When Is It More Appropriate To Guide Customers To Try On
Data shows that 68% of customers will make a deal after trying them on. Guide customers to try on clothing It seems easy, but in fact it contains a lot of knowledge. When is the right time for customers to try on? What should the shopping guide do when customers try them on? What should be said and what should not be said? Clothing shopping guides need to consider carefully.
1. When is it more appropriate to invite customers to dress?
When customers find a certain style, they need a little time to think about it. When it is not determined to try on, we need to understand the characteristics of the style more clearly. At this time, the shopping guide does not come to help customers introduce the confused style characteristics, but urges them to try on. This situation can easily lead to the interruption of customers' thinking about the style, so they will give up and walk away, especially some autumn and winter clothes that are inconvenient to wear and take off, The early appearance of shopping guides is more likely to lead customers to leave early.
In addition, because the terminal shopping guide has a lot of experience that the service is too enthusiastic, which leads to customers' habitual aversion, customers will often see the shopping guide coming and subconsciously go away.
Henry Cotton's Ignore. This is a seemingly bad but actually smart approach. Although it can not help customers, it at least leaves customers room for thinking and freedom, but it is not the most appropriate way to promote a deal!
If the shopping guide can't grasp the customer's idea at this time, it is easier to approach the customer based on the understanding of the product style characteristics and the customer's body characteristics.
The shopping guide observed the body shape characteristics of the customer when selecting styles. If the customer's sense of skeleton is not obvious, it is the body shape with smaller sense of body size. "Hello, the panel waist part of the style you just saw has a good slimming effect, which is very suitable for your petite figure, and it will feel more refined!" Such professional and targeted opening remarks can definitely attract customers' attention and win their favor.
2. What should the shopping guide do when customers try on clothes?
When customers try on clothes, shopping guides need to do some cooperation work. It is more appropriate to guide customers to the fitting room and wait for them to try on their clothes. When they leave the fitting room, they organize them and take the initiative to untie them for fitting on Clothes & Accessories Buttons, zippers, etc. Proper evaluation is also very important. The evaluation of the fitting effect should be sincere, with exaggerated words and praise words.
No matter what way to approach customers and introduce products, the shopping guide must pay attention to the following points: observation, customer's expression and reaction, and observation. Be careful when asking questions, and never involve personal privacy. The communication distance with customers should not be too close or too far. The correct distance is about one meter from the inside of the shoulder, which is also what we usually call the social distance.
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