"Made In China": Best-Selling Foreign Markets Push Reverse OEM Campaign

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Everywhere in the United States, supermarkets are grabbed by Chinese products.

In Losangeles 99Cents (99 cents) large supermarket, the reporter saw a beautiful stationery bag, scrutinize the trademark, which marked "MADE IN CHINA".

Subsequently, the journalist picked up a pair of scissors, which was still produced in China.

Most of the daily products such as shampoo, iron pan, plastic box, spoon, cup, stationery and so on are produced in China.

Colleagues say that it is not easy to find products that are not made in China.

"Besides food, mainly local production, nearly 8 of the supermarket products come from China."

A staff member of the supermarket told reporters.

In supermarkets in Chicago, New York and other big cities, "one careless" will buy products made in China.

In a NBA shop, Lakers Kobe's yellow large-size ball suit costs $90 each, and it also comes from China.

A sports reporter said that these NBA balls from China are very elaborate.

Even in the field of professional acoustics, Chinese made labels are everywhere.

NVX, a famous American audio retailer, has an electronic trading platform for online and offline pactions.

In the warehouse area of the company, Bictor, the head of the warehouse, told reporters that there are more than 5 kinds of audio products, mainly for cars, 90% of which are from China, Dongguan and Ningbo.

Ni fan, general manager of Zhejiang Wanxiang Group, is proud to claim that one vehicle in every 3 cars in the United States uses universal parts.

Made in China has penetrated into every aspect of the life of the most developed American people.

Coastal manufacturing enterprises take the lead in the battle to win the US market, which is the commanding heights of occupation.

Wang Wei, general manager of Chigo Air America, said that the Pearl River Delta and the Yangtze River Delta are the focus of China's manufacturing industry, the real "world factory", and the maritime pport advantages of the coastal areas.

According to reports, a 60 cubic meter container sent from Shenzhen Yantian port to San Francisco's warehouse, including freight and tax, is about $1800, which can carry 250 sets of 1.5 air-conditioners and send the same goods to Beijing. Freight charges are far more than that.

Wanxiang Group set up the US market more than 10 years ago. Now not only has its products entered the United States, but also the US has acquired factories and set up new businesses, and its influence in the United States has been increasing.

According to Ni Fu, general manager of Wanxiang American company, Wanxiang bought 3 Ford factories in the United States, bought auto parts factory in Detroit, and bought Chrysler's supporting factories, all of which are the integration of manufacturing industry to make up for all directions.

And product shortages.

PEAK from Fujian has a place in the sporting goods market in the United States.

"The US market has the role of a weathervane, and it can achieve twice the result with half the effort to conquer the US market and expand the South American market."

According to Su Jia, general manager of PEAK sports America.

PEAK not only has its own stores in the United States, has sales network, has NBA signing players, has also established a marketing center and design center in the United States, and directly with the international card.

The sales director is from the former staff of Nike, and the designer is from Korea.

PEAK specializes in developing US code, and new products will soon appear in the US market.

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Where to make is just to earn money. Which standard is more important to manufacture?

23 years ago, when PEAK was founded, Nike found a foundry factory in China.

After a period of time, after the OEM, they made the brand by themselves, and gradually recognized the market by knocking on the NBA market.

"Just acting as someone else's processing plant, a production line, naturally no pricing power, no initiative and voice, can only earn some money."

Global market group CEO Ling Feng said that the dream of all Chinese people is to make "made in China" a quality symbol and become an internationally recognized standard.

As China's labor costs rise, products from Vietnam, Indonesia, Pakistan and Central America are becoming strong competitors in China because of cost advantages.

University of California at Riverside professor Victor Lippit has been to China for the more than 10 time.

He said that China's manufacturing is also undergoing pformation, from exporting primary products to exporting advanced products, which is an inevitable process.

For manufacturing in China, competition from Vietnam, India and Brazil can not be ignored, so China's manufacturing should take the road of brand.

For the brand, Professor Victor Lippit said that even if Lenovo acquired IBM's computer products and Tengzhong Heavy Industries bought Hummer, the Americans would not care where they were produced.

There are no Chinese signs on IBM.

People mainly value this brand.

Just like today's Nike and Adidas, many products are produced in China, but consumers are still in the rush.

People also look at brands, not places of origin, as long as they are manufactured according to their standards.