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    Winter Cotton Shoes Orders Greatly Increased, Boosted Confidence In Wenzhou Women'S Shoes Enterprises

    2012/8/15 15:33:00 41

    Cotton ShoesWenzhou Women'S ShoesFootwear Industry

    Recently, women's shoes agents across the country flocked.

    Wenzhou

    Take part in the winter cotton shoes ordering feast for all women's shoes brands.

    Reporters learned in the interview that Zhuo Shi Ni, Ge Mei Qi, Ju Tian, Wang Mei, LAN Nier and many other Wenzhou brand women's shoes, this year's cotton shoes ordering quantity has increased considerably compared with the same period last year, and individual enterprises even increased by about 100% over the same period last year.


    And spring single shoes, summer sandals are different, as Wenzhou shoe enterprises in a year's heavy shoe orders, sales, to a large extent, will determine the shoe enterprise "harvest" quality.

    This year, the order of cotton shoes has increased greatly, which boosted Wenzhou.

    Women's Shoes

    The confidence of entrepreneurs in the industry has passed through the cold winter.


    "The sandals sold well this year, and the confidence of agents is encouraged."

    Zhang Ji Yin, general manager of Wenzhou blue Nye Shoes Co., Ltd., said yesterday that according to preliminary statistics, the number of cotton shoes ordered by the company was 6.7 million pairs this year, which is larger than that of the same period last year.

    He explained that "six or seven hundred thousand pairs" is only the number of orders placed by agents for the first time. If the cotton shoes began to be listed and sold in September, if agents sell well, agents will also make a "return sheet" for cotton shoes.


    The incentive policies launched by some companies further stimulated the order enthusiasm of agents.

    Huang Zhenzhong, general manager of Wenzhou Royal Shoes Co., Ltd., told reporters that from this winter cotton shoes ordering will begin, the company will implement the "elimination of large and small" elimination method to sort out the market, from the terms of payment settlement, terminal advertising, excess sales incentives, and other aspects of the stronger and bigger agents to encourage.

    After the new policy came out, the enthusiasm of the agents was high. In the end, the amount of cotton shoes ordered by the "Royal sister" women exceeded 700 thousand pairs in winter, an increase of 110% over the same period last year.


    Zhejiang natural Footwear Co., Ltd., "Zhuo Shi Ni" women's shoes, has been praised by the industry as "BELLE" and "

    Daphne

    After that, "China's third largest brand of women's shoes".

    As the leader of Wenzhou women's shoes enterprises, "Zhuo Shi Ni" orders for cotton shoes in winter increased by 40%-50% over the same period last year.

    Wu Xianyi, the chairman of the company, thinks that the growth of the order quantity of cotton shoes mainly comes from two aspects: first, the new sales outlets have led the sale of cotton shoes; the company plans to open 1000 new stores and large department stores this year, and now has more than 600 stores. Two, with the continuous expansion of their brand influence, the sales performance of the previous 3000 sales outlets has increased over last year.


    Li Shaozhong, general manager of Ge Mei Shoes Co., Ltd., analyzed that the women's shoes were not listed on the market, which was praised by the agents. This shows that Wenzhou women's shoes enterprises have made great investments in the research and development of cotton shoes.


    The order quantity of Zhejiang Lange Shoes Co., Ltd. has a 20%-30% increase over last year.

    Ji Pinglan, general manager of the company, said that women's shoes enterprises in Wenzhou are paying more and more attention to the research and development of products, and the shoes they are making are more and more popular among consumers.

    For example, shoes are more fashionable and younger.

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