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    The Dispute Between The Two Stars Is The Legacy Of Laozi And His Son.

    2008/4/14 0:00:00 10273

    Qingdao Double Star

    The two star wars are 68 year old Wang Hai, President of China shoes and Binxing group, and Liu Shuli and Han Junzhi, executive director of the southwest double star sales platform.

    Wang Hai always believed that Liu Shuli and Han Junzhi had betrayed themselves.

    Wang Hai and Liu Shuli at that time were even commensurate with "father and son".

    The reason for "betrayal" comes from the irreconcilable contradiction between the two sides in trademark rights and channel control rights.

    The trademark right to life and death line was first questioned by the southwest double star. Wang Hai gradually used the double star trademark of the "two bird pattern" which is commonly known as "bird type", that is, Wang Hai's personal name Pinyin initial letter "W" trademark.

    "This is to highlight his influence, weaken the original state-owned trademark" double star map, let the state-owned double star play his strong personal color ", before, Liu Shuli and others in the media interview has repeatedly expressed this meaning.

    The documents obtained by reporters from the two star group show that the Qingdao Double Star Group registered the "double star celebrities" in February 2002. In 2003, the Refco Group Ltd was granted the trademark. So far, the ownership of the four character trademark of "two star celebrities" is still in the two star group.

    In March 2007, the trademark was pferred to the Qingdao star Limited by Share Ltd.

    Since then, the about 2000000 star group of Wang Hai Ren's president has bought the trademark's right to use it from the star of his own major shareholder.

    According to a letter of authorization issued by reporters from May 1, 2007 to April 30, 2009, Chengdu binaries can use the "DBSD" trademark and allow production and operation of clothing, small commodities and sporting goods products.

    According to southwest double star, double star group has no right to unilaterally terminate the authorization.

    And the double star group said that the southwest double star carrying the group, registered to produce its own brand, has already violated the provisions and agreements, so the recall of the authorization is reasonable and reasonable.

    Obviously, whether we can continue to gain the right to use double star trademark has almost become the life and death line of the southwest double star.

    Who was the premeditated ploy? It seemed that the once - friendly group of double stars had surged undercurrent.

    At the end of 2007, the Qingdao double star (000599), a listed company under the double star group, announced the pfer of its shoe assets to the top of the double star group, and the private company in the hands of Wang Hai.

    In the eyes of Liu Shuli and Han Junzhi, this became the "iron proof" that Wang Hai wanted to build his own shoe industry Kingdom step by step.

    The two star group also accused Chengdu double stars and Ji'nan binary stars of "having two minds".

    Zhu Ning, the president of the double star group, told reporters that Chengdu double star, while operating the double star brand, carried the DBSD trademark with the same name and the same pattern as the group DBSD, and produced and operated its own brand.

    Shortly after the restructuring of Ji'nan's twin star, Han Junzhi, in his personal name, in July 23, 2004, applied for the registration of his "ampong JAD" trademark on the twenty-fifth categories of shoes, clothing and other commodities, and privately produced and operated the daily necessities, such as shoe polish, toothpaste and toothbrushes, which were beyond the trademark licensing scope of the group.

    Two star celebrities are holding invisible MBO? Let Wang Hai be displeased that the double star group has given preferential conditions to the southwest double star. According to the trademark licensing contract signed between the two sides, Chengdu Binxing can not only sell double star products in the southwest region, but also sell and sell some clothing and some footwear products with "double star" and "DBSD" trademarks.

    Wang Hai said in an interview with reporters that the southwest double star also tried every possible means to suppress the group's products and sell its own products, which made it difficult for the group's products to enter the southwest market.

    The southwestern side believes that Wang Hai sees the channel resources of the southwest double star, and wants to incorporate it into the two star celebrities.

    More analysts believe that the dual star celebrity holding channel, in essence, is Wang Hai's invisible MBO.

    Quite a number of people interviewed by reporters said: "from the divestiture of double star footwear assets, we can see Wang Hai's idea. This time it involves the loss of state assets."

    It is reported that the Qingdao SASAC has convened the two sides to conduct consultations.

    Reporters accordingly to Wang Hai verification, Wang Hai laughed, shook his head denied.

    Dialogue Wang Hai NBD: "many people think that you highlighted the" W "trademark in order to weaken the state-owned double star icon, suspected of causing loss of state-owned intangible assets." Wang Hai ":" W "trademark, taking the high-end line, some of the more advanced products used.

    The original two star trademark is going to be a low-end route, which is only a specific division of labor between our two trademarks.

    NBD: "but after all, you are now a major shareholder of the two star celebrities..." Wang Hai: (before the reporter finished, Wang Hai added) "I am not a controlling shareholder of double star celebrities, no one is absolutely holding a double star, and there are state-owned shares and trade union shares.

    NBD: "but now you are a big shareholder of double star celebrities, but you use this private enterprise to control the channel?" Wang Hai: (Wang Hai interrupts the reporter again) "these are all problems left over by history".

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