Successful Fashion Shop Model
Many people are preparing. Couture In the process, due to various factors such as capital and experience, it has brought some obstacles to the whole business process. As a novice who opened a clothing store, how did Xiao Wang succeed in getting huge profits?
Speaking of starting shop is actually accidental. Last May, when his wife worked, he was unhappy with the supervisor and was clamoring to resign. The son persuaded his wife: "if it's a job, it's unavoidable and natural for others to look at others' faces. Even if we leave here today, we will have to face the same problem to another company tomorrow unless we are the boss ourselves."
It was a careless remark that persuaded his wife to remind Xiao Wang. Yes, why don't you start your own business and become a boss yourself? You've been in the clothing circle for more than ten years, simply let your wife quit and open a clothing store for you, so that you can't get your boss's attention all day long.
To do what he said, he began to actively look for stores.
Since it is in the middle of May, there is little transfer of stores in this time period. However, about a week or so, there was a shop transfer on the street not far away from home, that is, the small shop I run now.
You can guess from shop rent that Xiao Wang's shop is the three largest city in the city. Trading Area The location of the store is in a five - and six hundred meter cross street. This street runs through two main roads in this city, so the traffic flow, especially the traffic flow, is very busy all day.
At that time, this shop was considered under the roof. Although Xiao Wang usually guided his customers how to manage, how to place a reasonable order, how to improve sales, etc., but after all, he had no personal experience of opening a shop. He was worried that some things would still be difficult to grasp at the same time. Therefore, it would be better to start at a lower level and risk less. Besides, the wife has never been in touch with clothes. The size and business of the shop must rely on their own care. Now that we have to open, let's start from the store.
There is also window design. When decorating, I use glass to separate the store door, leaving only a small door in and out. Under the glass window, there are three partitions. Some fashionable and fashionable shoes are displayed on the clapboard, and then a wooden latticed rack is placed on the partition board. And then put on some beautiful spotlights. When night falls, soft and bright lights on shoes and clothes, there is a mysterious beauty across the glass. Passers-by looked through the glass window, and the appearance of Chen Tang was so subtle that people were attracted by the window, but at the same time they could not help but go into the shop.
From the middle of May 2011 to the end of the year, in just 8 months, it not only realized the "zero season" miracle of the two seasons in summer and winter, but also made a profit of nearly seventy thousand yuan in 8 months. Remember, excluding goods, it's pure cash. profit Oh
Of course, earning 70 thousand yuan in 8 months is a piece of cake for many clothing entity shopkeepers. Even for a new novice shop, for a small shop with an area of only 20 square meters, the annual rent is only 20 thousand yuan, and the shop circle is not ideal, the return rate of such investment can indeed be commendable.
After reading the story of Xiao Wang's opening shop, do you have any inspiration? In fact, many people think that making clothing business is very easy, but if you can't learn more about the knowledge of opening shop and focus on the accumulation of daily practical experience, it is difficult to achieve ideal success.
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