Sports Shoes And Shoes Can Run Better To Make Money.

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Recently, the capital market entered the intensive disclosure period of the company's semi annual report.

As the weight of the capital market, the Quanzhou plate draws the eyes from all sectors such as enterprises, capital, market, institutional investors and investors.

Over the past six months, the footwear industry in China and the whole world has gone through the test of speed and quality, and the local market has been tested.

It is more troubled by the two internal and external markets. Besides the Quanzhou plate, the stock market is in a mess.

Is the new era proposition grim, pioneering or conservative?

Looking at the whole of China in 2012

Market, product inventory situation is severe, store rents skyrocketing, sports marketing resistance.

All kinds of embarrassing things are inevitably stacked together, which seriously affects the pace of pformation and upgrading of the sports shoes industry.

How to turn the tide of development has become a key point for every major brand to explore.

Compared to the three or four line brands, Lining, Anta, XTEP, and so on, a second-line brand is often more able to find their way out of the storm.

They plan to adjust the strategic adjustment of the capital market to gradually alleviate some of the financial difficulties in brand operation, such as brand store rentals and so on.

However, in the face of rapid change

In the market, how to reduce risks to the lowest level and achieve profitable and efficient profits of enterprises? Experts believe that before formulating corresponding capital investment strategies, enterprises should conduct a comprehensive market inspection of their own brand status in advance, and provide a reference model for their enterprises in the whole market operation according to the comprehensive sale of enterprises' ordering products, regional layout of terminal stores, and brand marketing strategies of each quarter, so as to help brands stand out in the competition of capital market and achieve real profits.