Changing Business Ideas And Running Clothing Stores
No matter the way behind the clothing store's business and marketing strategy, or the backwardness of management and operation mode, it is only a phenomenon.
Behind this phenomenon, clothing operators are the first to be reflected.
Wrong ideas
The backwardness.
Thought does not evolve.
"Stay indoors and close doors" will soon be destroyed.
In 1978, China began its reform and opening up. At that time, the first slogan was "emancipating the mind".
Why? Because people's behavior is directed by the brain, consciousness does not change, and ideas do not escalate, so there is no qualitative change in behavior.
That is to say, only when thought leads first, can behavior lead again.
In the twenty-first Century, shoes and clothing products have evolved from the basic warmth and protection function to fashion, personalities, brands, trends, and many other factors.
When consumers choose products, they begin to focus on the price and quality of products, and at the same time they are concerned about the brand and style of their products.
In essence, metamorphosis actually puts forward new requirements for the form of shoes and clothing sales. In this new business competition environment, shoes and clothes dealers whose ideas do not change and their ideas are not upgraded are beginning to get more difficult. So they cry out: "business is harder to make every day, and the days are getting worse every day".
Then, how can we make our thoughts advance with the times and lead our competitors? In this article, I will introduce a "simple, practical and effective" method to the friends of clothing dealers.
"More business trips, more visits, more visits, more walking."
First, consider a question: if there are two twin brothers who have similar thinking patterns and behave close to each other, on the same day of 18 years old, their younger brother will be sent to prison, and their brother will study in Europe and America. After 5 years, do you think their mode of thinking and behavior will be the same?
Many clothes
Distributor
In addition to ordering two times each year, they will not go to visit and study at their own expense.
Even if you open the order, try to return quickly or even early.
There are only two reasons: fear of delay in business.
Two, afraid to spend money.
Over time, they knew little about the outside world except their place of residence.
The way out is to say that only by "going out" will there be a "road".
This kind of work habit of "killing without going out, resolutely going on business and not communicating with each other" is just like the younger brother who was sent to prison. After a few years, "frog in the well, behind closed doors and blind people feel the elephant" is the inevitable result.
How can it be possible to manage the sale of shoes and clothes known as "fashion industry" under such a kind of thinking? The old saying goes: "see through the broad sense". In this word, "see many" in front of you, "know widely" in the post, meaning that only when you see too much, your knowledge will be rich and profound knowledge.
Similarly, there are other words like "shocking" and "seeing everything". It is also said that only when you see some scenes yourself, will your mind be truly baptized and shocked.
So, as a sales "fashion".
Management
Those who have better conditions will go to Europe or America or Japan and Korea regularly every year. Generally speaking, they have to pfer to Hongkong or Shanghai several times. The brands, styles, colors, display windows and shop decorations in those places all represent the highest level in the world and China. Although this will increase a lot of expenses, it is by no means a waste, but an investment. If you persist in this way for a few years, your thinking will keep pace with the times. Your ideas will also be reborn and your business will stand out.
If you want to go beyond your competitors, if you want to make your
Clothing business
Thriving, then please choose this kind of "more business trips, more visits, more visits, more walking."
The way of work.
Because only those who dare to go out will meet more people and broaden their knowledge. And being knowledgeable and broad-minded will enhance their courage and understanding.
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