After 80, The Beautiful Woman Embarked On The Successful Road -- 20 Years Old To Become A Billionaire

At the age of 16, Dong Siyang, a college student, found out. Business opportunity From then on, she seemed to be on the road to business, and her career has been quite smooth.

Some people say that she has become a billionaire in her early 20 years, all of which depend on personal hard work. Some people think that she is still limited to "success study" and her vision is too narrow. After all, the world is full of colorful "value diversity". Some people worry that her past success will have an impact on her future career. After all, shopping malls dare not say that everything is tricky, at least it must be dangerous and full of uncertainty.

16 years old on the road to success

I wonder how many times Dong Siyang has told people about her 16 years old story. Anyway, I heard it for the first time.

Dong Siyang was born in 1985, originally from Taiyuan, Shanxi, but grew up in Taiwan. When he was 15 years old, he studied in Singapore. He graduated from Nanyang Technology University in Singapore in 2006 and studied at Stratford University. MBA 。

Studying abroad is the first change in her life. Because grandparents and parents are all doctors, Dong Siyang has lived in a medical family environment since childhood, and her family education is very strict. However, she should be influenced by the family atmosphere, but she has a lively and cheerful temperament. Now, she is the chairman of Hongkong Feng Bo International Group Limited and executive director of Shanghai Saeco Multi Chain Restaurant Co., Ltd., vice president of Asian intelligent women.

At the age of 16, Dong Siyang passed a bookstore. The bookstore is selling a book, the legend of Asian entrepreneurs. "This book is very thick and the price is very high, but it has been bought. You can see it when you buy it. Starting from Li Jiacheng, he saw that he started from scratch, experienced pain and storm, and so on, and saw tears. In fact, I want to be a secretary very much, because I saw many women's secretaries in the TV were very beautiful, so I dreamed of being a secretary when I grew up, and my boyfriend was the boss. Ha ha, at that time, the idea was very naive. Later, I wanted to be a stewardess. I didn't know what I wanted to do. Until I saw this book, I was sure that I would become a very outstanding entrepreneur in Chinese history. I think this life is more valuable and can contribute more to the society. I have strengthened this goal all the way. "

Dreams start from reality. This book promoted the second transformation of her life. She began to use her spare time to run her own small shop with only two square meters in the school, selling all kinds of trinkets, and later found that the mainland was abundant and cheap. At that time, she was only 17 and a half years old, and she went to Yiwu, Zhejiang to buy rare jewelry in Singapore.

Her school was far away from the city, and the local "Hainan chicken rice" school was not sold, so she thought it was a new business opportunity, and tried to persuade the merchants to deliver the goods for the school and earn the difference. The small test in the school has accumulated valuable business experience for her, and has also cultivated her keen market insight.

The third change of Dong Siyang's life came from the acquaintance of Chen Anzhi, a famous international master of success. "At that time, the course was very expensive, and the two day class would cost me a month's pocket money. Inside are all the elite of the mall. Here, I also know what is really successful. Everyone looked at me and was willing to help me.

adopt Science of success Influenced by the environment, she was deeply fascinated by the successful course and had the chance to attend various investment promotion and business celebrities banquet. Her first pot of gold came from a Malaysia gardening company who met a trade promotion association. Singaporeans believe in geomantic omen. When they buy new oranges and trees in the new year, they look forward to auspiciousness. But Singapore is located in the tropical rain forest climate near the equator, and the oranges are very few. During the new year, many citrus dealers will import large quantities of orange trees from some neighboring countries to meet the needs of local market. Dong Siyang's first reaction was that it was a very rare business opportunity. By communicating with the gardening merchant, she quickly reached an agreement with the gardening merchant: two days into an orange tree, 50 times each time. Later, she put some Christmas ornaments on the orange tree and sold them online. After a year, she found 500 thousand Singapore dollars in her account.

Success, mistakes and dreams

Those who do trade will always have opportunities. The market is full of resources. They are all waiting for the transaction. The important thing is to look at your vision and your determination.

Once, she took part in a Qingdao in Hongkong. Investment It is found that Singapore needs nurses very much, and Shandong may organize many nurses to work in Singapore. So she talked with the vice mayor of Qingdao, talking to the hospital and health personnel school in Qingdao. Soon after, the first nurses arrived in Singapore by boat.

Of course, she also made mistakes. "A major mistake in my life was in 2005. At that time, Indonesia's development of an industrial park. It is hoped that the real estate developers in Japan and Singapore will come in. They divided the industrial park into four zones. ABCD. A zoning for Indonesian locals, B C for Southeast Asia, D for Europe and America. In 2005, Indonesia's political situation was very unstable, and the interest rates of banks declined. Indonesia's local banks agreed to lend the money to us. However, because of the serious floods in Indonesia, they decided to withdraw their money and use it to their own people. Therefore, our investment failed. The failure taught me a lot of lessons. My reflection is very big. On the one hand, I don't know enough about real estate or amateur. On the other hand, I do not have enough awareness of risk prevention. I just rush into it with my own blood and impulse.

"I will return to real estate and where to go from now on. I have a group of financiers planning to list. I hope to get greater social recognition in this way. The organic restaurant has joined the franchise to a certain extent. I still have to go back to the real estate industry. "

The first organic restaurant in China

In March of 2007, Dong Siyang came to Shanghai to establish the Shanghai Saeco Multi Chain Catering Co., Ltd., and she wanted to open the first organic restaurant in China.

China's organic industry has just started. An organic restaurant can integrate existing resources, stimulate dull enthusiasm, and find exports for a large number of organic products.

"The leisure industry in China has just started. The most difficult place for people in big cities to find is to eat. The most difficult place to find is to work and relax. If we integrate the concept of organic restaurants with tea restaurants and cafes, it may be a way out. We talked with China Eastern Airlines and talked with travel agencies to let customers enjoy a lot of services in our restaurants. Our restaurant will also be a book bar, such as environmental books, cultural books, art books, we will provide some for customers to read. Dong Siyang said.

To do the industry, we must be pure. "The restaurant cost is high, and we want to engage in chain stores. If we run a store, I will open an organic business club. The chain must be popularized and the price should be preferential, so the road we take is small profits but quick turnover. Like kale, the cost of inorganic is 1.5 yuan, if it is organic, the cost is 3 yuan, which is double the relationship. Earn no money? Earn much? Not much. For example, if inorganic sells 18, I may sell organic 22. Too high is not the kind of expensive that you see. I do not sell all of them. When I enter the market, I am a leader. I am a guide to consumption. I need strategies to ensure my sustainability. When every customer comes in, we will publicize organic. 70% of the masses do not believe it and 30% may try it. If companies want to stay longer, they should also consider profits.

I can not say that I am a leader, I lose money, cultivate a year to make money again, which can not be. We play the concept of organic, but we focus on education. I talked to Mr. Luo, the president of pizza hut, who taught me how to do it. First, there is a market for promotion. Second, you have two menus. I have the basic menu of the tea restaurant, and I also have organic specialties. Because the VI design on the wall and the concept that the waiter taught you, and so on, most people choose organic. Even if you don't understand the customers, you can choose inorganic dishes if you don't understand them. Now, the first one is in business, and second or third are being decorated. After that, Shanghai will develop to Beijing, Guangzhou and Chengdu. If the battalion is successful enough, it will be allowed to join. Many customers put forward many good suggestions. The domestic market is a special market. I want to learn something new at home to adapt to the domestic market. "