Inspiration From Clothing Marketing From Beggars On The Roadside

Clothing guide shopping in the store, what kind of action will attract guests into the store? What kind of actions will discourage guests? That is to say, before receiving guests,

What should we do when we have no customers in the shop?

The beggars on the roadside beggars saw too many people. They had to wait for a broken bowl. They had to wait for poor people. They had pity and pity. They were short of arms and legs. There were helpless old people crying at the roadside. They had their erhu in the cold wind. They even knelt and fell head and shoulders when they were dressed.

But let me be worth mentioning here.

Just like this, in the past few years, when I first arrived in Shenzhen, I stroll around the Dongmen commercial city one day, and suddenly I saw a frightened scene: a middle-aged woman dressed up in the arms, holding a baby about two years old in her arms, squatting at the trash bin near the street, picking food from the garbage bin and sending it to the baby's mouth.

You can imagine that scene. Maybe you will be like me. When I was out of pity for the children, I paid five yuan to go up to the woman and say, "buy a steamed stuffed buns for the children to eat, and the children can't eat this!"

I walked a few steps, and when I looked back, I found the woman sitting still. I was very upset. I used to say, give me the money. I'll buy you ten buns for the children to eat for two days.

I didn't want the woman to see it, so she picked up the child and walked away.

At this time an aunt came to me and said, "this kind of person is a liar. Don't give them money."

I was very surprised that I later realized that all the food they put in the trash can were white rice with good raw and raw food. According to the covertly tracking interview of a daily reporter, they used this way of begging, earning 400-500 yuan a day!

This beggar is what I see most ruthlessly, the most attract others' attention, at the same time giving her alms, believing that her day's business is also the best among beggars.

She was very different from other beggars. She didn't keep a broken bowl, and she kept on nagging "poor pitiful" and so on. The traditional way of beggars attracted us long ago.

Instead, she used a different "busy dance to attract guests" - sending food from the garbage to the baby's mouth.

How do you know about beggars and their service? Do you think of them?

Beggar business and common services have something in common:

Beggars must be "poorly displayed" and attract people's attention in places where people have a large flow. They should be beautifully displayed and attract guests' attention in places where people have large traffic volume.

Shopping guide is waiting to meet customers outside the store. It is standing waiting for death, or silently standing in the doorway watching the passage.

Still standing at the door of the shop soliciting "welcome to..."

"," look around "wait..."

What's the difference between these beggars who are ordinary beggars? "Poor pitiful, they haven't eaten for eight days.

"Come in and see if it doesn't matter if you can't buy it." are these languages attractive and persuasive? I say not only, but also like those annoying beggars, people are far away from them.

Learn from the beggar women who embrace their children - of course not to let everyone have a child and go to the street to find a trash can to squatting down.

What kind of actions will attract guests into the store? What kind of actions will discourage guests?

The correct move is to keep busy in the shop when there are no guests in the shop: wipe the table, arrange the goods, fill out the report forms, study materials, and arrange the shelves.

This is the best way to attract guests to the door. The guests outside the door will make the guests feel secure and think the store is doing a good job.

McDonald's rules him.

The employees in the lobby are standing in one position for a longer period of time not exceeding fifteen seconds.

Everyone, just as we go to a restaurant, do you prefer to have more guests or less shops? Are you willing to choose a busy shop or choose a shop where the shop members do nothing?

When there are no customers in the shop, are your shopping guides busy or chatting and laughing?