to Chinese tourists. Large department stores, including Selfridges and Westfield, have all opened the union settlement. Chinese tourists do not even have to open international credit cards, so they can easily consume credit cards just like in China.


    Luxury brands are favorite and luxury!


    In London's most famous Harold department store, the world's top luxury jewelry brands are available, and this has become the most popular place for Chinese tourists. "I bought two Burberry bags, one for myself, one for mother." Miss Luo is from Zhejiang, China. Because of the kindness of "a stranger in the old world", she quickly opened the box to reporters. "The same bag is three thousand or four thousand yuan cheaper than the domestic one, which is very cost-effective." Bicester Village, a famous discount shop, is far away from London's urban area. But the road is still far away from Chinese tourists' "gold mining". During the Olympic Games, every day is full of Chinese tourists.


    A few days ago, at a press conference held by the WALPOLE Luxury Association in the UK, many participants attended the conference. Luxury goods The industry agreed that Chinese tourists are the main force of luxury consumption. The "luxuries" mentioned here refer not only to famous brand leather bags, clothes, cosmetics, but also luxurious hotels and food consumption. A luxury brand mobile phone spokesman even said that the proportion of Chinese tourists who travel to Britain now has an upward trend in family tourism. "Parents can often see children buying luxury goods together."


    Liu Huixin, a British tourist agency specializing in Chinese Affairs, told reporters that Chinese tourists' "love for luxury" has shocked the British. "In the last season of Christmas, the purchasing power of the Chinese made the British look great." the British media even created a new term called "Beijing pound", that is, the Chinese pound.


    Chinese shopping guide must be convenient.


    Miss Luo, who buys Burberry bags in Harold's department store, is not very clever in English, and can only be used for the simplest daily communication. However, the language barrier has not stopped her from buying luxury goods. People's counters are equipped with Chinese shopping guide. Miss Xu, a Chinese guide to Burberry counters, is a Chinese Hongkong native. She was very familiar with Putonghua, Cantonese and English, and was able to get the expensive job easily. "Chinese tourists are super purchasing power," she told reporters laughing. "My sales are far ahead of several guides, all thanks to Chinese tourists."


    To cope with the huge influx of Chinese tourists during the Olympic Games, many shopping malls in London have temporarily hired Chinese shopping guides. At a cosmetic counter in Westfield mall, SUSAN from Shanghai is promoting products to several tourists from China. After making a business, the little girl said with a grin, "I didn't come back this summer vacation and stay here to work. I found this job only a month before the Olympic Games, because the mall wants to attract Chinese guests. Now I am here with my classmates as part time shopping guide.


    In addition to the necessary Chinese shopping guide, the British people are considerate in many details. After buying several products in a cosmetics store, the clerk volunteered to explain the tax refund to the airport. Finally, she took out a pamphlet on the tax rebate note to the reporter. The reporter opened up to see that all of them were Chinese! Everything was ready. The London businesses just waited for Chinese tourists to pay for it.

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